or


[01/03/08 - 03:58 PM]
Quick Take for Wednesday, January 2, 2008 (Fast Affiliate Live + Same Day Ratings)
ABC spins the numberes for Wednesday, January 2.

[via press release from ABC]

Quick Take for Wednesday, January 2, 2008 (Fast Affiliate Live + Same Day Ratings)

ABC Leads Wednesday Night in Key Women and Beats NBC's Lineup in Adults 18-34 and Adults 18-49

"Wife Swap" Season Premiere Tops the 8 O'clock Hour in Women 18-34 and Women 18-49

"Supernanny" Season Debut Beats NBC's "Law & Order" by 23% in Adults 18-34

Second Telecast of "Supernanny" Ranks No. 1 at 10pm among Adults 18-49, Qualifying as the No. 1 TV Show on the Night Across All Key Women Demos

Wednesday Night (8:00-11:00 p.m.)

ABC's Wednesday lineup including the season premieres of "Wife Swap" and "Supernanny" took second on the night in Adults 18-49 (3.7/9), behind only Fox's coverage of the "Tostitos Fiesta Bowl." The Net led the evening among Women 18-34 (4.4/13) and Women 18-49 (5.0/13). ABC beat NBC's lineup, featuring the time period premiere of "Deal or No Deal" and the 2-hour season premiere of "Law & Order," in both Adults 18-49 (3.7/9 vs. 3.6/9) and Adults 18-34 (3.1/9 vs. 2.5/7).

� ABC was up over the year-ago Wednesday (1/3/07) by 2.6 million viewers (8.9 million vs. 6.3 million) and by 48% in Adults 18-49 (3.7/9 vs. 2.5/7), when the Net aired an all-original schedule featuring comedy premieres from 8-10pm.

"Wife Swap" (8:00-9:00 p.m.)

ABC's "Wife Swap" premiered its fourth season with a time period-winning performance among Women 18-34 (3.9/12) and Women 18-49 (4.4/12). "Wife Swap" beat its unscripted competition, CBS' season premiere of "Power of 10," by 1.8 million viewers (8.5 million vs. 6.7 million) and by 94% in Adults 18-49 (3.3/9 vs. 1.7/4).

"Supernanny" (9:00-10:00 p.m.)

The Season 4 debut of ABC's "Supernanny" beat the first hour of NBC's "Law & Order" by 23% in Adults 18-34 (3.2/9 vs. 2.6/7). Like its lead-in, "Supernanny" ranked No. 1 in its hour among Women 18-34 (4.5/12) and Women 18-49 (5.0/12).

"Supernanny" (10:00-11:00 p.m.)

Building on its lead-in in viewers and young adults, the night's second episode of "Supernanny" ranked No. 1 in the 10'clock hour among Adults 18-49 (4.0/10 � tied with Fox's "Tostitos Fiesta Bowl," based on Nielsen's preliminary primetime "fast affiliate" averages). "Supernanny" beat the second hour of NBC's "Law & Order" by 8% among Adults 18-49 (4.0/10 vs. 3.7/10) and by 42% among Adults 18-34 (3.4/10 vs. 2.4/7).

Editors Note: ABC's "Cashmere Mafia" will debut in its regular Wednesday 10 p.m. time period on 1/9/07.

� "Supernanny" led the final hour of prime and stood as Wednesday's No. 1 program across each of the key women demographics: Women 18-34 (4.9/14), Women 18-49 (5.6/14) and Women 25-54 (5.9/13).

A note about increasing DVR penetration and year to year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has nearly doubled over 11% at the same point in 2006 up to over 21% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. Therefore, the only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 01/02/08.





  [january 2008]  
S
M
T
W
T
F
S
  


· CASHMERE MAFIA (ABC)
· DEAL OR NO DEAL (NBC)
· LAW & ORDER (NBC)
· POWER OF 10 (CBS)
· SUPERNANNY (ABC)
· WIFE SWAP (ABC)











most recent ratings | view all posts
[03/26/15 - 11:06 AM]
"Nightline" Is #1 for the Week in Total Viewers and Adults 25-54 for Second Straight Week
ABC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 11:01 AM]
"The Tonight Show" Outdelivers ABC, CBS Competition in All Key Ratings Measures for Week of March 16-20
NBC spins the late-night numbers for the week of March 16-20.

[03/26/15 - 08:55 AM]
"Chicago P.D." Wins the 10 P.M. ET Hour Among the ABC-CBS-NBC Dramas
NBC spins the numbers for Wednesday, March 25.

[03/26/15 - 08:31 AM]
"Modern Family" Dominates at 9pm and Ranks as Wednesday's No. 1 TV Show
ABC spins the numbers for Wednesday, March 25.

[03/26/15 - 08:29 AM]
Wednesday's Broadcast Ratings: CBS Tops Night in Viewers, Demos
FOX, absent "Empire," falls to a second place tie with ABC among adults 18-49.

[03/25/15 - 03:32 PM]
OWN Delivers Most-Watched Night in Network History
OWN spins the numbers for Tuesday, March 24.

[03/25/15 - 02:12 PM]
ABC Family's "Pretty Little Liars" Spring Finale Soars to Over 1 Year Highs in Target Demos and Is Cable TV's #1 Most-Tweeted Telecast Year to Date
ABC Family spins the numbers for Tuesday, March 24.

[03/25/15 - 08:58 AM]
2015 NCAA Division I Wrestling Championships Finals Sees Significant Growth in Viewership and Digital Consumption
ESPN spins the numbers for Saturday, March 21.

[03/25/15 - 08:50 AM]
"The Voice" Is the #1 Show of the Night on the Big 4 in Adults 18-49 and Virtually All Other Key Demos
NBC spins the numbers for Tuesday, March 24.

[03/25/15 - 08:38 AM]
Tuesday's Broadcast Ratings: CBS Stakes Claim to Demo Crown with Originals
"NCIS: New Orleans" posts big gains from its previous original among adults 18-49.

[03/25/15 - 08:34 AM]
ABC's "Fresh Off the Boat" Nearly Ties NBC's "The Voice"-Driven "Undateable" in Adults 18-49
ABC spins the numbers for Tuesday, March 24.

[03/24/15 - 12:45 PM]
Turner Scores Three of Basic Cable's Top 6 Networks in Primetime Delivery of Adults 18-49, With TBS, Adult Swim and TNT in the Mix
Turner further spins the numbers for the week of March 2-8.

[03/24/15 - 10:24 AM]
ABC's "Jimmy Kimmel Live" Is Monday's No. 1 Late-Night Talker in Households
ABC spins the late-night numbers for Monday, March 23.

[03/24/15 - 10:16 AM]
USA Network Hit Series "Suits" Reaches Season High in Key Demos
USA further spins the numbers for Wednesday, March 4.

[03/24/15 - 09:48 AM]
"Live" Nearly Ties "Dr. Phil" as the Week's No. 1 Syndicated Talker in Households
Disney/ABC Domestic Television spins the numbers for the week of March 9-13.