or


[03/30/07 - 12:00 PM]
Quick Take for Thursday, March 29, 2007 (Based on Fast Affiliate Ratings)
ABC spins the numbers for Thursday, March 29.

[via press release from ABC]

Quick Take for Thursday, March 29, 2007 (Based on Fast Affiliate Ratings)

With 2/3 of its Lineup in Repeat, ABC Earns Second on Thursday in Viewers And Young Adults, While Beating CBS' Original Schedule in Women 18-34

ABC is Up from its Original Lineup on the Same Night Last Year

ABC's Repeat "Ugly Betty" Beat NBC's Encore Comedies in Viewers and Young Adults, with the Series Strongest Replay Performance Since January

ABC's Rebroadcast "Grey's Anatomy" Earns Second at 9pm, Growing by 1.0 Million Viewers and by 20% in Adults 18-49 from its Most Recent Repeat Airing

Building on its Lead-in, ABC's "October Road" Wins the 10 O'clock Hour in Adults 18-34 and Young Women, Beating CBS' Original "Shark" Out of a First-Run "C.S.I."

Thursday Night (8:00-11:00 p.m.)

With yet another solid outing for newcomer "October Road" this week, coming out of a repeats of "Grey's" and "Ugly Betty," ABC delivered a solid second place to CBS' original lineup in Total Viewers (8.4 million) and Adults 18-49 (3.2/9). In fact ABC's 2/3 repeat schedule ranked No. 1 on Thursday with Women 18-34, beating CBS' original schedule (4.7/14 vs. 4.6/13).

� Compared to the same night last year when its lineup was all-original, ABC was up by 8% in Total Viewers and by 10% in Adults 18-49 (7.8 million & 2.9/8 on 3/30/06).

"Ugly Betty" (8:00-9:00 p.m.)

Opposite originals of CBS' "Survivor" and Fox's "Are You Smarter than a 5th Grader?," ABC's replay "Ugly Betty" bested NBC's back-to-back "The Office" replays in the 8 o'clock hour among Total Viewers (7.5 million vs. 5.0 million) and Adults 18-49 (2.4/7 vs. 2.3/7).

� "Ugly Betty" was up by 1.5 million viewers and by 50% in Adults 18-49 from its most recent encore telecast (6.0 million & 1.6/4 on 3/8/06), representing its strongest repeat performance since January (1/25/07).

"Grey's Anatomy" (9:00-10:00 p.m.)

Against an original "C.S.I.," a repeat airing of ABC's "Grey's Anatomy" took second place in the 9 o'clock hour in Total Viewers (9.4 million) and Adults 18-49 (3.6/10). ABC's repeat "Grey's topped third-place NBC's repeat comedies ("The Office"/"Andy Parker, P.I.") by 4.4 million viewers and by 44% in Adults 18-49 (NBC = 5.0 million & 2.5/7).

� Versus its most recent repeat airing, "Grey's Anatomy" grew its delivery by 1.0 million viewers and by 20% in Adults 18-49 (8.4 million & 3.0/7 on 3/8/07).

"October Road" (10:00-11:00 p.m.)

Despite CBS' lead-in advantage coming into the hour from a first-run "C.S.I.," ABC's "October Road" built on its lead-in to win its hour in Adults 18-34 and beat CBS' original "Shark" by 19% (3.7/12 vs. 3.1/10). "October Road" also ranked No. 1 in its time slot with Women 18-49 (5.3/14) and Women 18-34 (5.6/16). In fact, the new ABC drama was the No. 2 TV show on Thursday night with Women 18-34, behind only CBS' original airing of the veteran "C.S.I."

� "October Road" built on its lead-in among Adults 18-34 (3.7/12 vs. 3.5/11) and Women 18-34 (5.6/16 vs. 5.4/15). The new series held 97% of its Adult 18-49 lead-in (3.5/10 vs. 3.6/10).

� Versus the same night last year (3/30/06), "October Road" improved the time period for ABC by 1.8 million viewers (8.3 million vs. 6.5 million) and by 30% in Adults 18-49 (3.5/10 vs. 2.7/7).

Source: Nielsen Media Research, NTI (Fast Affiliate Ratings, Live+SD), 3/29/07.





