or


[02/28/06 - 12:00 AM]
Quick Take for Monday, February 27, 2006 (Based on Fast Affiliate Ratings)

[via press release from ABC]

Quick Take for Monday, February 27, 2006 (Based on Fast Affiliate Ratings)

As the Nets Get Back to Original Series Programming on Monday, ABC Takes Second Place on the Night in Adults 18-49 While Winning Among Adults 18-34

With Big Gains Over the Same Night Last February, ABC Posts its Largest Non-Sports Monday Audience Since April 2004 and its Top Adult 18-49 Number in 3 Years

From 8-9pm, �Wife Swap� Beats the Season Finale of Fox�s �Skating With Celebrities� by 9% in Total Viewers and by 36% in Adults 18-49

Hitting Season Highs Across the Board, the �The Bachelor: Paris� Season Finale Produces the Strongest Numbers for �The Bachelor� Franchise Since May 2004

�The Bachelor: Paris� Season Closer Notches ABC�s Highest Adult 18-49 Number in the Time Slot with Regular Non-Sports Programming in Over 4 Years

Monday Night (8:00-11:00 p.m.)

As each of the networks� schedules went back to original series programming, ABC earned second place on Monday night among Adults 18-49 (4.7/11) ahead of third-place Fox by 12% (4.2/10) and fourth-place NBC by 15% (4.1/10). ABC was the dominant network among Adults 18-34 on an evening that included the season premiere of NBC�s �The Apprentice� and the season finale of Fox�s �Skating with Celebrities,� leading its nearest competition (CBS) by 29% (4.4/12 vs. 3.4/9).

� ABC drew its largest non-sports Monday audience (10.8 million) since April 2004 and its top Adult 18-49 number in 3 years � since 4/5/04 and 1/13/03, respectively.

� The Network was up from the same night last February Sweep (2/28/05) by 1.4 million viewers (10.8 million vs. 9.4 million) and by 21% in Adults 18-49 (4.7/11 vs. 3.9/9).

�Wife Swap� (8:00-9:00 p.m.)

In the opening hour of the night, ABC�s �Wife Swap� beat the season finale of Fox�s �Skating with Celebrities� by 9% in Total Viewers (9.5 million vs. 8.7 million) and by 36% in Adults 18-49 (3.8/10 vs. 2.8/7). �Wife Swap� ranked No. 1 in its time period among Women 18-49 (5.0/12) and Women 18-34 (4.7/12).

� The ABC unscripted show grew its overall audience week to week (9.5 million vs. 9.1 million).

�The Bachelor: Paris� (9:00-11:00 p.m.)

In its season finale, ABC�s �The Bachelor: Paris� won its time period and qualified as the No. 1 TV program on Monday night among Adults 18-34 (5.0/13), Women 18-49 (7.2/16) and Women 18-34 (7.3/18). The ABC unscripted series gained audience during each half-hour of its 2-hour telecast, growing by 3.9 million viewers (9.5 million to 13.4 million) and by 53% in Adults 18-49 (4.0/9 to 6.1/15) from beginning to end. During the 10 o�clock hour, �The Bachelor: Paris� nearly tied an original episode of �C.S.I.: Miami� for first place among Adults 18-49 (5.8/14 vs. 6.0/14), edging out the CBS drama at 10:30 p.m. in the key sales demo (6.1/15 vs. 6.0/15).

� Hitting season highs across the board, �The Bachelor: Paris� attracted the largest audience (11.5 million) and highest Adult 18-49 rating (5.1/12) for �The Bachelor� franchise (any telecast) since May 2004 � since the finale of �The Bachelor� with Jesse on 5/19/04.

� In its finale, �The Bachelor: Paris� offered ABC its largest non-sports audience in the time period in nearly 2 years � since 3/15/04. In addition, it was the Network�s highest Adult 18-49 rating in the time slot with regular non-sports programming in more than 4 years � since 1/28/02.

Source: NTI (Fast Affiliate Ratings, Live+SD), 2/27/06.





  [february 2006]  
S
M
T
W
T
F
S
   


· APPRENTICE, THE (NBC)
· BACHELOR, THE (ABC)
· CSI: MIAMI (CBS)
· SKATING WITH CELEBRITIES (FOX)
· WIFE SWAP (ABC)











most recent ratings | view all posts
[09/30/14 - 02:53 PM]
"Monday Night Football" Helps ESPN Win the Night among All Networks
ESPN spins the numbers for Monday, September 29.

[09/30/14 - 02:18 PM]
"Parenthood" Delivered the Show's Highest 18-49 Rating in Live+3 Since October 3, 2013
NBC further spins the numbers for Thursday, September 25.

[09/30/14 - 02:04 PM]
Discovery Channel Moves Up the Cable Ranker and Into the Top Five for Adults and Men During 3Q14
Discovery spins the numbers for the quarter to date.

[09/30/14 - 01:01 PM]
Nickelodeon Is Top-Rated Total Day Network for 3Q and September 2014
Nickelodeon spins the numbers for the month and the quarter to date.

[09/30/14 - 12:59 PM]
Premiere of "Gotham" Leads FOX to Rank No. 2 for the Week Among Adults 18-34 and Fourth Among Adults 18-49
FOX spins the numbers for the week of September 22-28.

[09/30/14 - 12:20 PM]
TNT Extends Its Summer Victory by Ranking as Basic Cable's #1 Network in Primetime for Q3 2014 Among Total Viewers
Turner spins the numbers for the third quarter to date.

[09/30/14 - 12:13 PM]
Disney Channel Sweeps Total Day During 3Q 2014 in Total Viewers and Across All Major Youth Demos
Disney Channel spins the numbers for the quarter to date.

[09/30/14 - 10:49 AM]
CBS Wins Premiere Week for the Sixth Consecutive Year
CBS spins the numbers for the week of September 22-28.

[09/30/14 - 10:45 AM]
ABC Wins Premiere Week in Non-Sports Adults 18-49 with 6 of the Top 15 Shows
ABC spins the numbers for the week of September 22-28.

[09/30/14 - 10:20 AM]
Saturday's Season Premiere of "48 Hours: Paradise Lost" Is the Night's #1 Program with Viewers
CBS spins the numbers for Saturday, September 27.

[09/30/14 - 10:15 AM]
NBC Wins Premiere Week in Every Key Demo, With the Second-Biggest Adult 18-49 Margin for Any Net in 11 Years
NBC spins the numbers for the week of September 22-28.

[09/30/14 - 10:07 AM]
"Scorpion" Is Monday's Top Drama in Viewers and Key Demos
CBS spins the numbers for Monday, September 29.

[09/30/14 - 09:54 AM]
"The Steve Wilkos Show" Posts Highest Premiere Week on Record
NBCUniversal Domestic Television Distribution spins the numbers for the week of September 15-19.

[09/30/14 - 09:53 AM]
Live+3: ABC's "How to Get Away With Murder" Marks Largest-Ever L+3 Viewer Lift of Any Telecast on Any Network
ABC further spins the numbers for Thursday, September 25.

[09/30/14 - 09:16 AM]
Saints-Cowboys on NBC "Sunday Night Football" Tops All "Premiere Week" Primetime Programming in Rating, Viewership & Demos
NBC further spins the numbers for Sunday, September 28.