or


[03/23/07 - 06:45 PM]
Quick Take for Thursday, March 22, 2007 (Based on Fast Affiliate Ratings)
ABC spins the numbers for Thursday, March 23.

[via press release from TFC]

Quick Take for Thursday, March 22, 2007 (Based on Fast Affiliate Ratings)

ABC Delivers a Dominant Thursday Night Victory, Leading the Evening by 4.4 Million Viewers and by 44% Among Adults 18-49

ABC's "Ugly Betty" Ranks No. 1 in the 8 O'clock Hour Among Total Viewers and Across Each of the Key Women Demographics

Thursday's No. 1 TV Program, ABC's "Grey's Anatomy" Outdraws its Nearest Time Period Competition by 10.0 Million Viewers and by 107% in Adults 18-49

For the Second Week in a Row, ABC's "October Road" Wins Thursday's 10 O'clock Hour, Beating NBC's "Raines" by 3.7 Million Viewers and by 96% in Adults 18-49

Thursday Night (8:00-11:00 p.m.)

With another strong turnout for "October Road," ABC posted a definitive Thursday night win, beating second-place CBS during prime by 4.4 million viewers (14.9 million vs. 10.5 million) and by 44% in Adults 18-49 (5.6/16 vs. 3.9/11). With NCAA basketball tournament coverage on during prime, CBS' averages are based on Nielsen's preliminary time period "fast affiliate ratings."

"Ugly Betty" (8:00-9:00 p.m.)

Beating competition in the time period including Fox's "Are You Smarter than a 5th Grader?" and CBS' NCAA basketball tournament coverage, ABC's freshman "Ugly Betty" ranked No. 1 in the 8 o'clock hour among Total Viewers (10.5 million) and across each of the key women demographics: W18-34 (4.8/15), W18-49 (5.0/14) and W25-54 (5.9/16). "Betty was up week to week with Women 18-34 (4.8/15 vs. 4.7/14).

� From its first half-hour to its second half-hour, "Ugly Betty" grew its audience by 1.4 million viewers (9.8 million to 11.2 million) and by 21% in Adults 18-49 (2.9/9 to 3.5/10).

"Grey's Anatomy" (9:00-10:00 p.m.)

The No. 1 TV program on Thursday among viewers and young adults, ABC's "Grey's Anatomy" overshadowed its competition at 9:00 p.m. "Grey's" outperformed second-place CBS in the hour, with its coverage of the NCAA basketball tournament, by 10.0 million viewers (21.9 million vs. 11.9 million) and by 107% in Adults 18-49 (8.7/22 vs. 4.2/11).

"October Road" (10:00-11:00 p.m.)

For the second week in a row, ABC's "October Road" won Thursday's 10 o'clock hour. Versus its drama competition in the time period, "October Road" outdelivered NBC's "Raines" by 3.7 million viewers (12.3 million vs. 8.6 million) and by 96% in Adults 18-49 (4.9/14 vs. 2.5/7).

� On average in its two airings, "October Road" is improving its time period by 42% in Total Viewers (13.1 million vs. 9.2 million) and by 56% in Adults 18-49 (5.3/15 vs. 3.4/9), over ABC's average this season with regular programming in the hour.

Source: Nielsen Media Research, NTI (Fast Affiliate Ratings, Live+SD), 3/22/07.





  [march 2007]  
S
M
T
W
T
F
S
    


· ARE YOU SMARTER THAN A FIFTH GRADER? (NICKELODEON)
· GREY'S ANATOMY (ABC)
· OCTOBER ROAD (ABC)
· RAINES (NBC)
· UGLY BETTY (ABC)





most recent ratings | view all posts
[10/08/26 - 03:32 PM]
CBS All-"NCIS" Tuesday Premieres +39% Higher Than Last Year
"NCIS," the series premiere of "NCIS: New York," and "NCIS: Origins" were the night's top three most-watched scripted broadcast programs.

[10/08/26 - 02:26 PM]
ABC News Wins in Late Night and Friday Night
"20/20: Home Alone" ranked as the Friday's No. 1 newsmagazine in Total Viewers, Adults 25-54, and Adults 18-49 on Friday, October 2.

[10/08/26 - 11:25 AM]
"Jimmy Kimmel Live" Leads Late Night with Live Shows from Brooklyn Academy of Music
The series topped late-night for the second week in a row this season, scoring 2.66 million Total Viewers and a 0.27 rating among Adults 18-49.

[10/07/26 - 02:01 PM]
UPtv Is the Fastest Growing Cable Network in 2026
Fueling UPtv's impressive growth are hit series "Hudson & Rex," UP Faith & Family original series "Blue Skies," which just wrapped its impressive cable debut, and acquired fan-favorite series "The Rookie."

[10/07/26 - 11:01 AM]
Top 10 Most-Watched Prime Original Films & Series for the Week of September 28
"Neagley," "Reacher," "Off Campus," "Sterling Point," and "El Juicio" led all original series worldwide.

[10/07/26 - 10:08 AM]
ESPN Studio Shows Continue Record Run with Strong September Audiences
Across ESPN's studio programming, average September viewership increased 7% year over year, continuing the strong audience trends seen throughout 2026.

[10/06/26 - 03:03 PM]
"College GameDay Built by The Home Depot" Scores Season-High Viewership from Iowa City
Plus: ABC won the Saturday noon and primetime windows in Week 5.

[10/06/26 - 02:50 PM]
FOX NFL Scores 19,149,000 Viewers in Week 4 Singleheader
Coverage was up +7% over last year's comparable delivery.

[10/06/26 - 12:01 PM]
Netflix Top 10: Week of September 28 - "East of Eden" Triumphs to the No. 1 Spot in This Week's Top 10
"Monster: The Lizzie Borden Story" claimed the No. 2 spot on the list with 5.7 million views, with a total of 32.3 million cumulative views in the three weeks since its debut.

[10/06/26 - 10:15 AM]
CBS Media Ventures Claims 8 of the Top 10 Most-Watched First-Run Syndicated Strips This Season
"The Drew Barrymore Show" delivered its highest season premiere ever in total viewers, up 21% versus last season's premiere.

[10/02/26 - 04:16 PM]
USA Sports' Fever-Aces Game 3 Coverage on USA Network and CNBC Averages 2.25 Million Viewers; Second-Best First Round Game on Record
Viewership of Fever-Aces on USA Network and CNBC peaked at 2.7 million viewers in the 11:15 p.m. ET quarter hour.

[10/02/26 - 02:49 PM]
Yankees Sweep of Red Sox on NBC & Peacock Is Most-Watched First Two Games of MLB Wild Card or Division Series Since 2004
The audience for Wednesday's night's Game 2 peaked at 9.2 million viewers on NBC and Peacock from 9:30-9:45 p.m. ET.

[10/01/26 - 02:39 PM]
NHL on ESPN Opens Season with Year-Over-Year Viewership Growth
The Panthers-Hurricanes matchup averaged 859,000 viewers, up 16% from a year ago.

[10/01/26 - 02:18 PM]
Tuesday's Red Sox-Yankees on NBC & Peacock Is Most-Watched Game 1 Among MLB Wild Card or Division Series Since 2006
Coverage averaged 7.3 million viewers on NBC and Peacock.

[10/01/26 - 08:35 AM]
"Live with Kelly and Mark" Kicks Off Season 39 with Best Premiere Week in Three Years
"Live" has now ranked as the No. 1 talk show in syndication for 189 consecutive weeks (more than three years) across all key measures.