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[03/04/08 - 06:08 PM]
Hallmark Channel's Ratings Are No Mystery
The Hallmark Channel spins the numbers for Saturday, March 1.

[via press release from The Hallmark Channel]

HALLMARK CHANNEL'S RATINGS ARE NO MYSTERY

Original Movie "Mystery Woman: Redemption" Ranks as Second-Highest-Rated Cable Movie of the Week

Hallmark Channel's Saturday night (3/1/08, 9-11 p.m., ET/PT) premiere of its original movie, "Mystery Woman: Redemption," delivered ratings success that came as no mystery for the family-friendly channel. The movie delivered a 1.8 HH rating with nearly 1.5 million homes and nearly 3 million unduplicated viewers (P2+), making it the second-highest-rated ad-supported cable movie of the day.

The movie's performance also boosted Hallmark Channel to rank #5 in Prime Time ratings for the day, and #9 in Prime Time ratings for the week with a 1.1 HH rating and over 1.2 million total viewers.

Source: Nielsen Media Research, 2/25-3/2/08





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· MYSTERY WOMAN (HALLMARK)











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