or


[07/10/08 - 01:25 PM]
Bravo Marks Milestone as the No. 1 Television Network - Both Broadcast and Cable - Among Adults 18-49 for Program Engagement and In-Program Brand Recall
In program engagement, the network beat out CBS, ABC, the CW, NBC, Fox, VH1, TLC, MTV and TBS, who round out the top 10.

[via press release from Bravo]

BRAVO MARKS MILESTONE AS THE NO. 1 TELEVISION NETWORK � BOTH BROADCAST AND CABLE � AMONG ADULTS 18-49 FOR PROGRAM ENGAGEMENT AND IN-PROGRAM BRAND RECALL

NEW YORK � July 10, 2008 � Bravo, one of the fastest growing cable networks on the dial, marked a major milestone by claiming the No. 1 spot among all television networks � broadcast and cable � in program engagement, opinion lift and recall of brand integrations among the coveted adult 18-49 demo according to Nielsen IAG's most recent year-to-date reporting. Bravo has also claimed cable's top spot for brand recall in standard commercials.

Bravo, which finished 2007 in cable's No. 1 slot for engagement and integration recall, has surpassed every broadcast network as well for the first six months of 2008. In program engagement, the network beat out CBS, ABC, the CW, NBC, Fox, VH1, TLC, MTV and TBS, who round out the top 10.

"This is even more evidence that high engagement and attention to programming translates into viewers remembering brand integrations and commercial messages," said Tony Cardinale, Senior Vice President, Research and Strategic Insights, Bravo Media and Oxygen Media. "It's consistent with other analyses we've seen that show that a high quality environment results in higher opinions of the brands within it."

In addition to attracting television's most attentive audience, Bravo also delivers elite viewership, currently ranking as the No. 1 most upscale ($125K+) and educated cable network in 2008 to date among adults 18-49 in primetime. The network also ranks No. 18 among adults 18-49 year-to-date, among all ad-supported cable entertainment networks, the first year it's broken into cable entertainment's top twenty.

Source: Nielsen IAG, measured nets, cable prime (M-Su 6P-12A) A18-49, Program Engagement non-sports programming 1/1/08-06/30/08, In Program Placements non-sports programming, 1/1/08-6/15/08, Standard Ads non-sports programming 1/1/08-05/31/08. Upscale/Educated source: Nielsen Marketbreaks, 12/31/07-6/8/08, Mon-Sun 8P-11P, P18-49 VPVH: HH Inc $125K+, 4+ Years College, standard minimums applied.

Bravo is a program service of NBC Universal Cable Entertainment, a division of NBC Universal one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience. Bravo has been an NBC cable network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980. For more information visit www.bravotv.com.





  [july 2008]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[10/23/20 - 08:42 AM]
Thursday's Broadcast Ratings: NFL Puts FOX on Top in Demos
Presidential debate coverage on ABC and NBC however leads the night in total viewers.

[10/23/20 - 07:21 AM]
HGTV Series "Help! I Wrecked My House" Delivers Double-Digit Ratings Gains in Debut Season
HGTV further spins the numbers for the season to date.

[10/22/20 - 08:19 AM]
Wednesday's Broadcast Ratings: FOX, World Series Stay on Top
Coverage of Game 2 holds off the competition in total viewers and adults 18-49.

[10/21/20 - 08:11 AM]
Tuesday's Broadcast Ratings: World Series Tops Charts for FOX
Coverage of Game 1 however is down sharply from a year ago among adults 18-49 in the early results.

[10/20/20 - 01:10 PM]
Netflix Reveals Stats and Facts About Its Top Movies in the Last Few Months
"Enola Holmes" (76 million), "American Murder: The Family Next Door" (52 million), "The Old Guard" (78 million), "Project Power" (75 million) and "The Kissing Booth 2" (66 million) are among the mentioned audiences.

[10/20/20 - 08:13 AM]
Monday's Broadcast Ratings: NBC Pulls in Front with Return of "The Voice"
The network leads the night in both total viewers and adults 18-49.

[10/19/20 - 01:04 PM]
Over 7 Million Total Viewers Tuned in to BET's Winning Line Up of Tyler Perry's Trifecta of Original Series "House of Payne," "Assisted Living" and the Return of "Sistas" Premieres and Encores L+3
BET further spins the numbers for Wednesday, October 14.

[10/19/20 - 08:15 AM]
Sunday's Broadcast Ratings: NBC, "SNF" Hold Off FOX, Game 7 of NLCS
"Sunday Night Football" helps the network lead the night in total viewers and adults 18-49.

[10/18/20 - 09:53 AM]
Saturday's Broadcast Ratings: College Football Sparks CBS to Top Honors
The Eye's coverage of Georgia at Alabama dominates the evening in all categories.

[10/17/20 - 08:30 AM]
Friday's Broadcast Ratings: FOX, "SmackDown" Hold Off Demo Competition
The network leads the night among adults 18-49 while ABC claims top honors in total viewers.

[10/16/20 - 08:31 AM]
In Its First 28 Days, 48 Million Members Have Booked an Appointment with Nurse Ratched
Netflix reveals the series is its biggest original Season 1 of the year.

[10/16/20 - 08:19 AM]
Thursday's Broadcast Ratings: ABC Wins Town Hall Showdown
The Alphabet leads the night in both total viewers and adults 18-49.

[10/15/20 - 08:11 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Pulls Back in Front for FOX
The network leads the night in both total viewers and adults 18-49.

[10/15/20 - 07:38 AM]
Nickelodeon's New Preschool Series "Santiago of the Seas" Sets Ratings Record
Nickelodeon further spins the numbers for Friday, October 9.

[10/14/20 - 08:11 AM]
Tuesday's Broadcast Ratings: NFL Sparks Another CBS Victory
The Eye gets a boost in primetime, winning the night in both total viewers and adults 18-49.