or


[10/29/07 - 11:38 AM]
Fast Facts for Sunday, October 28, 2007 (Fast Affiliate Live + Same Day Ratings)
ABC spins the numbers for Sunday, October 28.

[via press release from ABC]

Fast Facts for Sunday, October 28, 2007 (Fast Affiliate Live + Same Day Ratings)

Posting its Best Results Since Season Premiere Sunday, Up Against the World Series, ABC Takes a Strong Second to Fox in Viewers and Young Adult and Wins in Women

ABC Continues to Deliver Sunday's Top TV Series, Claiming the Night's Top 3 Entertainment Shows in Viewers and Young Adults for the Second Week in a Row

Building Audience Throughout its Telecast, "America's Funniest Home Videos" Produces its Largest Audience and Top Young Adult Numbers Since Last Spring

Growing its Overall Audience for the Third Straight Week, ABC's "Extreme Makeover: Home Edition" Generates its Best Adult 18-49 and Men Numbers in Over 7 Months

Sunday's No. 1 TV Series for the Fifth Week Running, "Desperate Housewives" is No. 1 at 9pm Among Adults 18-49 and Overshadows CBS' Competing "Cold Case"

Dominating CBS' "Shark" Among Viewers and Young Adults in the 10pm Hour, ABC's "Brothers & Sisters" Posts its Highest Adult 18-49 Rating Since Last November

Sunday Primetime (7:00-11:00 p.m.)

ABC earned a strong second place on Sunday to Fox's coverage of the final game for the 2007 World Series (Boston-Colorado - Game 4) in Total Viewers (13.5 million) and Adults 18-49 (5.0/13). ABC once again was the definitive Sunday night leader across the key women demographics: W18-34 (5.1/15), W18-49 (6.6/17) and W25-54 (7.3/17).

� Despite facing Fox's World Series coverage, ABC grew its Sunday delivery for the third consecutive week, producing its top numbers on the evening since season premiere Sunday (9/30/07) in Total Viewers and Adults 18-49.

� In Total Viewers and Adults 18-49, ABC aired Sunday's Top 3 entertainment series for the second straight week, including "Desperate Housewives," "Extreme Makeover: Home Edition" and "Brothers & Sisters."

"America's Funniest Home Videos" (7:00-8:00 p.m.)

Opposite Fox's NFL and MLB coverage during the 7 o'clock hour, ABC's "America's Funniest Home Videos" took second place in Adults 18-49 (2.7/8-tie), logging a new season high. Giving ABC a strong foothold during the opening hour of Sunday's prime, "AFV" built audience throughout its telecast, surging by 2.3 million viewers (8.0 million to 10.3 million) and by 35% in Adults 18-49 (2.3/7 to 3.1/9) from its first half-hour to its second half-hour.

� Despite stiff competition, "America's Funniest Home Videos" attracted its largest audience (9.2 million) in more than 7 months and tied its top Adult 18-49 rating (2.7/8) in over 6 months � since 3/4/07 and 4/1/07, respectively.

"Extreme Makeover: Home Edition" (8:00-9:00 p.m.)

During the 8 o'clock hour, ABC's "Extreme Makeover: Home Edition" was the biggest "non-sports" draw, besting its nearest competitor (CBS) in the time slot by 4.7 million viewers (14.1 million vs. 9.4 million) and by 132% in Adults 18-49 (5.1/13 vs. 2.2/6).

� Growing its overall audience for the third week in a row, "Home Edition" matched its top Adult 18-49 rating a more than 7 months, while delivering its highest ratings across each of the men demos since the same date � since 3/4/07.

"Desperate Housewives" (9:00-10:00 p.m.)

Sunday's No. 1 TV series for the fifth straight week in viewers and young adults, ABC's "Desperate Housewives" ranked a No. 1 during the 9 o'clock hour in Adults 18-49 against Fox's World Series coverage (7.1/16 vs. 6.8/15 � preliminary "fast affiliate" average for Fox). "Desperate Housewives" towered over its drama competition in the hour, "Cold Case," topping the CBS series by 6.4 million viewers (18.1 million vs. 11.7 million) and by 137% in Adults 18-49 (7.1/16 vs. 3.0/7).

