or


[09/30/04 - 12:00 AM]
Hallmark Channel Continues 2004 Ratings Streak Scoring Another Top Ten Ranking

[via press release from The Hallmark Channel]

HALLMARK CHANNEL CONTINUES 2004 RATINGS STREAK SCORING ANOTHER TOP TEN RANKING

Network Sees Substantial Growth in Prime Time, Total Day and Key Demos Based on Strength of Popular Originals and Acquisitions 2004 continues to be a banner year for Hallmark Channel, with the network maintaining its top ten ranking in Total Day HH ratings for the third straight quarter (#10 among the 54 ad-supported cable networks, NMR, 6/28-9/26/04). In key demos, the network displayed particularly strong growth, with a 50% increase in W 25-54 in Prime Time and a 42% increase W 25-54 in Total Day over 3Q�03 (NMR, 6/28-9/26/04 vs. 6/30- 9/28/03).

For the quarter, Hallmark Channel tied all-time highs for Prime Time with a 0.9 HH rating representing a 29% increase over 3Q�03, and Total Day with a 0.6 HH rating representing a 20% increase over 3Q�03. Additionally, Hallmark Channel delivered its highest rated day in network history on September 26, 2004, scoring a 1.0 HH rating based on the strength of acquisitions including �Pollyanna� and �The Parent Trap (1998).� Hallmark Channel Original Movies continue to achieve strong ratings and viewer length of tune-in, highlights include:

� �Wedding Daze� (September 6) premiered with a 1.2 HH rating, reaching more than 1.9 million unduplicated viewers. The movie ranks #2 among all 3Q�04 ad-supported cable original movie premieres for A25-54 Length of Tune (30.8 minutes).

� �Murder Without Conviction� (September 5) premiered with a 1.2 HH rating and is ranked #1 among all 3Q�04 ad-supported cable original movie premieres for Persons 2+ Length of Tune (33.3 minutes), reinforcing Hallmark Channel�s popularity among families and multiple viewers.

� �The Trail to Hope Rose� (July 3) premiered with a 1.3 HH rating, reaching more than 2.1 million unduplicated viewers. The movie ranks #1 among all 3Q�04 ad-supported cable original movie premieres for A25-54 Length of Tune (33.4 minutes).

Hallmark Channel is a 24-hour basic cable channel that provides high-quality, entertainment programming to a national audience of more than 64 million subscribers. The program service is distributed through nearly 4,500 cable systems and communities and direct-to-home satellite services across the country. Crown Media Holdings, Inc. (NASDAQ: CRWN) owns and operates Hallmark Channel, which, in addition to the U.S., is distributed worldwide to more than 122 countries. The combined channels reach more than 116 million subscribers globally. In January 2004, Crown launched its first digital service, the Hallmark Movie Channel, which is its second 24-hour linear channel. Through its subsidiary, Crown Media Distribution, LLC, Crown also distributes award-winning titles from the Hallmark Entertainment collection for exhibition in a variety of television media including Video-on-Demand and High Definition Television.

- HALLMARK CHANNEL -

For more information please visit hallmarkchannel.com or hallmarkmoviechannel.com.





  [september 2004]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[10/19/19 - 08:32 AM]
Friday's Broadcast Ratings: FOX, "WWE SmackDown" Hold Onto Demo Crown
The network edges the competition among adults 18-49 while CBS remains the most-watched network.

[10/18/19 - 08:13 AM]
Thursday's Broadcast Ratings: FOX, "Thursday Night Football" Cruise to Victory
The network dominates the evening in both total viewers and adults 18-49.

[10/17/19 - 08:13 AM]
Wednesday's Broadcast Ratings: "Chicago" Crossover Puts NBC on Top
The Peacock wins the night in total viewers, shares the adults 18-49 crown with FOX.

[10/16/19 - 01:32 PM]
Critically-Acclaimed Limited Series "Unbelievable" Watched by 32 Million Member Households
Netflix details the show's viewership from its first 28 days.

[10/16/19 - 01:31 PM]
"Stranger Things" Season 3 Was the Most Watched Season to Date
The streaming service reveals 64 million member households watched in its first four weeks.

[10/16/19 - 08:11 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Stay on Top in Demos
The Peacock's lineup wins the night among adults 18-49 while CBS remains the most-watched network.

[10/15/19 - 08:14 AM]
Monday's Broadcast Ratings: FOX, NBC Share Adults 18-49 Crown
FOX - as well as ABC - got a boost from some local stations carrying Monday's NFL game.

[10/14/19 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock once again wins the evening in all categories.

[10/13/19 - 08:55 AM]
Saturday's Broadcast Ratings: FOX, ALCS Snap College Football Win Streak
The network's MLB telecast wins the night in total viewers and adults 18-49.

[10/12/19 - 08:38 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Holds Onto Demo Crown
FOX's telecast is still the adults 18-49 champ, but down over 28% from last week's network debut.

[10/11/19 - 08:12 AM]
Thursday's Broadcast Ratings: FOX Stays on Top with "Thursday Night Football"
The network's NFL coverage continues its reign in total viewers and adults 18-49.

[10/10/19 - 08:43 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Rises in FOX Demo Victory
The network once again takes home the adults 18-49 crown while NBC remains the most-watched network.

[10/09/19 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Demo Crown
CBS likewise remains the most-watched broadcaster on Tuesday nights.

[10/08/19 - 08:29 AM]
Monday's Broadcast Ratings: FOX, "9-1-1" Top Demo Race
The network pulls in front of NBC among adults 18-49.

[10/07/19 - 08:25 AM]
Sunday's Broadcast Ratings: Another Week, Another Victory for "Sunday Night Football"
NBC wins the evening in total viewers and adults 18-49 while FOX gets its own NFL boost.