or


[10/31/06 - 05:13 PM]
Through Six Weeks, the CW Continues to Improve Over Over UPN and WB in Target Adults 18-34
The CW spins the numbers for the week of October 23-29.

[via press release from The CW]

THROUGH SIX WEEKS, THE CW CONTINUES TO IMPROVE OVER OVER UPN AND WB IN TARGET ADULTS 18-34

The CW Posts Week to Week Gains on Tuesday, Wednesday and Thursday

"Gilmore Girls" Ranks Second in Time Period in Women 18-34 Four Weeks in a Row

"Veronica Mars" Climbs to New Season Highs in Adults 18-34 and 18-49

"Top Model" Ties for First in The Hour with Women 18-34; Ranks Second in Adults 18-49 and Women 18-49

"One Tree Hill" Posts Largest Audience of Season

October 31, 2006 (Burbank, CA) -- Through six weeks of the season, The CW Network is out-performing both The WB and UPN through the same point last year with regularly scheduled programming in the target demos of adults 18-34 (1.8/5) with gains of 6% over each. CW mirrors The WB's scheduling model with 6 nights and 13 hours of primetime programming.

Season to date, The CW is also improving over The WB with regularly scheduled programming among women 18-34 (2.2/6, +5%).

Tuesday 10/24/06

"Gilmore Girls" and "Veronica Mars" combined to give The CW's its most watched Tuesday to date (4.03mil) and best Tuesday in adults 18-49 (1.8/5) and women 18-49 (2.5/6-tie).

"Gilmore Girls" ranked second in the hour with its target demo of women 18-34 (3.2/9), and third among women 18-49 (3.1/8).

"Veronica Mars" posted new season highs in adults 18-34 (1.8/5) and adults 18-49 (1.9/5), marking the series second best ratings EVER in adults 18-34 (tie) and adults 18-49. "Veronica" also matched its season highs in women 18-34 (2.3/6) and women 18-49 (1.9/5).

Wednesday 10/25/06

"America's Next Top Model" and "One Tree Hill" combined to rank The CW second on Wednesday night in adults 18-34 (2.8/8) and women 18-34 (4.0/11).

"Top Model" tied for first in the 8-9PM hour among women 18-34, and ranked second among adults 18-34 and women 18-49, behind only ABC.

"America's Next Top Model" improved over last week by 17% in adults 18-34 (3.4/11) and 8% in adults 18-49 (2.7/8), matching season highs in each. "Top Model" also built over last week by 14% in women 18-34 (5.0/15), 5% in women 18-49 (3.9/10), 6% in viewers (5.5mil).

With growth this week of 24% in viewers, "One Tree Hill" (3.7mil) climbed to its most watched episode of the season. "One Tree Hill" was up over last week by 17% in adults 18-34 (2.1/6), 3% in women 18-34 (3.0/8), 23% in adults 18-49 (1.6/4) and 10% in women 18-49 (2.2/5).

Thursday 10/26/06

The CW scored week-to-week gains on Thursday, including 6% in viewers (4.2mil), 12% in adults 18-49 (1.9/5), 5% in men 18-34 (2.3/7), 18% in men 18-49 (2.0/6) and 6% in women 18-49 (1.8/5).

"Smallville" hit new season highs in men 18-34 (3.0/10) and men 18-49 (2.5/7) and matched its season best in adults 18-34 (2.5/8) and 18-49 (2.2/6). Compared to last week, "Smallville" was up week-to week in key adult and men demos.

"Smallville" ranked second in the hour among men 18-34, behind only Fox.

"Supernatural" built from week-to-week by 11% in viewers (3.7mil), 7% in adults 18-49 (1.6/4), 13% in women 18-49 (1.8/4) and 7% in men 18-49 (1.5/4). "Supernatural" also held 90% of "Smallville's" women 18-34 (1.8/5 v. 2.0/6) audience and 100% of its women 18-49 (1.8/4 v. 1.8/5) audience.

Versus "Everwood" a year ago (10/27/05), "Supernatural" improved the time period by 21% in adults 18-34 (1.7/5), 23% in adults 18-49, 113% in men 18-34 (1.7/5), and 114% in men 18-49.

Source: NTI, Live Plus Same Day

Season to Date: 9/18/06-10/29/06 v. 9/19/05-10/30/05 (regularly scheduled programming)





  [october 2006]  
S
M
T
W
T
F
S


· AMERICA'S NEXT TOP MODEL (VH1)
· EVERWOOD (WB)
· GILMORE GIRLS (NETFLIX)
· ONE TREE HILL (CW)
· SMALLVILLE (CW)
· SUPERNATURAL (CW)
· VERONICA MARS (CW)





most recent ratings | view all posts
[01/16/18 - 08:15 AM]
Monday's Broadcast Ratings: "Bachelor," "Good Doctor" Top Charts for ABC
The Alphabet's duo helps lead the night in total viewers and adults 18-49.

[01/15/18 - 08:26 AM]
Sunday's Broadcast Ratings: FOX Gets Huge Boost from NFL Overrun
The network's playoff coverage grows to more than 35 million viewers last night.

[01/14/18 - 08:27 AM]
Saturday's Broadcast Ratings: CBS Rides NFL Playoffs to Victory
Divisional game between the Titans and Patriots easily wins the night in all categories.

[01/13/18 - 08:32 AM]
Friday's Broadcast Ratings: CBS Dramas Hold Onto Top Spot
Mainstay "Blue Bloods" is the night's most-watched program.

[01/12/18 - 09:04 AM]
2017 Marks BBC America's Most Watched Year Ever
BBC American further spins the numbers for the year to date.

[01/12/18 - 08:30 AM]
Thursday's Broadcast Ratings: Comedies Pave the Way for CBS Victory
"The Big Bang Theory" and "Young Sheldon" are the top draws in both total viewers and adults 18-49.

[01/11/18 - 08:19 AM]
Wednesday's Broadcast Ratings: FOX Edges Tight Race Among Adults 18-49
Week two of "The X-Files" and "9-1-1" power the network to the demo crown.

[01/10/18 - 09:36 AM]
CMT's "Nashville" Final Season Debuts on High Note
CMT further spins the numbers for Thursday, January 4.

[01/10/18 - 08:14 AM]
Tuesday's Broadcast Ratings: "This Is Us" Returns on Top in Demos for NBC
The Peacock tops the charts among adults 18-49 while CBS is the most-watched broadcaster.

[01/09/18 - 08:44 AM]
Monday's Broadcast Ratings: ABC, "The Good Doctor" Top Competition
The Alphabet wins the evening in total viewers and adults 18-49 amongst the broadcast networks.

[01/09/18 - 07:41 AM]
Epic College Football Playoff National Championship Delivers Massive 16.7 Overnight, Up 9% Year-Over-Year
ESPN spins the numbers for Monday, January 8.

[01/08/18 - 03:01 PM]
"grown-ish" Opens as Freeform's Biggest Series Launch in 2 Years
Freeform further spins the numbers for Wednesday, January 3.

[01/08/18 - 01:34 PM]
2017 Best Ever for Investigation Discovery - #1 for W25-54 and #2 for P25-54
Investigation Discovery further spins the numbers for the year to date.

[01/08/18 - 01:16 PM]
Discovery Channel Rings in 2018 as Cable's #1 Network Among Men 25-54 (Excluding Sports)
Discovery Channel further spins the numbers for the year to date.

[01/08/18 - 12:25 PM]
Hallmark Channel Wraps Up "Countdown to Christmas," Sweeps Fourth Quarter Competition
The Hallmark Channel further spins the numbers for September 25 - December 31.