"Brothers & Sisters" (10:00-11:00 p.m.)

ABC's "Brothers & Sisters" beat out its drama competition during Sunday's 10 o'clock hour, CBS' "Shark," by 2.5 million viewers (12.8 million vs. 10.3 million) and by 122% in Adults 18-49 (5.1/13 vs. 2.3/6). The ABC sophomore drama won the hour, beating the World Series, across each of the key women demographics: W18-34 (5.8/16), W18-49 (7.2/18) and W25-54 (8.0/18).

� "Brothers & Sisters" hit a season-high among Adults 18-49, the series' highest rating in the key young adult sales demo since last November � since 11/19/06.

A note about increasing DVR penetration and year to year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has more than doubled from nearly 9% during the same point in 2006 to more than 20% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. Therefore, the only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 10/28/07.





  [october 2007]  
S
M
T
W
T
F
S
 


· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· BROTHERS & SISTERS (ABC)
· COLD CASE (CBS)
· DESPERATE HOUSEWIVES (ABC)
· EXTREME MAKEOVER: HOME EDITION (ABC)
· SHARK (CBS)





most recent ratings | view all posts
[08/23/17 - 12:59 PM]
Science Channel's Live Coverage of the "Great American Eclipse" Shines Through to One Million Total Viewers
Science Channel spins the numbers for Monday, August 21.

[08/23/17 - 08:20 AM]
Tuesday's Broadcast Ratings: NBC, "Got Talent" Cruise to Another Win
The Peacock easily wins the night among adults 18-49 as well as total viewers.

[08/22/17 - 08:32 AM]
Monday's Broadcast Ratings: NBC Tops Charts Despite News Disruption
The Peacock once again wins the evening in total viewers and adults 18-49.

[08/21/17 - 11:44 AM]
TV One's "Rickey Smiley for Real" Garners Second Consecutive Week of Growth Among Women 18-49 and 25-54
TV One further spins the numbers for Tuesday, August 15.

[08/21/17 - 08:26 AM]
Sunday's Broadcast Ratings: CBS, "Big Brother" Hold Off Competition
The Eye wins the night among total viewers as well as adults 18-49.

[08/20/17 - 08:31 AM]
Saturday's Broadcast Ratings: CBS, NBC Split Demo Crown
NASCAR on the Peacock and a rebroadcast of its Princess Diana special on the Eye lead the evening.

[08/19/17 - 08:37 AM]
Friday's Broadcast Ratings: CBS Gets Another Bump from "Big Brother" Special
The Eye edges the competition in both total viewers and adults 18-49.

[08/18/17 - 09:00 AM]
Season Two of Original Scripted Series "Chesapeake Shores" Catapults Hallmark Channel as Top-Rated and Most-Watched Cable Network
The Hallmark Channel further spins the numbers for the week of August 7-13.

[08/18/17 - 08:12 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Hold Onto Top Spot
The Eye wins the evening in both total viewers and adults 18-49.

[08/17/17 - 08:19 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Hold Off ABC, "CMA Fest"
The Peacock edges the Alphabet by one-tenth of a ratings point among adults 18-49.

[08/16/17 - 08:17 AM]
Tuesday's Broadcast Ratings: NBC Continues Its Win Streak
The Peacock, powered by "America's Got Talent," has won Tuesday night for 13 consecutive weeks.

[08/15/17 - 11:21 AM]
Hallmark Movies & Mysteries' Newest "Garage Sale Mystery Month" Premiere Scores as Highest-Rated and Most-Watched Telecast in Network History
The Hallmark Channel spins the numbers for the week of August 7-13.

[08/15/17 - 10:02 AM]
"Younger" Continues to Break All-Time Series Records with Highest-Rated and Most-Watched Episode Ever
TV Land further spins the numbers for Wednesday, August 9.

[08/15/17 - 08:28 AM]
Monday's Broadcast Ratings: ABC, "Bachelor in Paradise" Win Demo Crown
The Alphabet narrowly edges NBC and "American Ninja Warrior" among adults 18-49.

[08/14/17 - 01:27 PM]
USA Network's "The Sinner" Is the #1 New Cable Series Year-to-Date in P18-49, P25-54 and P2+ in L3
USA further spins the numbers for the series to date.