or


[09/04/08 - 12:58 PM]
ABC Family's "The Secret Life of the American Teenager" Defeats the First Hour of CW's Highly-Promoted "90210" Debut in Viewers 12-34 and Females 12-34
ABC Family spins the numbers for Tuesday, September 2.

[via press release from ABC Family]

Ratings Highlights for Tuesday, September 2, 2008 (Final National Ratings)

In a Most Impressive Move, ABC Family's "The Secret Life of the American Teenager" Defeats the First Hour of CW's Highly-Promoted "90210" Debut in Viewers 12-34 and Females 12-34, Ranking as TV's No. 1 Program at 8 O'Clock in the Key Demos

Despite the Stiff Competition, "Secret Life's" Penultimate Episode Hits Series Highs in Women 18-34 and Women 18-49, Positioning as Tuesday's No. 1 Cable Program for the Eighth Consecutive Week

Tuesday's "Secret Life" Delivers its Second-Largest Audience Ever in Adults 18-49, Ranking as Cable's No. 1 Program in the Hour, Towering Over Runner-Up TBS by 700,000 Viewers, or by 75%

Since its July 1 Launch, "Secret Life" Has Ranked as Tuesday's No. 1 Cable Program Each Week in Females 12-34, Teens 12-17 and Female Teens, With this Week's Win Marking the Tenth Straight Week in the No. 1 Position

For the Just Concluded Summer 08 Period, ABC Family's "The Secret Life of the American Teenager" Ranked as TV's No. 1 Scripted Series in Core 12-34s, and as Cable's No. 1 Scripted Series in Key 18-34s

Season to Date, "Secret Life" Dominates All Cable Head to Head at 8 O'Clock, Surpassing Runner-Up Fox News by 42% in Total Viewers, and TBS by 88% in Adults 18-34, by 73% in Adults 18-49 and 173% in Viewers 12-34

The Second ABC Family Series in a Row to Buck the TV Trend, "Greek" Builds on Last Week's Record-Setting Season 2 Debut, Posting Series Highs in Women 18-34, Women 18-49 and Females 12-34, and Ranking as Cable's No. 1 Scripted Program in the Hour in All Three Key Measures

In Adults 18-34, "Greek" Grows by a Solid 16% Week to Week, Standing as the Series' Second-Most-Watched Episode Ever, Behind Only its Season 1B Debut

"The Secret Life of the American Teenager" (8:00-9:00 p.m.)

In a most impressive move, ABC Family's "The Secret Life of the American Teenager" defeats the first hour of CW's highly-promoted "90210" debut in Viewers 12-34 (2.42 million vs. 2.40 million) and Females 12-34 (1.92 million vs. 1.71 million), standing as TV's No. 1 program at 8 o'clock in the target demographics.

� Despite facing the first hour of "90210," "Secret Life's" penultimate episode hit series highs in Women 18-34 (903,000) and Women 18-49 (1.4 million), positioning as Tuesday's No. 1 cable program in the key demos for the eighth consecutive week.

� Tuesday's "Secret Life" delivered its second-largest audience ever in Adults 18-49 (1.78 million), pacing just 5,000 viewers shy of its peak delivery on 8/5/08 (1.83 million) and ranking as cable's No. 1 program in the hour, towering over runner-up TBS (1.02 million) by 776,000 viewers, or by 75%.

� Since its July 1 launch, "Secret Life" has ranked as Tuesday's No. 1 cable program each week in Females 12-34, Teens 12-17 and Female Teens, with this week's win marking the tenth straight week at the No. 1 position.

� For the just concluded Summer 08 period (June � August), ABC Family's "Secret Life" ranked as TV's No. 1 Scripted Series in Viewers 12-34 (2.5 million) and Females 12-34 (2.0 million). In Adults 18-34 (1.2 million) and Women 18-34 (863,000), "Secret Life" positioned as cable's No. 1 scripted series in the frame.

� Versus all cable at 8 o'clock, season to date "Secret Life" dominates its competition, surpassing runner-up Fox News by 42% in Total Viewers (3.7 million vs. 2.6 million), and TBS by 88% in Adults 18-34 (867,000 vs. 282,000), by 73% in Adults 18-49 (1.7 million vs. 980,000) and 173% in Viewers 12-34 (2.5 million vs. 915,000).

� Season to date "Secret Life" is delivering impressive gains over year-ago time period levels across the board, including by 290% in Total Viewers (3.9 million vs. 1.0 million), by 346% in Adults 18-34 (1.2 million vs. 269,000), by 259% in Adults 18-49 (1.7 million vs. 474,000) and by 433% in Viewers 12-34 (2.5 million vs. 469,000).

"Greek" (9:00-10:00 p.m.)

The second ABC Family original series in a row to buck the TV trend, "Greek" built on last week's record-setting Season Two debut, garnering series high in Women 18-34 (574,000), Women 18-49 (679,000) and Females 12-34 (923,000), ranking as cable's No. 1 scripted program on the hour in all three key measures.

� In Adults 18-34, "Greek" grew by a solid 16% week to week (711,000 vs. 612,000), standing as the series' second-most-watched episode ever, only 1,000 viewers short of its peak delivery for its season 1B debut on 3/25/08 (712,000).

