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[08/07/07 - 02:04 PM]
Primetime Ratings Report for the Week of July 30, 2007
ABC spins the numbers for the week of July 30-August 5.

[via press release from ABC]

Primetime Ratings Report For the week of July 30, 2007

ABC's Repeat "Wife Swap" is No. 1 in its Hour in Total Viewers and Adults 18-49

Back-to-Back Episodes of "Just for Laughs" Take Second In Their Half-Hours in Young Adults

The Season Finale ABC's "Shaq's Big Challenge" Hits Series Highs, Improving The Hour by 1.1 Million Viewers and by 36% in Adults 18-49 During its Run

ABC News' "Primetime: Family Secrets'" Season Finale Ranks No. 1 Tuesday at 10pm in Adults 18-49 and Adults 25-54

Ranking No. 1 in its Hour for the 7th Consecutive Week, ABC News' "20/20" is Friday's No. 1 Program in Viewers, Adults 18-49 and Adults 25-54 for the 2nd Straight Week

ABC's Repeat "America's Funniest Home Videos" Ranks No. 1 In its 5th Consecutive Sunday Airing in Adults 18-49

"Extreme Makeover: Home Edition" Draws its Largest Audience of the Summer

WEEK No. 46:

Monday

"Wife Swap" (8:00-9:00 p.m.)

A repeat "Wife Swap" ranked No. 1 in its hour in both Total Viewers (5.6 million � tied) and Adults 18-49 (2.1/7).

Tuesday

Tuesday Night (8:00-11:00 p.m.)

ABC's Tuesday night lineup, which included back-to-back telecasts of "Just for Laughs" and the season finales of "Shaq's Big Challenge" and "Primetime: Family Secrets," took second on the night to NBC in Adults 18-49 (2.2/7).

"Just for Laughs � TU 8PM" (8:00-8:30 p.m.)

At 8 p.m., "Just for Laughs" finished second in its half-hour to NBC's "America's Got Talent" in Adults 18-49 (1.9/7).

"Just for Laughs" (8:30-9:00 p.m.)

A second telecast of "Just for Laughs" built on its lead-in by 1.2 million viewers (7.4 million vs. 6.2 million) and by 32% in Adults 18-49 (2.5/9 vs. 1.9/7), taking second in its half-hour in the key adult demographic. The hidden-camera comedy series ranked No. 1 in the time period, turning in a series best performance among Teens 12-17 (1.6/7 � tied).

"Shaq's Big Challenge" (9:00-10:00 p.m.)

The season finale of "Shaq's Big Challenge" hit series highs in Total Viewers (5.5 million) and Adults 18-49 (2.1/6). In fact, the unscripted series registered the Net's largest non-sports audience in the hour this summer.

� During the course of its 6-week run, "Shaq's Big Challenge" improved ABC's performance in the hour over the same nights last year (6/26 � 8/1/06) by 1.1 million viewers (4.9 million vs. 3.8 million) and by 36% in Adults 18-49 (1.9/6 vs. 1.4/4).

"Primetime: Family Secrets" (10:00-11:00 p.m.)

The season finale of ABC News' "Primetime: Family Secrets," reporting on three women's secret past and what happens when the truth finally surfaces, ranked No. 1 in the final hour of prime among Adults 18-49 (2.1/6 � tied) and Adults 25-54 (2.3/6 � tied).

� "Primetime: Family Secrets" bettered ABC's showing in the 10 o'clock hour over the same nights last summer (6/26 � 8/1/06) by 2.6 million viewers (6.2 million vs. 3.6 million) and by 83% in Adults 18-49 (2.2/6 vs. 1.2/3).

Friday

"20/20" (10:00-11:00 p.m.)

In the 10 o'clock hour, ABC News' "20/20," with Diane's Sawyer's exclusive interview with Nicole Richie, led the hour and stood as the No. 1 program of the night in Total Viewers (5.9 million), Adults 18-49 (1.9/7) and Adults 25-54 (2.2/7) for the second week running.

� "20/20" ranked No. 1 in its hour in the young adult demo for the 7th week in a row

Sunday

"America's Funniest Home Videos" (7:00-8:00 p.m.)

A repeat airing of ABC's "America's Funniest Home Videos" ranked No. 1 at 7 p.m. in among Adults 18-49 (1.5/5 � tied) for the 5th consecutive Sunday airing. In addition, the video clip show took the top spot among Adults 18-34 (1.3/5) and Kids 2-11 (1.3/6).

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

Placing second in the hour in Total Viewers, ABC's rebroadcast "Extreme Makeover: Home Edition" attracted its largest audience (6.8 million) of the summer.

Source: Nielsen Media Research, NTI (Live + Same Day or Most Current), week of 7/30/07, or as dated.





  [august 2007]  
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M
T
W
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· 20/20 (ABC)
· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· AMERICA'S GOT TALENT (NBC)
· EXTREME MAKEOVER: HOME EDITION (HGTV)
· JUST FOR LAUGHS (ABC)
· PRIMETIME: WHAT WOULD YOU DO? (ABC)
· SHAQ'S BIG CHALLENGE (ABC)
· WIFE SWAP (PARAMOUNT)





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