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[01/01/26 - 07:09 AM]
Box-Office Blockbuster "Wicked: For Good" Marks Its at Home Debut with an Exclusive "Live from Roku City" New Year's Celebration
"Live from Roku City" transforms the iconic animated cityscape into a stage for music, original storytelling, and interactive programming.
[via press release from Roku]

Box-Office Blockbuster "Wicked: For Good" Marks Its At Home Debut With An Exclusive "Live from Roku City" New Year's Celebration

Fans Everywhere Can Celebrate The "Wicked: For Good" Home Viewing With An Exclusive Experience Only on Roku

Featuring Powerful Performances of "Wonderful" and "For Good"

SAN JOSE, Calif. - Jan. 1, 2026 - There's nowhere like home to watch "Wicked: For Good." Now, Roku users can rejoicify and bring the magic of Universal Pictures' "Wicked: For Good" into their homes, as movie fans and Ozians alike are treated to an exclusive celebratory experience on the Roku platform.

To further celebrate the film's at-home debut, Roku and Universal Pictures Home Entertainment (UPHE) are bringing viewers an exclusive experience: "Live From Roku City Celebrates Wicked: For Good," a spellbinding, all new musical dance performance of "Wonderful," choreographed by the film's Christopher Scott, and a powerful rendition of "For Good" performed by the MUSCYA kids choir. During and after the performances, Roku users can purchase or rent "Wicked: For Good" directly through Roku City with one click.

"As a devoted 'Wicked' fan, the privilege of welcoming this iconic cultural phenomenon into Roku City feels a bit like defying gravity myself," said Lisa Holme, Head of Content, Roku Media. "We're thrilled to partner with Universal Pictures Home Entertainment to give viewers a little bit of magic with a single click. Roku's platform is a dynamic stage where great storytelling, creativity, and fandom come alive for millions of engaged viewers."

"Wicked: For Good has become a global cultural touchstone, enchanting audiences and inspiring millions worldwide," said Hilary Hoffman, Executive Vice President, Global Marketing, UPHE. "Through this exclusive partnership with Roku City, we're giving fans a front-row seat at home to a truly magical experience - bringing the spirit of Oz home and making this New Year celebration unforgettable."

"Live from Roku City" transforms the iconic animated cityscape into a stage for music, original storytelling, and interactive programming. With Roku City appearing in over half of all U.S. broadband homes, these performances will reach millions of viewers daily, making "Live from Roku City" a powerful and unique space for exclusive experiences that drive engagement and seamlessly blend entertainment with discovery.'

"Live from Roku City Celebrates 'Wicked: For Good'" is directed by Christopher Scott and produced by London Alley. On behalf of Roku, the project is overseen by Brian Tannenbaum and Lucas Sopko.

About Roku, Inc.

Roku pioneered streaming on TV. We connect users to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku-made TVs, Roku TV(TM) models, Roku streaming players, and TV-related audio devices are available in various countries around the world through direct retail sales and/or licensing arrangements with TV OEM brands. Roku Smart Home products are sold exclusively in the United States. Roku also operates The Roku Channel, the home of free and premium entertainment with exclusive access to Roku Originals, and the #2 app on our platform in the U.S. by streaming hours. The Roku Channel is available in the United States, Canada, Mexico, and the United Kingdom. Roku is headquartered in San Jose, Calif., U.S.A.





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