or


[04/22/08 - 02:05 PM]
Quick Take for Monday, April 21, 2008 (Fast Affiliate Live + Same Ratings)
ABC spins the numbers for Monday, April 21.

[via press release from ABC]

Quick Take for Monday, April 21, 2008 (Fast Affiliate Live + Same Ratings)

ABC is Monday's Most-Watched Net for the 2nd Week in a Row And for the 6th Straight Week Ranks No. 1 in the Key Women Demos

Growing Week to Week, ABC's "DWTS" Wins its Slot in Viewers and Adults 18-49, Standing as Monday's Most-Watched TV Program for the 6th Consecutive Week

ABC's "Samantha Who?" Takes Second in its Slot Across the Key Women Demos

Beating NBC's "Medium" in the 10pm Hour in Adults 18-34, "The Bachelor" Is Up Over the Prior Week by 1.1 Million Viewers and by 8% in Adults 18-49

Monday Night (8:00-11:00 p.m.)

For the second week in a row and the fifth time in the last six weeks, ABC was Monday's most-watched TV network, topping second-place CBS during prime by 1.7 million viewers (13.2 million vs. 11.5 million). The Net took a solid second place on the evening among Adults 18-49 (3.5/9). For the sixth consecutive Monday, ABC ranked as the No. 1 network across each of the key women demographics: W18-34 (3.7/9), W18-49 (5.2/12) and W25-54 (6.4/15).

� ABC was up week to week in Total Viewers and Adults 18-49 (12.5 million & 3.4/9 on 4/14/08).

"Dancing with the Stars" (8:00-9:30 p.m.)

Leading its time period in Total Viewers (17.8 million) and Adults 18-49 (4.3/11), ABC's "Dancing with the Stars" qualified as Monday's most-watched television program for the sixth week in a row � outdrawing the No. 2 show during prime by 3.4 million viewers (CBS' "C.S.I.: Miami" = 14.4 million from 10:00-11:00 p.m.).

� "DWTS" grew its delivery week to week by 3% in Total Viewers (17.8 million vs. 17.2 million) and by 5% in Adults 18-49 (4.3/11 vs. 4.1/11).

"Samantha Who?" (9:30-10:00 p.m.)

ABC's "Samantha Who?" earned second in its time slot across each of the key women demographics: W18-34 (3.1/8), W18-49 (4.4/10) and W25-54 (5.4/12).

"The Bachelor: London Calling" (10:00-11:00 p.m.)

ABC's "The Bachelor" topped NBC's "Medium" during the 10 o'clock hour by 10% among Adults 18-34 (2.2/10 vs. 2.0/10) and by 27% among Women 18-34 (3.3/8 vs. 2.6/7).

� "The Bachelor: London Calling" was up from the prior week by 1.1 million viewers (7.7 million vs. 6.6 million) and by 8% among Adults 18-49 (2.7/7 vs. 2.5/6), its best numbers in 3 weeks on both counts � since 3/31/08.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has jumped from over 15% at the same point in 2006, up to nearly 24% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 4/21/08.





  [april 2008]  
S
M
T
W
T
F
S
  


· BACHELOR, THE (ABC)
· CSI: MIAMI (CBS)
· DANCING WITH THE STARS (ABC)
· MEDIUM (CBS)
· SAMANTHA WHO? (ABC)









most recent ratings | view all posts
[12/21/14 - 09:11 AM]
Saturday's Broadcast Ratings: CBS Tops Evening with "Thursday Night Football" Special
The Eye's primetime NFL coverage wins the night in both total viewers and adults 18-49.

[12/21/14 - 08:56 AM]
"Saturday Night Live," With Host Amy Adams, Was the #1 Big 4 Non-Sports Telecast of the Night in Both Households and 18-49
NBC spins the numbers for Saturday, December 20.

[12/20/14 - 09:00 AM]
NBC Ranks #1 Friday Night Among the Big 4 in Adults 18-49, Total Viewers, Adults 25-54 and All Other Key Measures
NBC spins the numbers for Friday, December 19.

[12/20/14 - 08:47 AM]
Friday's Broadcast Ratings: NBC Tops Viewers, Demos with "Dateline"
The Peacock leads the night with its perennial newsmagazine.

[12/19/14 - 08:41 AM]
"The People Magazine Awards" Generates NBC's Biggest Audience in Its Slot, Excluding "Peter Pan Live!" and NFL, Since October 23
NBC spins the numbers for Thursday, December 18.

[12/19/14 - 08:25 AM]
Thursday's Broadcast Ratings: Comedies Power CBS to Top Spot
A repeat "The Big Bang Theory" and a new "Mom" lead the night among adults 18-49.

[12/18/14 - 11:01 AM]
"The Tonight Show" Handily Outperforms ABC, CBS Timeslot Competition for Week of Dec. 8-12
NBC spins the late-night numbers for the week of December 8-12.

[12/18/14 - 10:01 AM]
TBS Wins 2014 as Basic Cable's #1 Entertainment Network with Adults 18-49
Turner spins the numbers for the year to date.

[12/18/14 - 09:40 AM]
USA Network Continues Unprecedented Ratings Streak with 9th Consecutive Year as #1 in Cable in Total Viewers
USA spins the numbers for the year to date.

[12/18/14 - 08:44 AM]
"The Sing-Off" Ties for #2 in Its Slot Among the Big 4 in Adults 18-49
NBC spins the numbers for Wednesday, December 17.

[12/18/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Survivor" Wraps Season on Top for CBS
The Eye leads the night in both total viewers and adults 18-49.

[12/18/14 - 08:05 AM]
NBCSN Will Post Best Viewership in Network's History in 2014 & Rank as Fastest Growing Sports Cable Net
NBCSN spins the numbers for the year to date.

[12/18/14 - 07:59 AM]
Freshman Hit "Scorpion" and Relocated "NCIS: Los Angeles" Deliver Ratings Growth on Monday
CBS spins the numbers for Monday, December 15.

[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
Adult Swim spins the numbers for the year to date.

[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.