[10/03/05 - 12:00 AM]
Fast Facts for Sunday, October 2, 2005 (Based on Fast Affiliate Ratings)

[via press release from ABC]

Fast Facts for Sunday, October 2, 2005 (Based on Fast Affiliate Ratings)

ABC Leads Sunday for the Second Consecutive Week, Outpacing its Closest Competition on the Night by 5 Million Viewers and by 51% in Adults 18-49

ABC Claims the Top 3 TV Shows on Sunday in the Key Adult 18-49 Sales Demo

In its 16th Season Premiere, "America's Funniest Home Videos" Grows By 2.2 Million Viewers and by 37% in Adults 18-49 Over its Year-ago Opener

ABC's "Extreme Makeover: Home Edition" is a Strong No. 1 from 8-9pm, Beating its NFL Football-Fueled Fox Competition by 29% in Adults 18-49

Sunday's No. 1 TV Show, "Desperate Housewives" Dominates the 9 O'clock Hour In Viewers and Young Adults, Topping its Combined Competition in Adults 18-49

ABC's "Grey's Anatomy" Dominates its Time Period in Viewers and Adults, Topping the Combined Deliveries of NBC and CBS by 28% Among Adults 18-49

Sunday Primetime (7:00-11:00 p.m.)

For the second consecutive week, ABC ranked as the No. 1 network on Sunday night. During primetime, ABC topped its nearest competition by 5.0 million viewers (16.8 million vs. 11.8 million - CBS) and by 51% in Adults 18-49 (7.1/18 vs. 4.7/12 - Fox). Similarly to last week, there was a high-rated NFL football overrun that went well into the first hour of prime with the late afternoon game on Fox. ABC also won the evening among Adults 25-54 (7.9/18) and Adults 18-34 (6.2/17).

* ABC claimed the Top 3 TV shows on Sunday in the advertiser-coveted Adult 18-49 demographic, with "Desperate Housewives," "Grey's Anatomy" and "Extreme Makeover: Home Edition." In addition, "Desperate Housewives" and "Grey's Anatomy" qualified as the two most-watched television shows of the night.

* ABC continued to post impressive gains over last year's Sunday night performance. Compared to the same night last year (which included the series debut of "Desperate Housewives"), ABC was up by 2.5 million viewers and by 29% in Adults 18-49 (14.3 million & 5.5/15 on 10/3/05).

"America's Funniest Home Videos" (7:00-8:00 p.m.)

The 16th season premiere of "America's Funniest Home Videos" was the top non-sports program in its time period among Adults 18-49 (2.6/8), as it competed against the NFL overrun on Fox.

* The venerable ABC video clip show was up by 2.2 million viewers (8.3 million vs. 6.1 million) and by 37% in Adults 18-49 (2.6/8 vs. 1.9/6) from its season premiere last year (on 9/26/04). In its season opener, "AFHV" marked the series' strongest performance since last April - since 4/24/05.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

"Extreme Makeover: Home Edition" moved ABC up into the No. 1 position during the second hour of the night in the key Adult 18-49 sales demographic, beating second-place Fox by 29% (5.8/15 vs. 4.5/11). The broad skewing ABC unscripted show also took first-place in its time period among Adults 25-54 (6.5/15) and Kids 2-11 (3.3/12).

"Desperate Housewives" (9:00-10:00 p.m.)

ABC's "Desperate Housewives" attracted and average audience of 26.7 million viewers and delivered an 11.8 rating, 26 share in Adults 18-49. For the second straight week "Desperate Housewives" more than doubled the audience of its closest competitor (26.7 million vs. 12.0 million - NBC) and outdelivered its combined network competition in the time slot among Adults 18-49 (11.8/26 vs. 11.0/24 - CBS, NBC, Fox and WB combined).

"Grey's Anatomy" (10:00-11:00 p.m.)

ABC's "Grey's Anatomy" led the 10 o'clock hour by wide margins. In the hour, "Grey's Anatomy" defeated second-place NBC by 5.7 million viewers (18.0 million vs. 12.3 million) and outdrew its combined NBC and CBS competition by 28% in Adults 18-49 (8.3/20 vs. 6.5/15). The sophomore ABC drama also beat its combined network competition among Adults 25-54 (9.2/21 vs. 8.1/19).

Source: Nielsen Media Research (Fast Affiliate Ratings) 10/2/05.

  [october 2005]  


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