or


[09/20/05 - 12:00 AM]
Supernatural Improves in Its Second Week

[via press release from The WB]

�SUPERNATURAL� IMPROVES IN ITS SECOND WEEK

Burbank, CA September 20, 2005

�SUPERNATURAL� BUILDS ON ITS AUDIENCE WEEK-TO-WEEK AMONG WOMEN 12-34 AND MAINTAINS 96% OF ITS DEBUT AUDIENCE IN PERSONS 12-34

NEW DRAMA SCORES +61% WEEK TO WEEK GAINS AMONG TRENDSETTING FEMALE TEENS OVER ITS DEBUT

�SUPERNATURAL� ACHIEVES YEAR-TO-YEAR TIME PERIOD GROWTH OVER HIT SERIES �ONE TREE HILL� IN TOTAL VIEWERS (5 MILLION) AND ADULTS 18-49

�GILMORE GIRLS� WINS ITS TIME PERIOD IN WOMEN 12-34 AND RANKS #2 IN ADULTS 18-34, PERSONS 12-34 AND WOMEN 18-34

The WB's SUPERNATURAL, from Warner Bros, Television showed week-to-week gains in some key demos and impressive overall retention off of its highly promoted launch one week ago. Among women 12-34, the spooky drama improved week to week (2.9 vs. 2.8) and among the trend-setting female teen demo, SUPERNATURAL achieved a 3.7/13, which was a 61% improvement over its debut performance. Historically, female teens are the first audience to discover a new hit series on The WB, so the network is very encouraged by the big week-to-week gains due to strong word of mouth.

SUPERNATURAL, which attracted 5 million viewers, retained a healthy 88% of its premiere's total audience. SUPERNATURAL maintained 96% of its debut audience in persons 12-34 (2.4/7), 90% of its women 18-34 audience (2.7/7) and 93% of its women 18-49 viewers (2.7/6), while improving 30% in total teens.

SUPERNATURAL also held onto almost 90% of its GILMORE GIRLS lead-in among persons 12-34 (86%), adults 18-49 (88%), teens (90%) and total viewers (87%).

SUPERNATURAL improved its time period¿s rating over the parallel week last season when it was occupied by hit series �One Tree Hill.&rddquo; SUPERNATURAL scored growth over �One Tree Hill� in adults 18-49 (2.2/5), +90% in men 18-34 (1.9/6), +70% in men 18-49 (1.7/4), +64% in men 12-34 and in total viewers (5 million).

GILMORE GIRLS, also from Warner Bros. Television, was #1, winning its time period among women 12-34 (4.2/13) and was #2 in adults 18-34 (2.8/9), persons 12-34 (2.8/9) and women 18-34 (4.0/12). GILMORE GIRLS held onto 90% of its opening week audience in adults 18-34 (2.8/9), persons 12-34 (2.8/9), 89% of its 18-49 viewers (2.5/7) and 93% of its total viewers (5.8 million).





  [september 2005]  
S
M
T
W
T
F
S
    


· GILMORE GIRLS (CW)
· ONE TREE HILL (CW)
· SUPERNATURAL (CW)





most recent ratings | view all posts
[07/02/26 - 01:48 PM]
FOX Sports Soars Into the Record Books with Most-Watched Soccer Telecast in English-Language U.S. History
24.429 million viewers watched the USMNT's historic FIFA World Cup 2026 Round of 32 victory Wednesday on FOX.

[07/02/26 - 08:27 AM]
"BET Awards" 2026 Grows Across Every Platform with First-Time Host Druski, Cementing BET as the Epicenter of Black Culture
The telecast was the highest-rated "BET Awards" on BET since 2019 among P18-49, with P18-49 impressions up +50% year-over-year.

[07/01/26 - 03:00 PM]
FOX Scores 10.579 Million Viewers for Netherlands-Morocco FIFA World Cup 2026 Knock Out Thriller - Monday's Most-Watched Telecast on Any Network
Coverage peaked with 12.657 million viewers from 10:45-11:00 PM ET.

[07/01/26 - 01:07 PM]
"Dateline" Is the #1 Friday Newsmagazine in Both Key Demos for the 10th Consecutive Quarter
According to Nielsen Media Research, the true crime original averages 786,000 A25-54 viewers, +31,000 vs. last quarter and +11,000 vs. last year.

[07/01/26 - 12:11 PM]
Top 10 Most-Watched Prime Original Films & Series for the Week of June 22
"Off Campus," "Every Year After," "Clarkson's Farm," "Spider-Noir," and "The Boys" led all original series worldwide.

[07/01/26 - 11:19 AM]
ABC Delivers Most-Watched Banana Ball Telecast Ever!
The June 28 broadcast averaged 1.2 million viewers across the two-hour showcase.

[06/30/26 - 05:54 PM]
FOX Sports Smashes FIFA World Cup Group Stage Records as U.S. Men's National Team and Global Superstars Shine Bright
Averaging 5,052,000 viewers across 72 matches, the Group Stage on FOX, FS1 and Tubi was up +92% versus 2022 (2,638,000 viewers), for the most-watched FIFA Men's World Cup Group Stage telecast average in English-language U.S. history.

[06/30/26 - 02:17 PM]
NBC Sports Delivers Audience Milestones for Sunday Golf and Baseball Coverage on NBC and Peacock
NBC Sports' first New York Yankees-Boston Red Sox game since 1995, a 10-inning, 5-4 victory by the Red Sox, averaged 4.0 million viewers from 8:28-10:35 p.m. ET on NBC and Peacock.

[06/30/26 - 12:01 PM]
Netflix Top 10: Week of June 22 - The Search Continues as "I Will Find You" Holds at No. 1 for a Second Week
The second season of "Avatar: The Last Airbender" launched in the No. 2 spot on the English TV list with 8.7 million views, and the first season reentered the list in the No. 3 spot with 3 million views.

[06/29/26 - 10:00 AM]
USMNT FIFA World Cup 2026 Group Stage Finale Pulls in 17.015 Million Viewers on FOX
Said coverage delivered a peak audience of 19,471,000 viewers from 10:30-10:45 PM ET.

[06/26/26 - 05:35 PM]
Third Leg of FIFA World Cup 2026 Group Stage Kicks Off, FOX Sports Viewership Stays Strong
8.7 million viewers tuned into 9:00 PM ET window featuring Mexico-Czechia on FOX and South Africa-Korea Republic on FS1.

[06/26/26 - 02:44 PM]
USMNT Caps Historic FIFA World Cup 2026 Group Stage with 15.856M Viewers on FOX
Said coverage marked the third most-watched FIFA Men's World Cup Group Stage telecast in English-language U.S. history.

[06/25/26 - 03:03 PM]
Viewership for 2026 NBA Draft First Round Presentation Up 10 Percent Year Over Year
The audience peaked with 5.5 million viewers during the 8:15 p.m. ET quarter hour.

[06/25/26 - 07:19 AM]
Mets-Phillies on NBC & Peacock Is Most-Watched "Sunday Night Baseball" Game Since 2013, Excluding Season Openers
Coverage on June 21 averaged 3.0 million viewers on NBC and Peacock.

[06/24/26 - 05:17 PM]
Cabo Verde-Uruguay Draws Most-Watched Soccer Telecast in FS1 History, #1 Telecast in all of TV on Sunday
6,183,000 viewers watched Sunday's 2-2 draw between Cabo Verde and Uruguay on FS1.