� Second-Season to date, "Greek" outperforms year-ago time period levels by double-digit percent margins, up by 78% in Adults 18-34 (662,000 vs. 372,000), by 26% in Adults 18-49 (820,000 vs. 653,000) and by 90% in Viewers 12-34 (1.2 million vs. 632,000).

Source: Nielsen Media Research (National Ratings, 9/2/08, Live + Same Day; Season-to-date, Most Current, "Secret Life" (7/1/08-9/2/08) and "Greek" (8/26/08-9/2/08); Year-Ago, Live + 7).





  [september 2008]  
S
M
T
W
T
F
S
 


· 90210 (CW)
· GREEK (ABC FAMILY)
· SECRET LIFE OF THE AMERICAN TEENAGER, THE (ABC FAMILY)





most recent ratings | view all posts
[08/08/25 - 09:10 AM]
"Live with Kelly and Mark" Notches Summertime Win with Best Total Viewer Audience in Over Three Months
In addition, the show earned its best rating among Households in nine weeks and its best numbers among both Women 18-49 and Women 25-54 in five weeks.

[08/05/25 - 12:01 PM]
Netflix Top 10 Week of July 28: "Happy Gilmore 2" Continues to Swing Big at No. 1 in This Week's Top 10
The Yosemite National Park-set thriller "Untamed" maintained the No. 1 spot on the English TV List for a third week with another 12.2 million views added to its accumulated 59.6 million total.

[08/05/25 - 11:01 AM]
ESPN's "Sunday Night Baseball" Featuring the Detroit Tigers vs. Philadelphia Phillies Averaged 2 Million Viewers - Up 72% from Last Year's Comparable Game
"Sunday Night Baseball" is averaging 1,680,000 million viewers, up seven percent from last year.

[08/05/25 - 10:27 AM]
ABC Airs One of Its Most-Watched WNBA Games This Season
The Indiana Fever's win over the Seattle Storm averaged 1.6 million viewers, peaking with 2.0 million.

[08/01/25 - 01:56 PM]
Matt Damon and Ken Jennings' Million Dollar Win Scores Big in Ratings for "Who Wants to Be a Millionaire"
The series owns ABC's top two entertainment telecasts in Total Viewers summer to date with its week 2 episode (4.46 million) and season premiere (4.24 million).

[08/01/25 - 10:15 AM]
"Big Brother" Watched by Nearly 26 Million Unique Viewers
On Paramount+, the series ranks as the #1 unscripted program and #7 program overall in reach and total time spent since its July 10 premiere.

[07/30/25 - 04:01 PM]
"South Park" Season 27 Premiere Surges with Nearly 6M Cross-Platform Viewers and Biggest Share in Over 25 Years
Tune-in tonight, July 30, for an encore airing of the premiere episode, "Sermon on the 'Mount," with a new episode airing Wednesday, August 6 at 10 p.m. ET on Comedy Central and next day on Paramount+.

[07/30/25 - 03:06 PM]
"Christmas in July" Gifts Hallmark Channel #1 Most-Watched Entertainment Cable Network of the Month
The network's first-ever limited docuseries "Christmas at Sea" was the #2 most-watched entertainment cable program in its time period on Mondays among Women 18+.

[07/29/25 - 12:01 PM]
Netflix Top 10 Week of July 21: "Happy Gilmore 2" Finds Its Happy Place at No. 1 in This Week's Top 10
Mystery thriller "Untamed" spent another week at No. 1 on the English TV List.

[07/29/25 - 11:46 AM]
ABC Airs Another of Its Most-Watched WNBA Games Ever: Indiana Fever vs Chicago Sky Averaged 1.5 Million Viewers, Up 17% from Last Year's ABC Average
Said audience peaked with 1.7 million viewers.

[07/28/25 - 12:03 PM]
"The Summer I Turned Pretty" Season 3 Draws 25 Million Viewers in Its First 7 Days and Reaches #1 in Over 120 Countries
The show of summer is "Summer."

[07/25/25 - 02:51 PM]
ABC Summer Game Shows "Who Wants to Be a Millionaire" and "Match Game" Return for New Seasons with Multi-Year Highs
"Millionaire" returned for a new season as the No. 1 telecast of the night among Total Viewers (4.24 million), earning its most-watched telecast in over four years.

[07/25/25 - 08:59 AM]
"Live with Kelly and Mark" Grows for the Second Week in a Row in Total Viewers and Households
On Tuesday (7/8/25), featuring Jensen Ackles, "Live with Kelly and Mark" turned in its most-watched telecast (2.285 million) in nearly two months.

[07/22/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Adults 18-49, Leading CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" in the Demo for the 6th Consecutive Week
"Nightline" posted week-to-week increases in Adults 25-54 and Adults 18-49, hitting a 4-week high in the key Adult news demo.

[07/22/25 - 12:01 PM]
Netflix Top 10 Week of July 14: "Untamed" Hunts and "KPop Demon Hunters" Slay in This Week's Top 10
True crime lovers also made their voices heard - documentary series "Amy Bradley Is Missing" appeared at No. 2 on the English TV list, with 12.2 million views.