  [march 2007]  
S
M
T
W
T
F
S
    


· ANDY BARKER, PI (NBC)
· ARE YOU SMARTER THAN A FIFTH GRADER? (NICKELODEON)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· GREY'S ANATOMY (ABC)
· OCTOBER ROAD (ABC)
· OFFICE, THE (NBC)
· SHARK (CBS)
· SURVIVOR (CBS)
· UGLY BETTY (ABC)





most recent ratings | view all posts
[11/06/25 - 02:15 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers and Adults 25-54
"Nightline" was up on the previous week by double digits in Total Viewers and Adults 18-49.

[11/05/25 - 09:39 AM]
"College GameDay" and ESPN College Football on ABC Win Week 10
Georgia-Florida led the week with 7.8 million viewers, marking the largest audience on record for this rivalry in a full national window.

[11/05/25 - 08:00 AM]
The NASCAR Xfinity Series Concludes First Full Year on The Cw Network with Most-Watched Season in Four Years
The championship race, which saw Jesse Love emerge as the season winner, drew 1,015,000 total viewers and peaked at 1,191,000 total viewers from 9:30-9:45pm ET.

[11/04/25 - 04:19 PM]
FOX Scores 7.19 Million Viewers for Penn State-Ohio State
Plus, Texas Tech's win over K-State earned 3,131,000 viewers on FOX - up +42% over last year's average of Big 12 games on the network.

[11/04/25 - 03:38 PM]
FOX Sports Wraps Unforgettable Postseason as Epic World Series Game 7 Delivers 27.3 Million Viewers
On FOX, the 11-inning Fall Classic conclusion peaked at 33,064,000 viewers from 11:45 PM-12:00 AM ET.

[11/03/25 - 11:00 AM]
CBS Premiere Week Leads Live+7 Multiplatform Viewership with Television's #1 Show "Tracker" and Four of the Top Five Series
The network claimed 10 of the top 20 series, twice as many top 20 shows as the competition.

[11/03/25 - 05:11 AM]
25,984,000 Viewers Tuned in for the Dodgers Back-to-Back, Dramatic Clinch of the Fall Classic Across FOX, FOX Deportes and FOX Sports Streaming Services - The Most Since 2017
On FOX, World Series Game 7 peaked with 31,543,000 viewers from 11:30-11:45 PM ET.

[10/31/25 - 02:22 PM]
FOX Sports Hits 14.6 Million Viewers for Game 5 of the World Series
The telecast reached a peak viewership of 16,034,000 viewers on FOX between 10:00-10:15 PM ET.

[10/31/25 - 10:42 AM]
"Dancing with the Stars" Scares Up More Wins - Rising for Historic Sixth Week in a Row
"Dancing with the Stars" is the only fall show to increase its overall audience for six consecutive weeks following its season premiere.

[10/31/25 - 06:31 AM]
ESPN Networks Deliver Record College Football Viewership at the Midway Point of the Season, "College GameDay" Continues on Historic Run
Through nine weeks, ESPN networks are averaging 2.3 million viewers per game, their largest audience since 2009 and an increase of 20 percent year-over-year.

[10/30/25 - 03:05 PM]
14.8 Million Viewers Tuned in for World Series Game 4 Across FOX, FOX Deportes & FOX Sports Streaming Services
Viewership peaked at 16,695,000 viewers on FOX between 10:00-10:15 PM ET.

[10/30/25 - 03:01 PM]
Debut of NBC Sports' "Coast 2 Coast Tuesday" Delivers NBA's Largest Pre-Christmas Tuesday Audience Since 1996
"Coast 2 Coast Tuesday" - featuring the New York Knicks at Milwaukee Bucks (8 p.m. ET) and LA Clippers at Golden State Warriors (11 p.m. ET) - averaged 3.0 million viewers in primetime across NBC and Peacock.

[10/28/25 - 02:07 PM]
"Sunday Night Football" on Record Pace Through Week 8, Averaging 24.7 Million Viewers on NBC and Peacock
Packers-Steelers audience peaked at 28.2 million viewers on NBC and Peacock in the second quarter (9:15-9:30 p.m. ET).

[10/28/25 - 12:01 PM]
Netflix Top 10: Week of October 20 - "A House of Dynamite" Hits the Target at No. 1 in This Week's Top 10
Plus: "Nobody Wants This," "The Elixir," and "The Monster of Florence" rise to the top in their opening weekends.

[10/27/25 - 12:03 PM]
Second-Most Viewed NBA Opening Week on ESPN Since 2014; "Inside the NBA" Averaged 1M Viewers in Its Opening Week Debut on ESPN
Last week's NBA coverage averaged 2.2 million viewers.