or


[09/22/08 - 02:32 PM]
Quick Take for Sunday, September 21, 2008 (Fast Affiliate Live + Same Day Ratings)
ABC spins the numbers for Sunday, September 21.

[via press release from ABC]

Quick Take for Sunday, September 21, 2008 (Fast Affiliate Live + Same Day Ratings)

With "The 60th Primetime Emmy Awards," ABC Takes a Solid Second On Sunday in Adults 18-49 to an NFL (Cowboys-Packers)-Boosted NBC

"Jimmy Kimmel's Big Night of Stars" Sees Substantial Gains for the Late-Night Talker, Marking its 3rd-Most-Watched Telecast Ever, Behind Only its Post-Super Bowl Airings

Beating its Entertainment Competition by Wide Margins, "Emmy Awards" Delivers ABC's Biggest Audience in the 3-Hour Time Period Since Mid-May

One Night Prior to the Start of the TV Season, the "Emmy Awards" Reaches an Estimated 28.4 Million Unique Viewers, Offering ABC a Broad Promotional Platform

Sunday Primetime (7:00-11:00 p.m.)

ABC took second place among Adults 18-49 (3.2/8) to NBC with its high-rated "Sunday Night Football" NFL contest between Dallas and Green Bay. ABC beat third-place CBS (2.8/7) by 14% in the key young adult sales demo, even though the Tiffany net also got a big NFL boost to its Sunday primetime averages from a sizeable overrun that went well into the first hour of primetime.

"Jimmy Kimmel's Big Night of Stars" (7:00-8:00 p.m.)

Airing in the opening hour of primetime, "Jimmy Kimmel's Big Night of Stars" generated substantial additional exposure for the ABC late-night talker, gaining 2.9 million viewers (4.6 million vs. 1.7 million) and 100% in Adults 18-49 (1.2/4 vs. 0.6/3) from its TV Season averages in late night. It was the third-most-watched telecast ever for "Jimmy Kimmel," behind only its two post-Super Bowl airings � 2006 and 2003, respectively.

"The 60th Primetime Emmy Awards" (8:00-11:00 p.m.)

ABC's telecast of "The 60th Primetime Emmy Awards" attracted an average audience of 12.2 million viewers and a 3.8 rating, 9 share among Adults 18-49, taking a solid second in its time slot to NBC's NFL game. ABC led its entertainment competition in the 3-hour time period by 47% in Total Viewers (CBS � 8.3 million) and by 58% in Adults 18-49 (Fox � 2.4/6).

� One night prior to the start of the 2008-09 TV Season, the "Emmy Awards" offered ABC a broad promotional platform for its fall lineup. ABC research estimates that 28.4 million unique viewers tuned in to at least some portion of the telecast (viewers that watched 6 minutes or more of the show).

� "The 60th Primetime Emmy Awards" produced ABC's largest audience in the 3-hour time period since mid-May � since 5/18/08.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 27% currently, from 19% at the same point in 2007. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 9/21/08.





  [september 2008]  
S
M
T
W
T
F
S
 


· SUNDAY NIGHT FOOTBALL (NBC)









most recent ratings | view all posts
[11/22/14 - 09:02 AM]
"Constantine" Jumps 38% Week to Week in Adults 18-49 to Hit Its Highest Rating Since Its Series Debut
NBC spins the numbers for Friday, November 21.

[11/22/14 - 08:45 AM]
Friday's Broadcast Ratings: ABC Tops Demos for Fourth Consecutive Week
The network's "Shark Tank" posts a 2.0 rating among adults 18-49.

[11/22/14 - 08:39 AM]
ABC Wins Friday for November Sweep in Adults 18-49 - Hits Season Highs Across the Night
ABC spins the numbers for Friday, November 21.

[11/21/14 - 11:00 AM]
Season Three Premiere of Bounce TV's "Off The Chain" Series Reaches Over 1.7 Million Viewers
Bounce TV spins the numbers for Wednesday, November 19.

[11/21/14 - 08:56 AM]
"Parenthood" Is Up Week to Week by 40% in 18-49 Rating to Season High
NBC spins the numbers for Thursday, November 20.

[11/21/14 - 08:43 AM]
Thursday's Broadcast Ratings: ABC Tops Viewers, Demos with Fall Finales
"Grey's Anatomy," "Scandal" and "How to Get Away with Murder" power the Alphabet in front last night.

[11/21/14 - 08:27 AM]
ABC Wins All 4 November Sweep Thursdays for the First Time in Over 23 Years
ABC spins the numbers for Thursday, November 20.

[11/20/14 - 11:27 AM]
"The Tonight Show" Continues Dominance Against ABC, CBS Timeslot Competition for Week of Nov. 10-14
NBC spins the late-night numbers for the week of November 10-14.

[11/20/14 - 08:51 AM]
"The Mysteries of Laura" Captures Its Highest 18-49 and Total-Viewer Results Since October 15
NBC spins the numbers for Wednesday, November 19.

[11/20/14 - 08:30 AM]
Wednesday's Broadcast Ratings: "Modern Family" Powers Demo Victory for ABC
The Alphabet's flagship comedy is also up nearly 20% from last week among adults 18-49.

[11/20/14 - 08:23 AM]
Up Year to Year and Week to Week, ABC is No. 1 on Wednesday in Adults 18-49
ABC spins the numbers for the Wednesday, November 19.

[11/20/14 - 06:13 AM]
Bravo Media Scores Best Tuesday Prime Among All Key Demos Year To-Date
Bravo spins the numbers for Tuesday, November 18.

[11/19/14 - 11:37 AM]
"Madam Secretary" Elevates CBS's Sunday Upscale Audience
CBS spins the numbers for its Sunday lineup to date this season.

[11/19/14 - 10:16 AM]
Season to Date ABC Is the Only Net Up in Adults 18-49 and Gains the Most Viewers
ABC further spins the numbers for the season to date.

[11/19/14 - 10:10 AM]
CBS Tuesday Dramas Up in Viewers and Demos; Network Sweeps Night
CBS spins the numbers for Tuesday, November 18.