or


[02/13/06 - 12:00 AM]
112 Million Viewers Watch NBC's 1st Weekend of Olympics Coverage

[via press release from NBC]

112 MILLION VIEWERS WATCH NBC'S 1ST WEEKEND OF OLYMPICS COVERAGE

NBC Wins Sunday Night in Primetime Against ABC's Powerhouse Sunday Night Lineup, First Sunday Night Win Since 2005

TORINO, Italy -- February 13, 2006 -- One hundred and twelve million people watched the first weekend of the Torino Winter Olympics on the networks of NBC Universal. The primetime portion of NBC's broadcast Sunday night (13.5 household rating and 20 share, 7:30-11 p.m. ET/PT) out-rated ABC's powerhouse Sunday night lineup by 12 percent (12.1) and rated 133 percent higher than CBS (5.8) and 275 percent higher than Fox (3.6) for the night. The 13.5 primetime rating brought NBC its first Sunday night primetime victory since July 2005. 60 million total viewers watched NBC's Sunday night coverage as U.S. snowboarder Shaun White, "The Flying Tomato," grabbed Olympic gold in the men's halfpipe and Armin Zoeggeler took home Italy's first gold medal of the Torino Games in the men's luge.

NBC's primetime coverage last night averaged 23.6 million viewers, more than any other network in primetime last night (20.1M for ABC, 8.7M for CBS and 5.8M for Fox) and head-to-head, for the first time, averaged more viewers and a higher HH rating than ABC's "Desperate Housewives" between 9-10 p.m. ET/PT (26.3M vs. 23.2M, 14.7 v. 14.5).

The broadcast rating for Sunday night's program (7:30-11:16 p.m. ET) was a 13.3/20, compared to the first Sunday night of CBS's Nagano Games coverage (20.2/30), which, because of the differing competition schedules, featured the Olympics' most popular sport, figure skating (pairs short program).

Other notes:

- NBC's Torino Winter Olympics coverage outrated the underlying 4-network primetime average Sunday night by 73 percent (13.5 v. 7.8) and outrated the network's average Sunday night by 129 percent (13.5 v. 5.9).

- In primetime Sunday night, NBC's Torino Games coverage averaged a 7.5/16 in Adults 18-49, nearly tripling its 2.6 Sunday season average, and was the highest-rated night in 18-49 since the Athens Summer Games in Aug., 2004.

The networks of NBC Universal, NBC, USA, MSNBC, CNBC, NBC HD and Universal HD will provide 418 total hours of coverage - including the most live coverage - across the most platforms of any Winter Olympics in history of the XX Olympic Winter Games from Torino, Italy, Feb. 10-26.





  [february 2006]  
S
M
T
W
T
F
S
   


· DESPERATE HOUSEWIVES (ABC)









most recent ratings | view all posts
[08/19/14 - 02:19 PM]
Summer Finales of ABC Family's "Switched at Birth" and "The Fosters" Garner Multi-Week Highs in Total Viewers and Target Demos
ABC Family spins the numbers for Monday, August 18.

[08/19/14 - 02:01 PM]
"Fast N' Loud" Returns as the #1 Program in Cable on Monday Night
Discovery spins the numbers for Monday, August 18.

[08/19/14 - 11:47 AM]
Cartoon Network Continues to Rank as Television's #1 Network for Early Delivery Among Targeted Boys 2-11, 6-11 & 9-14
Turner spins the numbers for the week of August 11-17.

[08/19/14 - 11:47 AM]
U.S. Record 3.3 Million Tune in to NBC Sports Group's Opening Weekend of Premier League Coverage
NBC spins the numbers for Saturday, August 16 and Sunday, August 17.

[08/19/14 - 11:33 AM]
Disney Channel Sweeps Prime and Total Day in Total Viewers and Across Major Youth Kid 2-11, Kid 6-11 and Tween 9-14 Demos
Disney Channel spins the numbers for the week of August 11-17.

[08/19/14 - 11:31 AM]
TNT's "Legends" Climbs to 8 Million Viewers Across Multiple Platforms
TNT spins the numbers for the week of August 11-17.

[08/19/14 - 10:57 AM]
Discovery Channel Earns Its Highest-Rated "Shark Week" Ever in Its 27 Year History
Discovery spins the numbers for its annual summer stunt.

[08/19/14 - 08:46 AM]
"American Ninja Warrior" Delivers Its Biggest Overall Audience in More Than Two Years
NBC spins the numbers for Monday, August 18.

[08/19/14 - 08:45 AM]
"Live with Kelly and Michael" Is the #1 Syndie Talk Show for the 3rd Straight Week
Disney-ABC Domestic Television spins the numbers for the week of August 4-8.

[08/19/14 - 08:30 AM]
Monday's Broadcast Ratings: "MasterChef" Tops Demos as FOX, NBC Split 18-49 Crown
NBC's top draw is a new two-hour installment of "American Ninja Warrior."

[08/18/14 - 03:06 PM]
Disney Channel Original Movie "How to Build a Better Boy" Attracts 4.6 Million Total Viewers and Over 1 Million Views on Popular WATCH Disney Channel App
Disney Channel spins the numbers for Friday, August 15.

[08/18/14 - 10:22 AM]
FOX Sports 1 Reaches 1st Anniversary as Prime Time's Fastest Growing Sports Channel
FOX Sports spins the numbers for the year to date.

[08/18/14 - 09:21 AM]
"Big Brother" Delivers Its Largest Audience of the Summer
CBS spins the numbers for Sunday, August 17.

[08/18/14 - 08:35 AM]
Rebroadcast of "America's Got Talent" Ranks #2 Among the Big 4 Networks in Its Time Period in Adults 18-49 and Other Key Demographics
NBC spins the numbers for Sunday, August 17.

[08/18/14 - 08:34 AM]
Sunday's Broadcast Ratings: FOX Rides NFL Preseason to Demo Crown
Primetime coverage of the Chiefs at Panthers put the network on top among adults 18-49.