Alan Chikin Chow is Coming to Netflix to Form the Next K-Pop Sensation

The multi-hyphenate creator behind Alan's Universe is building a new music group in an upcoming scripted series.

It's Alan's universe, we just live in it. Well, you do if you're one of Alan Chikin Chow's 130M followers.

Chow, the most-watched YouTube Shorts creator, is partnering with Netflix for a new scripted series in collaboration with HYBE America, the U.S. arm of the Korean music and entertainment company.

His new series will follow a misfit crew of aspiring pop idol rejects enrolled in an arts academy who come together to form a co-ed band. The emerging artists who will star alongside Chow will release original music concurrently with the series. With Chow's content expertise and HYBE's K-pop training, the music group will be well on its way to joining the ranks of Katseye and BTS. Chow will executive produce the series alongside James Shin, President of Film and Television, HYBE America and Jingu Jang, HYBE America AU President and former Vice President of BIGHIT Music.

"Our groundbreaking project brings together extraordinary creative talent across Netflix and HYBE America to launch a pioneering new franchise for the next generation," Chow says. "Together with world-class teams who consistently shape culture on a global scale, our mission is to set a new standard for storytelling: designed to inspire creativity, spark joy, and impart timeless life lessons for audiences worldwide."

The internet-native storyteller is the star and creator of the high school anthology series "Alan's Universe," which has garnered close to 100M subscribers and over 1B views per month. In 2025, Chow was recognized in Forbes Top Creators, The New York Times, and TIME100 Creators, to name a few. As a creator, actor, producer, show runner, and director, the multi-hyphenate brings together his viral instincts with his K-drama-inspired storytelling to conquer the global charts.

The new franchise will be a "culture-defining model for how pop groups are created," according to Shin. "With a proven visionary like Alan, who is at the forefront of the creator ecosystem, we're setting out to produce a groundbreaking series that expands audiences, possibilities, and how fandom is built from day one."

About Alan Chikin Chow:

With nearly 130M followers and more than 60B+ views across his smash-hit content, Alan Chikin Chow is both a frontrunner and changemaker at the forefront of the new generation of Hollywood. As described by YouTube CEO Neal Mohan, Chow is "rewriting the rules and shaping the future of entertainment," serving as "a powerful symbol of the broader shift happening in the industry," as he continues to define what media and entertainment look like for a new audience. A true multi-hyphenate creative who juggles many hats across projects as creator, actor, producer, show runner, and director, he has conquered the global charts as the most-watched YouTube Shorts creator, renowned for his uplifting content which averages between 1B to 1.5B+ views per month. Chow's flagship YouTube series "Alan's Universe" launched to widespread fan acclaim and critical recognition, landing him recognitions in The New York Times, Forbes' Top Creators and 30 Under 30 lists, and the inaugural TIME100 Creators list, to name just a few. Additionally, Chow opened a 10,000-square-foot production studio in Burbank in November 2024, which currently houses all production for the series. Chow's mission to bring unity through story has remained at the heart of his global success today, as he continues to develop exciting projects that showcase his knack for exceptional storytelling and premium production. He is represented by CAA.

About HYBE AMERICA:

HYBE AMERICA, a subsidiary of HYBE Corp., is a leading global entertainment and media company at the intersection of music, film, television, technology, brands, culture and social good. HYBE AMERICA drives innovation across the entertainment landscape through its diverse portfolio, including Big Machine Label Group and Quality Control Music in the U.S., and HYBE's labels in Latin America and the U.S. Hispanic market. The company represents a powerhouse roster of global artists spanning multiple genres and cultures. With headquarters in Los Angeles, HYBE AMERICA creates synergistic opportunities for artists, businesses, and brands through its integrated approach to talent development, content creation, and technological innovation that transcends industries.