or


[01/08/07 - 01:39 PM]
'Grease' and the Season Debut of 'The Apprentice' Deliver Strong Sunday Numbers
NBC spins the numbers for Sunday, January 7.

[via press release from NBC]

'GREASE' AND THE SEASON DEBUT OF 'THE APPRENTICE' DELIVER STRONG SUNDAY NUMBERS

THE PREMIERE OF 'GREASE: YOU'RE THE ONE THAT I WANT' SCORES NBC'S HIGHEST 18-49 RATING IN THE TIME PERIOD WITH NON-SPORTS SERIES PROGRAMMING IN THREE YEARS

'THE APPRENTICE' TOPS ITS PREVIOUS DEBUT RATING IN 18-49, EARNING NBC'S BEST RESULT IN THE TIME PERIOD WITH NON-SPORTS SERIES PROGRAMMING IN MORE THAN A YEAR

BURBANK, Calif. � January 8, 2007 � NBC's first post-football Sunday of the season generated strong numbers, up 46 percent in adults 18-49 versus the same Sunday last year, paced by the debut of "Grease: You're the One That I Want" and the season premiere of "The Apprentice 6," according to preliminary "fast affiliate-based" "live plus same day" viewing figures from Nielsen Media Research.

From 8-9:30 p.m. ET, the debut of the new talent-competition series "Grease: You're the One That I Want" (4.3 rating, 10 share in 18-49, 11.6 million viewers overall) scored NBC's highest 18-49 rating in this time period with non-sports series programming in three years (since January 11, 2004). In total viewers, this is NBC's top non-sports result in the time period with series programming since February 8, 2004.

"Grease" was up 87 percent in adults 18-49 versus NBC's non-sports average in this time period last season (4.3 vs. 2.3).

From 9:30-11 p.m. ET, the premiere of "The Apprentice 6" (4.1/10 in 18-49, 9.1 million viewers overall) generated NBC's highest rating in this time period with non-sports series programming in more than a year (since November 6, 2005). "The Apprentice" was up 28 percent in adults 18-49 versus NBC's non-sports average in this time period last season, and was up 5 percent in 18-49 versus the "Apprentice 5" premiere (4.1/10 vs. 3.9/9 on Monday, Feb. 27, 2006 from 9-10 p.m.).

Significantly, "The Apprentice" grew steadily throughout its 90-minute telecast, surging to take the lead in adults 18-49 in the 10:30-11 p.m. ET half-hour versus ABC's "Brothers & Sisters" and CBS' "Without a Trace." From its first half-hour to its third, "The Apprentice" built by 22 percent in 18-49 (to a 4.4/11 from a 3.6/8) and by 9 percent in overall viewers (to 9.4 million from 8.7 million).

From 7-8 p.m. ET, a special edition of "Deal or No Deal" (2.8/7 in 18-49, 10.0 million viewers overall) was the #1 non-sports choice in the hour in adults 18-49, total viewers and other key measures. Despite extraordinary competition from a primetime NFL overrun on Fox, "Deal" was up 56 percent in 18-49 versus NBC's non-sports average in the time period last season (2.8 vs. 1.8).

Versus the same Sunday night last year, NBC was up 46 percent in adults 18-49 (3.8/9 vs. 2.6/6). Preliminary 18-49 averages for Sunday night are: Fox, 7.0/16; ABC, 4.8/11; NBC, 3.8/9; CBS, 2.9/7; CW, 1.6/2. In overall total viewers, January 7 preliminary results are: Fox, 16.2 million; ABC, 13.1 million; CBS, 12.5 million; NBC, 10.3 million; CW, 2.3 million.





  [january 2007]  
S
M
T
W
T
F
S
 


· APPRENTICE, THE (NBC)
· BROTHERS & SISTERS (ABC)
· DEAL OR NO DEAL (CNBC)
· GREASE: YOU'RE THE ONE THAT I WANT (NBC)
· WITHOUT A TRACE (CBS)





most recent ratings | view all posts
[09/19/18 - 08:15 AM]
Tuesday's Broadcast Ratings: NBC Dominates Another Tuesday with "Got Talent"
The penultimate episode of this summer's edition easily wins the night in all categories.

[09/18/18 - 03:31 PM]
"Monday Night Football" Helps ESPN Win the Night Among All Networks
ESPN spins the numbers for Monday, September 17.

[09/18/18 - 08:07 AM]
Monday's Broadcast Ratings: NBC's Emmy Coverage on Par with Last Year
Early results see the Peacock's telecast even with 2017 among adults 18-49.

[09/17/18 - 08:25 AM]
Sunday's Broadcast Ratings: NBC Wins with "Sunday Night Football"
The Peacock easily takes home top honors in total viewers and adults 18-49.

[09/16/18 - 08:35 AM]
Saturday's Broadcast Ratings: ABC Dominates with College Football Coverage
The Alphabet easily wins the night among total viewers and adults 18-49.

[09/16/18 - 08:00 AM]
College Football Week 3: ABC's "Saturday Night Football": Ohio State-TCU Is Highest-Rated Game of the Season on Any Network
ESPN spins the numbers for Saturday, September 15.

[09/15/18 - 08:34 AM]
Friday's Broadcast Ratings: NBC Tops Viewers, Demos on Low Key Night
"Dateline NBC" tops the charts in both total viewers and adults 18-49.

[09/14/18 - 01:02 PM]
"Rel" Debuts as #1 Scripted Series of Week of September 3
FOX further spins the numbers for the week of August 27-September 3.

[09/14/18 - 08:22 AM]
Thursday's Broadcast Ratings: "Big Brother" Puts CBS on Top
The Eye takes home top honors in total viewers and adults 18-49.

[09/13/18 - 08:14 AM]
Wednesday's Broadcast Ratings: NBC Continues Its Reign with "Got Talent"
The Peacock takes home top honors in total viewers and adults 18-49.

[09/12/18 - 09:46 AM]
"Flip or Flop" Double Digit Year-Over-Year Ratings Increase Drives HGTV Thursday Night Performance
HGTV further spins the numbers for the season to date.

[09/12/18 - 08:12 AM]
Tuesday's Broadcast Ratings: Another Week, Another "Got Talent" Victory for NBC
The Peacock once again takes home top honors in total viewers and adults 18-49.

[09/11/18 - 04:14 PM]
"Monday Night Football" Helps ESPN Win the Night in Households, Viewers and All Key Male and Adult Demos
ESPN spins the numbers for Monday, September 10.

[09/11/18 - 02:34 PM]
"Power" Season Finale Powers Starz to #1 for the Night Among Premium Networks
Starz spins the numbers for Sunday, September 9.

[09/11/18 - 01:48 PM]
College Football Week 2: Clemson at Texas A&M on ESPN Is Most-Watched Game on Any Network
ESPN spins the numbers for Saturday, September 8.