or


[02/13/06 - 12:00 AM]
112 Million Viewers Watch NBC's 1st Weekend of Olympics Coverage

[via press release from NBC]

112 MILLION VIEWERS WATCH NBC'S 1ST WEEKEND OF OLYMPICS COVERAGE

NBC Wins Sunday Night in Primetime Against ABC's Powerhouse Sunday Night Lineup, First Sunday Night Win Since 2005

TORINO, Italy -- February 13, 2006 -- One hundred and twelve million people watched the first weekend of the Torino Winter Olympics on the networks of NBC Universal. The primetime portion of NBC's broadcast Sunday night (13.5 household rating and 20 share, 7:30-11 p.m. ET/PT) out-rated ABC's powerhouse Sunday night lineup by 12 percent (12.1) and rated 133 percent higher than CBS (5.8) and 275 percent higher than Fox (3.6) for the night. The 13.5 primetime rating brought NBC its first Sunday night primetime victory since July 2005. 60 million total viewers watched NBC's Sunday night coverage as U.S. snowboarder Shaun White, "The Flying Tomato," grabbed Olympic gold in the men's halfpipe and Armin Zoeggeler took home Italy's first gold medal of the Torino Games in the men's luge.

NBC's primetime coverage last night averaged 23.6 million viewers, more than any other network in primetime last night (20.1M for ABC, 8.7M for CBS and 5.8M for Fox) and head-to-head, for the first time, averaged more viewers and a higher HH rating than ABC's "Desperate Housewives" between 9-10 p.m. ET/PT (26.3M vs. 23.2M, 14.7 v. 14.5).

The broadcast rating for Sunday night's program (7:30-11:16 p.m. ET) was a 13.3/20, compared to the first Sunday night of CBS's Nagano Games coverage (20.2/30), which, because of the differing competition schedules, featured the Olympics' most popular sport, figure skating (pairs short program).

Other notes:

- NBC's Torino Winter Olympics coverage outrated the underlying 4-network primetime average Sunday night by 73 percent (13.5 v. 7.8) and outrated the network's average Sunday night by 129 percent (13.5 v. 5.9).

- In primetime Sunday night, NBC's Torino Games coverage averaged a 7.5/16 in Adults 18-49, nearly tripling its 2.6 Sunday season average, and was the highest-rated night in 18-49 since the Athens Summer Games in Aug., 2004.

The networks of NBC Universal, NBC, USA, MSNBC, CNBC, NBC HD and Universal HD will provide 418 total hours of coverage - including the most live coverage - across the most platforms of any Winter Olympics in history of the XX Olympic Winter Games from Torino, Italy, Feb. 10-26.





  [february 2006]  
S
M
T
W
T
F
S
   


· DESPERATE HOUSEWIVES (ABC)









most recent ratings | view all posts
[05/29/15 - 12:24 PM]
"The Tonight Show," "Late Night" Win May Sweep in 18-49 and Other Key Demos
NBC spins the late-night numbers for the May sweeps period.

[05/29/15 - 08:38 AM]
"500 Questions" Finale Is Up to Earn 2-Year Highs for ABC in Its Thursday Slot
ABC spins the numbers for Thursday, May 28.

[05/29/15 - 08:34 AM]
Thursday's Broadcast Ratings: FOX Tops Tight Demo Race
"Bones" and "Wayward Pines" help lead the network among adults 18-49.

[05/29/15 - 08:22 AM]
NBC Comes in #2 for the Night in the 18-49 Demo Against the Big 4 Networks
NBC spins the numbers for Thursday, May 28.

[05/29/15 - 07:57 AM]
ABC Grows by Double Digits to Its Best Late-Night Performance in 4 Weeks
ABC spins the late-night numbers for the week of May 18-22.

[05/28/15 - 03:07 PM]
NBA Western Conference Finals Game 5 Delivers Largest NBA Audience on ESPN Since 2012
ESPN further spins the numbers for Wednesday, May 27.

[05/28/15 - 10:19 AM]
The Return of WE tv's "Braxton Family Values" Delivers 1.8 Million Total Viewers and a Series High Among Adults and Women 25-54
WE tv further spins the numbers for Thursday, May 21.

[05/28/15 - 08:34 AM]
"iHeartRadio Country Festival 2015" Is #1 Outright in Men 18-34 for Its Final Half-Hour
NBC spins the numbers for Wednesday, May 27.

[05/28/15 - 08:28 AM]
Wednesday's Broadcast Ratings: FOX, "MasterChef" Top Tight Demo Race
The network's summer mainstay is up 25% from last week among adults 18-49.

[05/28/15 - 08:26 AM]
ABC's "500 Questions" Outdraws Fox's "MasterChef" for the 2nd Week in a Row
ABC spins the numbers for Wednesday, May 27.

[05/28/15 - 08:12 AM]
Western Conference Finals Game 5 is Highest-Rated NBA Game on ESPN Since 2012
ESPN spins the numbers for Wednesday, May 27.

[05/27/15 - 01:52 PM]
Turner Networks Sweep the Live + 7 Charts for the Week of May 4
Turner further spins the numbers for the week of May 4-10.

[05/27/15 - 08:58 AM]
"Talent" and "I Can Do That" Are #1-2 Shows of the Night on the Big 4 Networks in Every Key Demo
NBC spins the numbers for Tuesday, May 26.

[05/27/15 - 08:34 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Returns on Top for NBC
The Peacock leads the night in both total viewers and adults 18-49.

[05/27/15 - 08:33 AM]
ABC's "500 Questions" Earns Its 2nd-Best Adult 18-49 Rating
ABC spins the numbers for Tuesday, May 26.