or


[08/15/08 - 02:48 PM]
NBC Universal Dominates Competition
NBC spins the numbers for Thursday, August 14.

[via press release from NBC]

NBC UNIVERSAL DOMINATES COMPETITION

180 Million Total Viewers Through Seven Days

Video Streams on NBCOlympics.com on MSN More Than Doubles Total Streams From Athens and Torino Combined

BEIJING -Aug. 16, 2008 -The Networks of NBC Universal have reached 180 million total viewers, 30.6 million average viewers in primetime and a rating of 17.7 rating/30 share, each posting significant gains compared to Athens in 2004. Additionally NBC Universal's primetime delivery has dominated the competition for seven straight nights and Wednesday's TAMi reached 100.9 Million.

� Through seven days NBCU has attracted 180 million total viewers, 15 million more than the first seven days for Athens (165 million).

� NBC's primetime Olympics telecasts have towered over all competition, more than doubling the combined results of ABC, CBS and Fox in average viewers on each of the seven nights of Olympic coverage to date. For the seven nights of the Games to date, NBC's average of 30.6 million viewers beat the average combined totals of the other three networks by 171 percent: CBS (5.1 million), ABC (3.2 million) and Fox (3.0 million).

� Through Thursday night, NBC's primetime Olympics average viewership was outdelivering the viewership of the next 14 top-scoring ad-supported English-language broadcast and cable networks combined.

� NBC's Beijing Olympic seven-day average primetime viewership is 30.6 million, more than 13 percent ahead of Athens in 2004 (27.0 million). The national rating average of 17.7/30 is the best primetime rating through the first Thursday for a Summer Olympics outside the U.S. since Barcelona in 1992 (19.0/35) and is a nine percent jump from Athens in 2004 (16.2/28).

� Thursday night garnered 76 million total viewers in primetime and 29.7 million average viewers, within two million of the comparable night in Athens (31.7). The night earned a 17.9 rating/31 share, which is a seven percent decline (19.3/32). The comparable night in 2004 was the highest rated night of the entire Athens Games, which saw Carly Patterson win the USA's first women's all-around gold medal since Mary Lou Retton in 1984.

NBCOLYMPICS.COM ON MSN STREAMS MORE VIDEOS THAN ATHENS AND TORINO COMBINED: Through just seven days of the Beijing Games, NBCOlympics.com has already generated more than 25.6 million streams, 15 million more than the combined total of video streams from the entire Athens and Torino Games, a gain of 138 percent.

TAMI FOR WEDNESDAY: The TAMi (Total Audience Measurement Index) measures the 3600 hours of programming during the 2008 Beijing Olympics, including Television (P2+ reach), Online (Unique Users), Mobile (WAP unique users and Mobile VOD unique users) and TV VOD (unique users). Below is the TAMi measurement through Tuesday, Aug. 12:

Wednesday, Aug. 13: 100.9 million

TV: 93.0 million, ONLINE: 7.4 million, MOBILE: 486k, TV VOD: 38k

Tuesday, Aug. 12: 105.0 million

Monday, Aug. 11: 103.1 million

Sunday, Aug. 10: 113.0 million

Saturday, Aug. 9: 97.8 million

Friday, Aug. 8: 74.6 million

NBC Universal, broadcasting its record 11th Olympics and surpassing ABC for the most Olympics broadcast by any network, is presenting an unprecedented 3,600 hours of Beijing Olympic Games coverage, the most ambitious single media project in history featuring the most live coverage (nearly 2,900 live hours in total), across the most platforms, of any Summer Olympics in history.





  [august 2008]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[08/27/15 - 11:09 AM]
Jimmy Fallon Tops His Broadcast Competition for the Late-Night Ratings Week of Aug. 17-21 in All Key Categories
NBC spins the late-night numbers for the week of August 17-21.

[08/27/15 - 08:53 AM]
"The Carmichael Show" Is the Most-Watched Summer Comedy Debut Since 2007, Wins the Slot Among the Big 4 in Adults 18-49
NBC spins the numbers for Wednesday, August 26.

[08/27/15 - 08:43 AM]
Wednesday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with NBC
"America's Got Talent" is the most-watched series while "Big Brother" leads the adults 18-49 race.

[08/26/15 - 08:42 AM]
NBC Wins Tuesday Among the Big 4 in All Key Measures, Sweeps Six of Six Half-Hours Among Those Nets in Adults 18-49
NBC spins the numbers for Tuesday, August 25.

[08/26/15 - 08:27 AM]
Tuesday's Broadcast Ratings: NBC Tops Viewers, Demos for Sixth Consecutive Week
"America's Got Talent" paves the way for another victory by the Peacock.

[08/25/15 - 01:03 PM]
"48 Hours: Decades of Deceit" Is Saturday's #1 Broadcast at 10:00 PM with Adults 25-54, Adults 18-49 and Viewers
CBS spins the numbers for Saturday, August 22.

[08/25/15 - 09:03 AM]
"Live with Kelly and Michael" Is the Week's No. 1 Syndie Talker in All Key Measures
Disney/ABC Domestic Television spins the numbers for the week of August 10-14.

[08/25/15 - 08:43 AM]
Monday's Broadcast Ratings: ABC, NBC Share Top Demo Honors
The Alphabet's "Bachelor in Paradise" surges 20% from last week among adults 18-49.

[08/25/15 - 08:43 AM]
NBC Ties for the Monday Win Among the Big 4 in 18-49
NBC spins the numbers for Monday, August 24.

[08/25/15 - 08:37 AM]
"Bachelor in Paradise" and "Bachelor in Paradise: After Paradise" Both Hit Series Highs in Overall Viewers and Young Adults
ABC spins the numbers for Monday, August 24.

[08/24/15 - 01:46 PM]
"Fear the Walking Dead" Becomes the #1 Series Premiere in Cable History in Total Viewers and All Key Demos
AMC spins the numbers for Sunday, August 23.

[08/24/15 - 01:40 PM]
Investigation Discovery Shatters Network Records with the New Season Premiere of "Homicide Hunter: Lt. Joe Kenda," Delivering 3.8 Million Viewers P2+
Investigation Discovery further spins the numbers for Tuesday, August 18.

[08/24/15 - 12:43 PM]
"Under the Dome" Is the Week's Top Program in Live +7-Day Lift in Viewers and Adults 18-49 for the Second Straight Week
CBS further spins the numbers for the week of August 3-9.

[08/24/15 - 12:06 PM]
ABC Family's "The Fosters" Hits Multi-Month Highs for Summer Finale; Season Debut of "Young & Hungry" Wins Its Time Period Across Target Demos
ABC Family further spins the numbers for Monday, August 17 and Wednesday, August 19.

[08/24/15 - 08:41 AM]
Sunday's Broadcast Ratings: FOX Tops Demos with NFL Preseason
Coverage of the Rams at the Titans puts the network on top among adults 18-49.