or


[09/23/08 - 02:47 PM]
The CW's Series Continue to Soar with Target Demos
The CW spins the numbers for the week of September 15-21.

[via press release from The CW]

THE CW'S SERIES CONTINUE TO SOAR WITH TARGET DEMOS

The CW Wins Third Consecutive Monday and Wednesday with Women Demos

GOSSIP GIRL, ONE TREE HILL, 90210 and TOP MODEL Rank Among Top 10 Shows of the Week on Broadcast TV Among Women 18-34

GOSSIP GIRL Hits Series Highs as TREE HILL Climbs to Best Ratings in Nearly 2 Years

90210 and TOP MODEL Build Week-to-Week in Target Demos

SUPERNATURAL Premiere Delivers Show's Best Ratings Since Making Its CW Debut

September 23, 2008 (Burbank, CA) - Record-setting ratings for GOSSIP GIRL, a growing ONE TREE HILL, weekly gains for 90210 and TOP MODEL, and the stellar return of SUPERNATURAL all led The CW to another strong week in its target demographics, for the week ending Sept. 21, 2008.

Four of The CW's series ranked among the week's Top 10 shows on broadcast television among women 18-34, including GOSSIP GIRL (#4, 4.3/12), AMERICA'S NEXT TOP MODEL (#6, 3.8/12), ONE TREE HILL (#7, 3.7/9) and 90210 (#4, 3.1/9).

The CW ranked third for the week among women 18-34 (2.0/6), just 0.1 behind NBC, and ranked first among female teens (1.5/6). Compared to the same week a year ago, The CW scored dramatic gains of 25% in women 18-34, 15% in adults 18-34 (1.5/5), 21% in women 18-34 (1.7/5), 27% in adults 18-49 (1.4/4) and 9% in viewers (3.0mil).

Monday, Sept. 15

The CW's sophomore sensation GOSSIP GIRL broke all of its previous records last week, skyrocketing to all-time series highs in every category, including women 18-34 (4.3/12), adults 18-34 (2.8/8), women 18-49 (3.0/8), adults 18-49 (2.0/5) and viewers (3.7mil).

ONE TREE HILL soared to its best ratings in almost 2 years in women 18-34 (3.7/9), adults 18-34 (2.5/6), women 18-49 (2.7/6) and adults 18-49 (1.8/4), best since 12/6/06.

With the perfect pairing of GOSSIP GIRL and ONE TREE HILL, The CW was Monday's #1 Network with women 18-34 (4.0/11), adults 18-34 (2.6/7), women 18-49 (2.8/7-tie), persons 12-34 (2.4/7), females 12-34 (3.7/10). This marks the THIRD consecutive week that The CW has been Monday's #1 Network with its target demo of young women.

GOSSIP GIRL won its time period in adults 18-34, women 18-34, women 18-49, persons 12-34 (2.6/8), females 12-34 (4.0/12). ONE TREE HILL also ranked first its time period in women 18-34 (3.7/9), adults 18-34 (2.5/6), persons 12-34 (2.3/6), females 12-34 (3.4/9).

GOSSIP GIRL and ONE TREE HILL lifted The CW its best Monday ever last week in women 18-34, adults 18-34, women 18-49, adults 18-49 (1.9/5) and viewers (3.6mil).

Tuesday, Sept. 16

Facing intense competition, The CW's new hit series 90210 scored week-to-week gains of 6% in women 18-34 (3.3/10), 14% in adults 18-34 (2.4/7) and 3% in total viewers (3.3mil). 90210 matched its week ago ratings in adults 18-49 (1.7/5) and women 18-49 (2.4/6).

90210 ranked second in the hour with women 18-34 (3.3/10), adults 18-34 (2.4/7), persons 12-34 (2.0/7), females 12-34 (2.7/8). 90210 placed third in women 18-49 (2.4/6).

In week two, PRIVILEGED held 100% of its debut audience in adults 18-34 (1.4/4), 91% of last week's women 18-34 (2.1/5) and 92% of its adults 18-49 (1.1/3) and total audience (2.4mil).

Wednesday, Sept. 17

The CW's AMERICA'S NEXT TOP MODEL posted its second straight week of gains in target demos, improving 9% in women 18-34 (3.8/12), 4% in adults 18-34 (2.5/9), 14% in women 18-49 (3.2/9), 5% in adults 18-49 (2.1/6) and 10% in viewers (4.3mil) versus last week.

For the third week in a row, The CW was Wednesday's #1 network with women 18-34 (2.9/8) and females 12-34 (2.6/8). The CW was second among adults 18-34 (1.9/6-tie) and persons 12-34 (1.7/6-tie).

TOP MODEL once again won the 8:00-9:00p.m. hour in women 18-34 (3.8/12), females 12-34 (3.5/11) and persons 12-34 (2.3/8-tie), and finished second among adults 18-34 (2.5/9).

Thursday, Sept. 18

The SUPERNATURAL premiere scored its best ratings since making its CW debut (9/28/06) in adults 18-49 (1.7/5), women 18-49 (1.8/5), men 18-49 (1.6/5) and viewers (4.0mil).

Versus its premiere last season (10/4/07), SUPERNATURAL improved dramatically with double-digit gains of +33% in adults 18-34 (1.6/5), +45% in women 18-34 (1.6/5), +42% in adults 18-49 (1.7/5), +64% in women 18-49 (1.8/5) and +33% in viewers (4mil).

