or


[01/02/08 - 12:34 PM]
'The Biggest Loser 5' Premiere Delivers the Heftiest Ratings Ever for a 'Biggest Loser' Debut
NBC spins the numbers for Tuesday, January 1.

[via press release from NBC]

'THE BIGGEST LOSER 5' PREMIERE DELIVERS THE HEFTIEST RATINGS EVER FOR A 'BIGGEST LOSER' DEBUT

'THE BIGGEST LOSER 5' PREMIERE DELIVERS THE HEFTIEST RATINGS EVER FOR A 'BIGGEST LOSER' DEBUT

LAST NIGHT'S 'BIGGEST LOSER' SURGES 39 PERCENT IN ADULTS 18-49 AND 33 PERCENT IN TOTAL VIEWERS VERSUS THE MOST RECENT 'LOSER' DEBUT IN SEPTEMBER

TWO-HOUR 'BIGGEST LOSER' IS THE #1 NON-SPORTS TELECAST IN ITS SLOT IN ADULTS 18-49 AND TOTAL VIEWERS AND RANKS #1 OUTRIGHT IN ALL KEY ADULT-FEMALE DEMOS

'LOSER' GAINS 67 PERCENT IN 18-49 AND 50 PERCENT IN TOTAL VIEWERS FROM ITS FIRST TO ITS FOURTH HALF-HOUR

BURBANK, Calif. � January 2, 2008 � Last night the debut of "The Biggest Loser 5" delivered the heftiest Nielsen rating ever for a "Biggest Loser" premiere, according to "fast affiliate-based" "live plus same day" viewing figures from Nielsen Media Research.

Last night from 8-10 p.m. ET, "The Biggest Loser 5" (4.3 rating, 10 share in adults 18-49, 10.4 million viewers overall) surged by 39 percent in 18-49 rating and by 33 percent in total viewers versus the premiere telecast of the most recent cycle (a 3.1/9 in 18-49 and 7.8 million viewers overall from 8-10 p.m. on Tuesday, Sept. 11, 2007). "The Biggest Loser" was the #1 non-sports program in its time period last night in adults 18-49 and total viewers and ranked #1 outright in all key adult-female demographics.

Excluding finales, this is the top-rated "Biggest Loser" telecast in adults 18-49 since the penultimate telecast of the first "Biggest Loser" cycle on January 4, 2005.

From its first half-hour to its fourth, "Biggest Loser" gained 67 percent in 18-49 rating (to a 5.5/12 from a 3.3/8) and its overall viewership increased by 4.2 million persons, or 50 percent (to 12.7 million from 8.5 million).

From 10-11 p.m. ET, "Law & Order: Special Victims Unit" (4.2/11 in 18-49, 12.3 million viewers overall) is currently tied for #1 in adults 18-49 with Fox's college football telecast, pending updates, and ranks #1 outright in total viewers and all key adult-female demographics.

Preliminary 18-49 averages for Tuesday night are: Fox, 4.7/11; NBC, 4.3/10; ABC, 2.2/5; CBS, 1.9/4; CW, 0.5/1. In overall total viewers, January 1 preliminary results are: Fox, 11.9 million; NBC, 11.1 million; CBS, 8.4 million; ABC, 6.3 million; CW, 1.4 million

Note that all national ratings are "live plus same day" unless otherwise indicated.





  [january 2008]  
S
M
T
W
T
F
S
  


· BIGGEST LOSER, THE (NBC)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)









most recent ratings | view all posts
[04/20/15 - 10:35 AM]
Live + 7 Day Ratings: Despite Easter Sunday Pre-Emptions, ABC Still Had 6 of the Week's Top 10 Biggest Broadcast Gainers in Adults 18-49
ABC further spins the numbers for the week of March 30-April 5.

[04/20/15 - 09:52 AM]
The "50th Academy of Country Music Awards" Delivers Its Largest Audience Since 1998
CBS spins the numbers for Sunday, April 19.

[04/20/15 - 09:08 AM]
Live + 3 Day Ratings: ABC's "SHIELD" Emerges as the #1 Program in Tuesday's 9pm Hour in Adults 18-49
ABC further spins the numbers for Tuesday, April 14.

[04/20/15 - 08:44 AM]
"A.D. The Bible Continues" Is the Night's #1 Scripted Series in Total Viewers on the Big 4 Nets
NBC spins the numbers for Sunday, April 19.

[04/20/15 - 08:34 AM]
Sunday's Broadcast Ratings: "Annual Academy of Country Music Awards" Win Big for CBS
The Eye's annual telecast leads the night in both total viewers and adults 18-49.

[04/20/15 - 08:34 AM]
ABC's Takes Second on Sunday with a 17% Increase Among Adults 18-49
ABC spins the numbers for Sunday, April 19.

[04/20/15 - 08:30 AM]
NBA Playoffs on ABC: Cleveland Cavaliers-Boston Celtics Delivers Third-Highest Rated First Round Game 1 Ever
ESPN spins the numbers for Sunday, April 19.

[04/19/15 - 08:41 AM]
Saturday's Broadcast Ratings: NHL, UFC Top Demos for NBC, FOX
Coverage of the NHL Playoffs and UFC on FOX lead the night among adults 18-49.

[04/19/15 - 08:37 AM]
NBC Sports Coverage of Stanley Cup Playoff Hockey Ties for the Nightlong Win in Adults 18-49 Among the Big 4 Networks
NBC spins the numbers for Saturday, April 18.

[04/18/15 - 08:56 AM]
Friday's Broadcast Ratings: ABC Tops Demos for Second Consecutive Week with "Shark Tank"
Plus: The CW's new Friday lineup opens on par with its offerings from a year ago.

[04/18/15 - 08:44 AM]
ABC Dominates Friday with the Top 3 Shows for the 2nd Straight Week
ABC spins the numbers for Friday, April 17.

[04/18/15 - 08:43 AM]
"Grimm" Ties for #2 in Its Time Period in Adults 18-49
NBC spins the numbers for Friday, April 17.

[04/17/15 - 09:01 AM]
Live + 3 Day Ratings: ABC's "Secrets and Lies" Spikes 62% to Move Ahead of NBC's "A.D." in Adults 18-49
ABC further spins the numbers for Sunday, April 12.

[04/17/15 - 08:55 AM]
"Dateline" Delivers NBC's Top Total-Viewer Result in the Thursday 10 P.M. Hour in 11 Weeks
NBC spins the numbers for Thursday, April 16.

[04/17/15 - 08:37 AM]
Thursday's Broadcast Ratings: "Big Bang Theory" Keeps CBS on Top
The Eye once again leads the night in both total viewers and adults 18-49.