or


[04/22/08 - 02:05 PM]
Quick Take for Monday, April 21, 2008 (Fast Affiliate Live + Same Ratings)
ABC spins the numbers for Monday, April 21.

[via press release from ABC]

Quick Take for Monday, April 21, 2008 (Fast Affiliate Live + Same Ratings)

ABC is Monday's Most-Watched Net for the 2nd Week in a Row And for the 6th Straight Week Ranks No. 1 in the Key Women Demos

Growing Week to Week, ABC's "DWTS" Wins its Slot in Viewers and Adults 18-49, Standing as Monday's Most-Watched TV Program for the 6th Consecutive Week

ABC's "Samantha Who?" Takes Second in its Slot Across the Key Women Demos

Beating NBC's "Medium" in the 10pm Hour in Adults 18-34, "The Bachelor" Is Up Over the Prior Week by 1.1 Million Viewers and by 8% in Adults 18-49

Monday Night (8:00-11:00 p.m.)

For the second week in a row and the fifth time in the last six weeks, ABC was Monday's most-watched TV network, topping second-place CBS during prime by 1.7 million viewers (13.2 million vs. 11.5 million). The Net took a solid second place on the evening among Adults 18-49 (3.5/9). For the sixth consecutive Monday, ABC ranked as the No. 1 network across each of the key women demographics: W18-34 (3.7/9), W18-49 (5.2/12) and W25-54 (6.4/15).

� ABC was up week to week in Total Viewers and Adults 18-49 (12.5 million & 3.4/9 on 4/14/08).

"Dancing with the Stars" (8:00-9:30 p.m.)

Leading its time period in Total Viewers (17.8 million) and Adults 18-49 (4.3/11), ABC's "Dancing with the Stars" qualified as Monday's most-watched television program for the sixth week in a row � outdrawing the No. 2 show during prime by 3.4 million viewers (CBS' "C.S.I.: Miami" = 14.4 million from 10:00-11:00 p.m.).

� "DWTS" grew its delivery week to week by 3% in Total Viewers (17.8 million vs. 17.2 million) and by 5% in Adults 18-49 (4.3/11 vs. 4.1/11).

"Samantha Who?" (9:30-10:00 p.m.)

ABC's "Samantha Who?" earned second in its time slot across each of the key women demographics: W18-34 (3.1/8), W18-49 (4.4/10) and W25-54 (5.4/12).

"The Bachelor: London Calling" (10:00-11:00 p.m.)

ABC's "The Bachelor" topped NBC's "Medium" during the 10 o'clock hour by 10% among Adults 18-34 (2.2/10 vs. 2.0/10) and by 27% among Women 18-34 (3.3/8 vs. 2.6/7).

� "The Bachelor: London Calling" was up from the prior week by 1.1 million viewers (7.7 million vs. 6.6 million) and by 8% among Adults 18-49 (2.7/7 vs. 2.5/6), its best numbers in 3 weeks on both counts � since 3/31/08.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has jumped from over 15% at the same point in 2006, up to nearly 24% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 4/21/08.





  [april 2008]  
S
M
T
W
T
F
S
  


· BACHELOR, THE (ABC)
· CSI: MIAMI (CBS)
· DANCING WITH THE STARS (ABC)
· MEDIUM (CBS)
· SAMANTHA WHO? (ABC)





most recent ratings | view all posts
[07/22/16 - 09:05 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Top Viewers, Demos
The Eye wins the night thanks to its summer mainstay.

[07/21/16 - 09:03 AM]
Wednesday's Broadcast Ratings: NBC Pulls in Front with "America's Got Talent"
The Peacock wins the night among adults 18-49 and total viewers.

[07/20/16 - 08:11 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Dominates the Competition
NBC easily wins the evening with both total viewers and adults 18-49.

[07/19/16 - 01:36 PM]
Record-Setting "Kids' Choice Sports 2016" and "Henry Danger" Clinch Nickelodeon's 50th Straight Week at Number One
Nickelodeon spins the numbers for the week of July 11-17.

[07/19/16 - 11:00 AM]
Hallmark Channel New Original Movie "A Perfect Christmas" Is the #1 HH Rated Cable Entertainment Program of the Day
The Hallmark Channel spins the numbers for the week of July 11-17.

[07/19/16 - 08:51 AM]
Monday's Broadcast Ratings: ABC, NBC Split Demo Crown
Plus: NBC leads the night's Republican Convention coverage.

[07/18/16 - 03:12 PM]
"Power" Season Three Premiere Shatters Starz Original Series Viewership Records
Starz spins the numbers for Sunday, July 17.

[07/18/16 - 12:36 PM]
Digital Platforms Drive HBO's Spring Shows to Series Highs
HBO spins the numbers for the spring to date.

[07/18/16 - 08:33 AM]
Sunday's Broadcast Ratings: ABC's "Sunday Fun and Games" Pulls Back in Front
The Alphabet wins the night among total viewers and adults 18-49.

[07/17/16 - 01:27 PM]
Saturday's Broadcast Ratings: ABC Tops Modest Evening in Viewers, Demos
The Alphabet wins the night with under three million viewers and a 0.5 rating among adults 18-49.

[07/17/16 - 01:17 PM]
Friday's Broadcast Ratings: NBC Tops Demo Race with "Got Talent" Encore
The Peacock wins the night among adults 18-49 while CBS is the most-watched network.

[07/15/16 - 09:09 AM]
Thursday's Broadcast Ratings: CBS Tops Charts as "Big Brother" Rises
The Eye leads the night in both total viewers and adults 18-49.

[07/14/16 - 08:46 AM]
Wednesday's Broadcast Ratings: NBC, "America's Got Talent" Claim Top Spots
The Peacock's summer franchise holds off "The ESPY Awards" on ABC and "Big Brother" on CBS.

[07/13/16 - 12:40 PM]
"VH1's Hip Hop Honors" Scores More Than Three Million Viewers
VH1 spins the numbers for Monday, July 11.

[07/13/16 - 09:12 AM]
Tuesday's Broadcast Ratings: FOX, MLB All-Star Game Edge Out Demo Competition
"America's Got Talent"-powered NBC falls just short of the annual telecast among adults 18-49.