or


[02/24/06 - 12:00 AM]
Quick Take for Thursday, February 23, 2006 (Based on Fast Affiliate Ratings)

[via press release from ABC]

Quick Take for Thursday, February 23, 2006 (Based on Fast Affiliate Ratings)

On a Huge Night for Broadcast TV, ABC Marks its Strongest Non-Sports Thursday in 1 Year in Viewers and Adults 18-49 and 3 Years in Adults 18-34

Facing Competition from the Olympics, �American Idol,� �Survivor� and �CSI,� ABC�s �Dancing with the Stars� Takes Second Place in its Slot Among Total Viewers, Outdrawing Fox by More Than 2 Million Viewers and CBS by 3 Million Viewers

�DWTS� Sees its Numbers Jump Sharply in its Second Hour, as the Actual Dance Competition Begins, Gaining +5.8 Million Viewers and +65% among Adults 18-49

�Dancing with the Stars� Draws ABC�s Biggest Audience and Best Adult 18-49 Number with Regular Programming in the Time Period in More Than 5 Years

ABC News� �Primetime� Attracts its Largest Audience Since April 2003 And its Top Ratings Across the Adult Demographics Since November 2003

Thursday Night (8:00-11:00 p.m.)

ABC stood as the second-most-watched network on Thursday night (15.9 million), behind only NBC with its Winter Olympics coverage on the evening. It was a big night for broadcast TV, with ABC�s �Dancing with the Stars,� NBC�s Winter Olympics, Fox�s �American Idol� and CBS� �Survivor� and �C.S.I.� helping draw in nearly 11 million more viewers to their television sets than on a typical Thursday evening this season (Primetime Viewer 2+ TV Usage = 122.02 million last night vs. 111.36 million on an average Thursday this season).

� ABC generated its strongest non-sports Thursday in over 1 year among Total Viewers (15.9 million) and Adults 18-49 (4.7/11) � since 2/3/05. The Net logged its highest non-sports Adult 18-34 number (3.8/11) on the night in 3 years � since 2/20/03.

� Versus the same night last February Sweep (2/21/05), ABC�s primetime numbers shot up by 6.0 million viewers (15.9 million vs. 9.9 million) and by 62% in Adults 18-49 (4.7/11 vs. 2.9/7).

�Dancing with the Stars� (8:00-10:00 p.m.)

Facing intense competition during its 2-hour time period from the Olympics, �American Idol,� �Survivor� and �C.S.I.,� �Dancing with the Stars� (17.7 million) earned second place to NBC in Total Viewers, outpacing third-place Fox by over 2 million viewers (15.6 million) and fourth-place CBS by 3 million viewers (14.7 million). The ABC unscripted series saw its numbers climb steadily throughout its broadcast, jumping sharply during the second hour as the actual dance competition began. From 9:00-10:00 p.m. during the dancing portion of the program, �DWTS� drew an average audience of 20.6 million viewers and a 6.1/14 in Adults 18-49, up by +5.8 million viewers and +65% in the among young adults (8:00-9:00 p.m. = 14.8 million & 3.7/9, during the first hour which was a recap of the season).

� �Dancing with the Stars� produced ABC�s biggest audience with regular programming in the time period since November 2000 and its second-highest Adult 18-49 number since January 2001 � since 11/16/00 and 1/18/01.

� Despite the fierce competition for young adult audience, �DWTS� marked its second-highest numbers this season among Adults 18-34 (3.9/11) and Men 18-34 (2.4/8).

�Primetime� (10:00-11:00 p.m.)

Capitalizing on its strong lead-in, ABC News� �Primetime� took second place during the 10 o�clock hour, drawing an average audience of 12.4 million viewers and a 4.4/11 in Adults 18-49. The ABC newsmagazine featured Chris Cuomo�s exclusive interview with Joran Van Der Sloot � the prime suspect in the Natalee Holloway disappearance � as he offered his side of what happened the night of May 29, when Natalee went missing.