SMALLVILLE's eighth season premiere ranked first in adults 18-34 (1.8/6-tie), men 18-34 (2.2/8), men 18-49 (2.1/7), persons 12-34 (1.8/6-tie) and males 12-34 (2.1/8). SMALLVILLE improved on its premiere a year ago (9/27/07) in men 18-49 (5%) and matched in men 18-34.

The CW was first on Thursday among men 18-34 (1.9/7-tie) and men 12-34 (1.9/7), and beat the Big 3 on Thursday in adults 18-34 (1.7/6), persons 12-34 (1.7/6) and men 18-49 (1.9/6).





  [september 2008]  
S
M
T
W
T
F
S
 


· 90210 (CW)
· AMERICA'S NEXT TOP MODEL (VH1)
· GOSSIP GIRL (CW)
· ONE TREE HILL (CW)
· PRIVILEGED (CW)
· SMALLVILLE (CW)
· SUPERNATURAL (CW)





most recent ratings | view all posts
[04/23/24 - 03:01 PM]
"Tamron Hall" Grows Week to Week in Women 18-49 Hitting 6-Week High and Ranking No. 2 Among All Syndicated Talk Shows
In addition, "Tamron Hall" turned in increases for the same week last year in Households and Women 18-49.

[04/23/24 - 03:00 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Up Week-to-Week in Adults 18-49
Season to date, "Nightline" is growing versus the comparable weeks last season in Total Viewers (916,000 vs. 913,000), posting its largest overall audience in 3 years - since the 2020-2021 season.

[04/23/24 - 11:22 AM]
Viewership for April 21 Edition of ESPN "Sunday Night Baseball" - Texas Rangers vs. Atlanta Braves - Up 24 Percent From Last Year
The reigning World Series Champion Texas Rangers 6-4 victory over the Atlanta Braves averaged 1,623,000 viewers, up from 1,309,000 viewers for last New York Mets vs. San Francisco Giants game.

[04/23/24 - 11:04 AM]
Netflix Top 10 Week of Apr. 15: "Rebel Moon - Part Two: The Scargiver" Debuts at #1; "Baby Reindeer" Rises to the Top
List mainstays included "3 Body Problem," which spent its fifth week on the list in third place (3.2M views), and Guy Ritchie's aristocratic gangster series "The Gentlemen," which spent its seventh week on the list in sixth place (2.9M views).

[04/23/24 - 06:01 AM]
"The Spiderwick Chronicles" Makes Roku Channel History with Record-Setting Opening
The series also earned the highest daily reach and most hours streamed of any title to ever debut on The Roku Channel in a singular day.

[04/22/24 - 09:05 AM]
Smash Hit Home Renovation Competition Series "Rock the Block" Delivers Strong Season Ratings for HGTV
Attracting 13.6 million total viewers since it premiered on Monday, March 4, the seven-episode season boasted strong double-digit ratings gains of 53 percent among Adults 25-54 and 58 percent among Women 25-54 over the prior six weeks.

[04/19/24 - 06:45 AM]
ESPN Delivered Top Two Most-Watched SoFi NBA Play-In Tournament Eastern Conference Games Ever on April 17
The 76ers 105-104 victory over the Heat averaged 3,403,000 viewers, peaking with 5,490,000 viewers at 9:30 p.m. ET.

[04/18/24 - 10:11 AM]
ABC's "9-1-1" 100th Episode Propels Series to No. 1 Drama in Primetime in Adults 18-49
The milestone 100th episode was the top program of the night, scoring a season-high on linear after 7 days of viewing in Adults 18-49 (0.91 rating), marking the show's best L7 rating since its season finale last year.

[04/17/24 - 01:03 PM]
Sunday Night's "Billy Joel: The 100th - Live at Madison Square Garden" Wins Its Time Period and Hits a High Note Scoring 5.73 Million Viewers
It originally aired Sunday, April 14 and due to the overwhelming demand from his legion of fans, will have a special encore airing this Friday, April 19 and available to stream live and on demand on Paramount+.

[04/17/24 - 07:20 AM]
"Live with Kelly and Mark" Celebrates One-Year Anniversary, Continuing Its Reign as Television's Number One Entertainment Talk Show
The series has increased in Total Viewers by 3% year over year (2.288 million vs. 2.229 million).

[04/16/24 - 04:45 PM]
2024 WNBA Draft Delivers Largest Viewership Ever
2.45 million viewers on average tuned into Monday's event, peaking with 3.09 million.

[04/16/24 - 01:30 PM]
"Tamron Hall" Grows Week to Week in Households and Total Viewers Hitting 11-Week High in Both Key Measures
In fact, "Tamron Hall" hit 11-week highs in Households and Total Viewers and a 5-week best in Women 25-54 - since weeks of 1/15/24 and 2/26/24, respectively.

[04/16/24 - 12:00 PM]
CBS Leads Broadcast with 14 of Top 20 Non-Sports Programs
CBS has led the four broadcasters since its February new season premieres, winning six nights a week (Monday-Tuesday and Thursday-Sunday).

[04/16/24 - 08:56 AM]
San Diego Padres vs. Los Angeles Dodgers Is Most-Watched Non-New York Yankees or Boston Red Sox ESPN "Sunday Night Baseball" Game in Six Years
The San Diego Padres 6-3 victory over the Los Angeles Dodgers on April 14 delivered an average audience of nearly two million viewers (1,961,000) on ESPN, according to Nielsen.

[04/16/24 - 08:53 AM]
Netflix Top 10 Week of Apr. 8: "3 Body Problem" Spends Third Week at #1
"The Gentlemen" claimed third place (3.7M views) in its sixth week and sent sales for posh fashion skyrocketing.