or


[05/27/08 - 12:27 PM]
Quick Take for Monday, May 26, 2008 (Fast Affiliate Live + Same Ratings)
ABC spins the numbers for Monday, May 26.

[via press release from ABC]

Quick Take for Monday, May 26, 2008 (Fast Affiliate Live + Same Ratings)

ABC's Takes Second on Monday in Viewers and Young Adults, While Delivering the No. 1 Network Position on Memorial Day with Women 18-49

Surging from its Lead-in and Growing Throughout its Telecast, "The Bachelorette" Is No. 1 from 9-11pm in Key Women and Beats CBS & NBC at 10pm in Adults 18-49

Monday Night (8:00-11:00 p.m.)

With a repeat special ("Vacation Swap") leading into "The Bachelorette," ABC took second place on Memorial Day in Total Viewers (5.2 million) and Adults 18-49 (1.9/5), while delivering the No. 1 network position on the evening with Women 18-49 (2.7/7).

"The Bachelorette" (9:00-11:00 p.m.)

Jumping from its lead-in and gaining audience during each half-hour of its 9:00-11:00 p.m. telecast, "The Bachelorette" took second place in its 2-hour time period in Total Viewers (5.5 million) and Adults 18-49 (2.0/5), moving ahead of its CBS and NBC competition from 10:00-11:00 p.m. in the key young adult sales demo. The ABC unscripted series ranked No. 1 in its slot among Women 18-34 (2.2/6) and Women 18-49 (3.0/8).

� Surging from its lead-in (+17% in Total Viewers and +33% in Adults 18-49), "The Bachelorette" steadily gained audience throughout its broadcast, growing by 16% in Total Viewers (5.1 million to 5.9 million) and by 22% in Adults 18-49 (1.8/5 to 2.2/6) from start to finish. In fact, during the 10 o'clock hour among Adults 18-49, ABC's "The Bachelorette" (2.2/6) topped CBS by 10% (2.0/5) and NBC by 29% (1.7/5).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating trends based on the Live + Same Day data stream may be somewhat distorted by the level of DVR penetration in the Nielsen sample, which has jumped from 16% at the same point in 2006-07, up to more than 24% currently. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 5/26/08.





  [may 2008]  
S
M
T
W
T
F
S
    


· BACHELORETTE, THE (ABC)
· VACATION SWAP (ABC)
· WIFE SWAP (CMT)





most recent ratings | view all posts
[12/10/18 - 08:15 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock takes home top honors in total viewers and adults 18-49.

[12/09/18 - 08:22 AM]
Saturday's Broadcast Ratings: Holiday Repeats Put CBS on Top
"Rudolph the Red-Nosed Reindeer" helps fuel the network to top honors in total viewers and adults 18-49.

[12/08/18 - 08:33 AM]
Friday's Broadcast Ratings: FOX, "Last Man Standing" Top Demo Race
The network holds off CBS among adults 18-49 last night.

[12/07/18 - 11:00 AM]
The Premiere of Freeform's "Life-Size 2: A Christmas Eve" Is Sunday's No. 1 Cable Program
Freeform further spins the numbers for Sunday, December 2.

[12/07/18 - 08:13 AM]
Thursday's Broadcast Ratings: FOX, "Thursday Night Football" Hold Onto Demo Crown
The network's NFL coverage continues its adults 18-49 reign.

[12/06/18 - 08:20 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos with Fall Finales
The network's "Empire" helps lead the night among adults 18-49 while NBC is the most-watched network overall.

[12/05/18 - 08:10 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Hold Onto Demo Crown
The Peacock edges CBS among adults 18-49 however the Eye is the most-watched network.

[12/04/18 - 08:15 AM]
Monday's Broadcast Ratings: "The Voice" Helps NBC Hold Off ABC
The Alphabet gets a boost from the fall finale of "The Good Doctor."

[12/03/18 - 12:10 PM]
Premiere of Investigation Discovery's "Body Cam" Arrests 1.6 Million Viewers
Investigation Discovery further spins the numbers for Tuesday, November 27.

[12/03/18 - 11:04 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Continues Reign for NBC
The Peacock takes home top honors in total viewers and adults 18-49.

[12/02/18 - 10:12 AM]
Saturday's Broadcast Ratings: Big Ten Championship Puts FOX on Top
The network takes home top honors in total viewers and adults 18-49.

[12/01/18 - 08:27 AM]
Friday's Broadcast Ratings: FOX, Pac-12 Championship Top Demos
The network wins the night among adults 18-49 while CBS is the most-watched broadcaster.

[11/30/18 - 09:04 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Posts Season High for FOX
The network's coverage easily eclipses the competition in total viewers and adults 18-49.

[11/29/18 - 08:14 AM]
Wednesday's Broadcast Ratings: FOX, "Empire" Win Tight Demo Race
The network takes home the adults 18-49 crown while NBC is the most-watched broadcaster overall last night.

[11/29/18 - 07:30 AM]
SundanceTV Finds Another Winner in the True Crime Genre as Viewers Flock to Latest Documentary, "Jonestown: Terror in the Jungle"
SundanceTV further spins the numbers for Saturday, November 17 and Sunday, November 18.