� �Primetime� drew its largest audience since April 2003 and garnered its top ratings across the adult demographics (AD18-34 � 3.7/10, AD18-49 � 4.4/11 & AD25-54 � 5.1/11) since November 2003 � since 4/24/03 & 11/13/03.

Source: Nielsen Media Research (Fast Affiliate Ratings, Live+SD), 2/23/06





  [february 2006]  
S
M
T
W
T
F
S
   


· AMERICAN IDOL (ABC)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· DANCING WITH THE STARS (ABC)
· PRIMETIME (ABC)
· SURVIVOR (CBS)





most recent ratings | view all posts
[02/16/18 - 01:48 PM]
NBC Olympics' PyeongChang Coverage Delivered Most Dominant Winter Games Thursday Night Since Sarah Hughes Won Gold & Bode Miller Took Silver in 2002
NBC further spins the numbers for Thursday, February 15.

[02/16/18 - 09:02 AM]
Thursday's Broadcast Ratings: NBC Rides Winter Olympics to Top Spot
The Peacock leads the night in both total viewers and adults 18-49.

[02/15/18 - 02:51 PM]
Hallmark Channel's Annual "Countdown to Valentine's Day" Programming Event Boosts Network to Lead Cable in Weekend Prime
The Hallmark Channel further spins the numbers for the weeks of January 29 - February 11.

[02/15/18 - 01:58 PM]
NBC Olympics' PyeongChang Coverage Delivered Most Dominant Winter Games Wednesday Night Since Nancy & Tonya in 1994
NBC further spins the numbers for Wednesday, February 14.

[02/15/18 - 09:03 AM]
Wednesday's Broadcast Ratings: NBC Tops Valentine's Day with Winter Olympics
The Peacock once again holds off the competition in all categories.

[02/14/18 - 02:34 PM]
NBC Olympics' PyeongChang Coverage Delivered Most Dominant Winter Games Tuesday Night Ever, With TAD of 22.6 Million Viewers
NBC further spins the numbers for Tuesday, February 13.

[02/14/18 - 01:14 PM]
"The BET Social Awards" Owned Social - Rising as the #1 Most Social Cable Special of February 2018
BET further spins the numbers for Sunday, February 11.

[02/14/18 - 09:26 AM]
Tuesday's Broadcast Ratings: Another Night, Another Olympics Win for NBC
The Peacock continues to eclipse the night in total viewers and adults 18-49.

[02/13/18 - 01:56 PM]
Half of All U.S. Television Households Have Watched the PyeongChang Olympics on the Networks of NBCUniversal, With 110 Million TV Viewers Tuning In
NBC further spins the numbers for Monday, February 12.

[02/13/18 - 01:22 PM]
2018 Bounce Trumpet Awards Increases Viewership for the Second Consecutive Year, Seen by 2.4 Million Viewers Sunday Night
Bounce TV spins the numbers for Sunday, February 11.

[02/13/18 - 10:40 AM]
Monday's Broadcast Ratings: Winter Olympics Continue Win Streak for NBC
The Peacock dominates the competition once again in total viewers and adults 18-49.

[02/12/18 - 02:14 PM]
Opening Sunday in PyeongChang Delivered Most Dominant Winter Games Sunday Night Ever for NBC Olympics, With TAD of 26 Million Viewers
NBC further spins the numbers for Sunday, February 11.

[02/12/18 - 11:51 AM]
CNN's "The Radical Story of Patty Hearst" Premiere Ranks #1 in Cable News Among Adults 25-54 and 18-34
CNN spins the numbers for Sunday, February 11.

[02/12/18 - 08:30 AM]
Sunday's Broadcast Ratings: Winter Olympics Serve Up Another NBC Win
The Peacock takes home top honors in total viewers and adults 18-49 last night.

[02/12/18 - 08:21 AM]
ABC Draws Highest-Rated "NBA Sunday Showcase" Broadcast Since 2015 for Cleveland Cavaliers-Boston Celtics Showdown
ESPN spins the numbers for Sunday, February 11.