[05/23/07 - 02:08 PM]
Quick Take for Tuesday, May 22, 2007 (Based on Fast Affiliate Ratings)
ABC spins the numbers for Tuesday, May 22.

[via press release from ABC]

Quick Take for Tuesday, May 22, 2007 (Based on Fast Affiliate Ratings)

In an End-of-Season Upset, ABC Tops the Final Tuesday, Outdrawing Fox By 1.1 Million Viewers on the Evening of the Tuesday Finale for "Idol"

Up by 10.3 Million Viewers and by 112% in Adults 18-49 Over Last Year, ABC Posts its Strongest Tuesday Night in 6 Months

Opposite "American Idol" at 8pm "The Bachelor: After the Final Rose" Special Delivers ABC's Highest Young Adult Numbers in the Hour in 5 Months

Hitting Season Highs, the Season Closer of "Dancing with the Stars" Towers Over Its 2-Hour Time Slot, Winning by 9.7 Million Viewers and by 61% in Adults 18-49

"DWTS'" Finale Generates ABC's Largest Non-Sports Audience in the Time Period In 8 Years, while Delivering its Top Adult 18-49 Number in Over 6-1/2 Years

Tuesday Night (8:00-11:00 p.m.)

With "The Bachelor: After the Final Rose" leading into the season finale of "Dancing with the Stars," ABC delivered an upset victory on the final Tuesday of the season, outdrawing Fox by 1.1 million viewers on the night of the Tuesday season finale for "American Idol" (17.8 million vs. 16.7 million). In fact ABC became the first network ever to draw more viewers than Fox on a Tuesday night with "American Idol" during the course of a TV season. ABC posted a strong second-place finish on the evening in Adults 18-49 (5.3/14), pacing 89% ahead of third-place CBS (2.8/7) and 96% ahead of fourth-place NBC (2.7/7).

� In Total Viewers and Adults 18-49, ABC produced its strongest Tuesday in more than 6 months � since 11/14/06.

� Versus the year-ago night last May, the Network's results improved by 10.3 million viewers and by 112% in Adults 18-49 (7.5 million & 2.5/7 on 5/22/06). In fact it was the Net's biggest Tuesday during any May Sweep period in 7 years in viewers and young adults � since 5/2/00 and 5/16/00, respectively.

"The Bachelor: After the Final Rose" (8:00-9:00 p.m.)

Despite airing opposite the Tuesday season closer for "American Idol," ABC's "The Bachelor: After the Final Rose" special posted ABC's highest Adult 18-49 (2.7/8-tie) and Adult 18-34 number (2.1/7) in 5 months � since 12/19/06.

"Dancing with the Stars the Results Show - TU" (9:00-11:00 p.m.)

ABC's "Dancing with the Stars" shot to the top of its time period during its 2-hour season finale, beating out its nearest competitors by 9.7 million viewers (22.7 million vs. 13.0 million � CBS' "Jesse Stone" movie) and by 61% in Adults 18-49 (6.6/17 vs. 4.1/10 � Fox's series debut of "On the Lot" from 9:00-10:00 p.m.) "DWTS" marked season-high numbers in viewers and young adults. Olympic speed skating Gold Medalist Apolo Anton Ohno emerged as the winner of the fourth season of the ABC dance competition. In viewers and young adults, "DWTS" stood as the second-highest-rated program of the evening, behind only "Idol's" Tuesday finale.

� Excluding sports, the season ender of "Dancing with the Stars" attracted ABC's largest audience in the time period in 8 years and its top Adult 18-49 number in over 6-1/2 years � since 5/25/99 and 10/10/00, respectively.

Source: Nielsen Media Research (Fast Affiliate Ratings, Live+SD), 5/22/07.

  [may 2007]  


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