or


[03/09/06 - 12:00 AM]
Nothing Gray About Ratings for New FX Series "BlacK. WhitE."

[via press release from FX]

NOTHING GRAY ABOUT RATINGS FOR NEW FX SERIES �BLACK. WHITE.�

Premiere Draws 4.0 Million Total Viewers and 2.8 Million Adults 18-49

Cable�s #1 Program Wednesday Night in Total Viewers and Adults 18-49 and the #1 Cable Series Premiere for 2005-06 Season in Delivery of Adults 18-49

Ties The Osbournes as Basic Cable�s #1 Unscripted Series Premiere Ever in Delivery of Adults 18-49

LOS ANGELES, March 9, 2006 - There�s nothing gray about the ratings for FX�s new series Black. White. (TV-MA): Wednesday night�s series premiere (10-11:08 p.m.) was cable television�s #1 program with 4.0 million total viewers and 2.8 million Adults 18-49. Black. White. topped the strong season finale of Bravo�s Project Runway, which delivered 3.4 million total viewers and 2.4 million Adults 18-49.

Last night�s delivery of 2.8 million Adults 18-49 ranks Black. White. as the #1 series premiere (new or returning) on cable TV for the 2005-2006 season, and places it in a tie with The Osbournes for the highest delivery ever in Adults 18-49 for the premiere episode of an unscripted series on ad-supported cable.

The Black. White. series premiere (10-11:08PM) and its encore (11:09PM-12:17AM) combined to deliver a two-telecast gross audience of 5.7 million total viewers and 3.9 million Adults 18-49.

FX airs all new installments of Black. White. every Wednesday at 10 p.m. e/p through April 12. FX will televise repeat airings of the series� first hour at midnight on Saturday (3/11) and at 11 p.m. e/p on Sunday (3/12).

Black. White. examines race with an extraordinary approach by putting new faces on the Sparks family, an African-American family, and the Wurgel family, a Caucasian family. Through the transformative power of make-up, the Wurgel family (Carmen Wurgel, her daughter Rose Bloomfield, and Carmen's longtime boyfriend Bruno Marcotulli) become black, and the Sparks family (Brian, Renee and Nick) become white. The two families shared a home in Tarzana, California for the duration of the six-week production, which wrapped last summer. Cameras followed each family member as they went about their daily routines throughout Southern California.

Black. White. was developed by R.J. Cutler who serves as Executive Producer along with Ice Cube and Matt Alvarez. The show is produced by FX Networks, Actual Reality Pictures and Cube-Vision.

Basic Cable Unscripted Series Premieres (top 5 all-time) Total Viewers The Anna Nicole Show, E! (8/4/02) 4.0 million
Black. White. , FX (3/8/06) 4.0 million
The Real Gilligan�s Island, TBS (11/30/04) 3.6 million
The Osbournes, MTV (3/5/02) 3.3 million
Til Death Do Us Part, MTV (1/21/04) 4.1 million

Basic Cable Unscripted Series Premieres (top 5 all-time) Adults 18-49
Black. White., FX (3/8/06) 2.8 million
The Osbournes, MTV (3/5/02) 2.7 million
The Real Gilligan�s Island, TBS (11/30/04) 2.7 million
The Anna Nicole Show, E! (8/4/02) 2.1 million
Til Death Do Us Part, MTV (1/21/04) 2.8 million

FX Original Series Premieres (partial list) Total Viewers
The Shield 4.8 million
Rescue Me 4.1 million
Over There 4.1 million
Black. White. 4.0 million
Nip/Tuck 3.7 million
30 Days 1.7 million (previous unscripted FX high)

FX Original Series Premieres (partial list) Adults 18-49
The Shield 3.0 million
Black. White. 2.6 million
Rescue Me 2.5 million
Over There 2.4 million
Nip/Tuck 2.0 million
30 Days 1.2 million (previous unscripted FX high)





  [march 2006]  
S
M
T
W
T
F
S
   


· 30 DAYS (FX)
· ANNA NICOLE SHOW, THE (E)
· BLACK WHITE (FX)
· NIP/TUCK (FX)
· OSBOURNES, THE (MTV)
· OVER THERE (FX)
· PROJECT RUNWAY (BRAVO)
· REAL GILLIGAN'S ISLAND, THE (TBS)
· RESCUE ME (FX)
· SHIELD, THE (FX)
· 'TIL DEATH DO US PART: CARMEN & DAVE (MTV)





most recent ratings | view all posts
[02/23/21 - 01:19 PM]
BET Continues Its Ratings Takeover with Close to 3 Million Total Viewers Tuning in to Tyler Perry's Slate of Engaging Originals During Last Tuesday Night's Television Event
On the heels of the ratings win, BET greenlights season three of "Tyler Perry's The Oval," slated to start production at Tyler Perry Studios in Atlanta later this year.

[02/22/21 - 07:01 AM]
"Daughter from Another Mother": Connecting 23 Million Households Through Dramedy
Since launching in January, 23 million households chose to watch the series during its first 28 days.

[02/20/21 - 08:01 AM]
Friday's Broadcast Ratings: ABC, CBS & FOX Share Demo Honors
The Eye however remains the night's most-watched broadcaster overall.

[02/19/21 - 08:42 AM]
Thursday's Broadcast Ratings: ABC, CBS & FOX Split Demo Honors
The Eye's "Young Sheldon" and the Alphabet's "Celebrity Wheel of Fortune" lead a competitive Thursday.

[02/18/21 - 08:22 AM]
Wednesday's Broadcast Ratings: "Chicago" Dramas Keep NBC on Top
The network takes home top honors in both total viewers and adults 18-49.

[02/17/21 - 08:42 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Claim Demo Honors
The network's new lineup holds off the competition among adults 18-49.

[02/16/21 - 09:07 AM]
Monday's Broadcast Ratings: "The Bachelor" Claims Demo Crown for ABC
The Alphabet leads the night among adults 18-49 while FOX is the most-watched network overall.

[02/15/21 - 08:28 AM]
Sunday's Broadcast Ratings: "American Idol" Return Tops Demos for ABC
The Alphabet leads the night among adults 18-49 while CBS is the most-watched broadcaster overall.

[02/14/21 - 09:09 AM]
Saturday's Broadcast Ratings: ABC Tops Demos; CBS Leads Total Viewers
"NBA Saturday Primetime on ABC" wins the night among adults 18-49.

[02/13/21 - 09:36 AM]
Friday's Broadcast Ratings: ABC Leads Demo Race with "Shark Tank"
CBS and its mainstay "Blue Bloods" however remain the most-watched overall on the night.

[02/12/21 - 08:15 AM]
Thursday's Broadcast Ratings: ABC, CBS & FOX All Share Demo Crown
The Eye's "Young Sheldon" tops the night in adults 18-49.

[02/11/21 - 08:29 AM]
Wednesday's Broadcast Ratings: "Chicago" Trio Keeps NBC on Top
The network easily wins the evening among total viewers and adults 18-49.

[02/10/21 - 08:33 AM]
Tuesday's Broadcast Ratings: CBS Tops Charts in Both Viewers, Demos
A new "NCIS" helps the Eye pull in front among said categories.

[02/09/21 - 05:10 PM]
"Puppy Bowl XVII" Takes the Gridiron to Deliver Double-Digit Year Over Year Ratings Gains
Animal Planet spins the numbers for Sunday, February 7.

[02/09/21 - 08:34 AM]
Monday's Broadcast Ratings: FOX Tops Viewers, Shares Demo Crown with ABC
"9-1-1" and "The Bachelor" lead their respective networks to victory.