or


[11/07/08 - 12:52 PM]
ABC Finishes in a Virtual Tie for No. 1 with CBS on Thursday in Adults 18-49
ABC spins the numbers for Thursday, November 6.

[via press release from ABC]

Quick Take for Thursday, November 6, 2008 (Fast Affiliate Live + Same Day Ratings)

ABC Finishes in a Virtual Tie for No. 1 with CBS on Thursday in Adults 18-49, Wins the Night in Adults 18-34 and Tops its 7th Straight Week in Women 18-34

Up in Viewers and Adults 18-49, ABC Posts its Strongest Thursday in 4 Weeks

Drawing its Biggest Audience in 6 Weeks and its Top Teen Number in Over 1 Year, ABC's "Ugly Betty" Wins the 8 O'clock Hour in Adults 18-34 and Women 18-34

Growing its Numbers for the 2nd Straight Week, ABC's "Grey's Anatomy" Posts Best-Since-Premiere Results and Is Once Again Thursday's No. 1 TV Show in Adults 18-49

Beating CBS' "Eleventh Hour" for the 3rd Consecutive Week Among Adults 18-34, "Life on Mars" Garners Best-Since-Debut Numbers for the 2nd Straight Week

Thursday Night (8:00-11:00 p.m.)

ABC took second on Thursday in Total Viewers (11.2 million) and finished in a virtual tie for No. 1 in Adults 18-49 with CBS, pacing within one-tenth of a rating point and tied in audience share (3.9/10 vs. 4.0/10). The Network won the night, besting second-place NBC by 6% among Adults 18-34 (3.5/10 vs. 3.3/9). In addition, ABC tallied its 7th straight week this season as Thursday's No. 1 network among Women 18-34, towering over its nearest competitor by 46% (5.1/14 vs. 3.5/9 - NBC).

� ABC's Thursday results were up week to week by nearly 1 million viewers and by 8% in Adults 18-49 (10/30/08 = 10.7 million and 3.6/10), representing its best performance on the night in 4 weeks � since 10/9/08. The Net posted best-since-season-premiere ratings on the evening in Adults 18-34 and Women 18-34 � since 9/25/08.

"Ugly Betty" (8:00-9:00 p.m.)

ABC's "Ugly Betty" held second place in the 8 o'clock hour in Total Viewers (9.0 million) and Adults 18-49 (2.7/7), defeating NBC's comedies in the time period for the 4th week in a row on both counts ("My Name is Earl"/"Kath & Kim" = 6.1 million & 2.5/7 in AD18-49). "Betty" ranked No. 1 in the time slot among Adults 18-34 (2.4/7) and dominated the hour with Women 18-34, beating CBS' "Survivor" by 37% (3.7/10 vs. 2.7/8). The ABC series marked its 7th consecutive week this season as the highest-rated show in its hour with Women 18-34.

� Increasing week to week in viewers and young adults (10/30/08 = 8.6 million and 2.6/7), "Ugly Betty" attracted its biggest audience in 6 weeks � best since its season opener on 9/25/08. "Betty" posted its highest-rated telecast in more than 1 year in Teens 12-17 (2.0/7), tying its highest teen number in well over 1-1/2 years � since 10/4/07 and 2/8/7, respectively.

"Grey's Anatomy" (9:00-10:00 p.m.)

For the 2nd week in a row and the 3rd time in the last 4 weeks, ABC's "Grey's Anatomy" finished out as Thursday's No. 1 TV program in Adults 18-49 (5.9/14). The ABC medical drama beat out its drama competition in the 9 o'clock hour, CBS' "C.S.I.," by 16% in Adults 18-49 (5.9/14 vs. 5.1/12) and by 100% in Adults 18-34 (6.0/15 vs. 3.0/8). "Grey's" also registered as the night's No. 1 show with Adults 18-34 for the 4th consecutive week.

� Growing its numbers for the 2nd week in a row, "Grey's" marked best-since-season-premiere results in Total Viewers and across the each of the key Adult demos (AD18-34/AD18-49/AD25-54).

"Life on Mars" (10:00-11:00 p.m.)

ABC's "Life on Mars" beat out its CBS freshman drama competition in the 10:00 p.m. hour, "Eleventh Hour," for the 3rd week in a row among Adults 18-34 (2.2/6 vs. 2.0/6) and Women 18-34 (2.9/8 vs. 2.3/6).

� Up for the 2nd straight week in Total Viewers and Adults 18-49, "Life on Mars" scored its strongest performance since its series debut 4 weeks ago � since 10/9/08.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 28% currently, from 20% at the same point in 2007. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 11/6/08.





  [november 2008]  
S
M
T
W
T
F
S
      


· CSI: CRIME SCENE INVESTIGATION (CBS)
· ELEVENTH HOUR (CBS)
· GREY'S ANATOMY (ABC)
· KATH & KIM (NBC)
· LIFE ON MARS (ABC)
· MY NAME IS EARL (NBC)
· SURVIVOR (CBS)
· UGLY BETTY (ABC)





most recent ratings | view all posts
[10/22/18 - 08:21 AM]
Sunday's Broadcast Ratings: Another Sunday, Another NFL Win for NBC
The Peacock takes home the top spot in both total viewers and adults 18-49.

[10/21/18 - 09:07 AM]
Saturday's Broadcast Ratings: ABC, College Football Once Again Top Charts
The Alphabet takes home top honors in total viewers and adults 18-49.

[10/20/18 - 08:45 AM]
Friday's Broadcast Ratings: FOX Edges Tight Demo Race with CBS
"Last Man Standing" once again leads the night among adults 18-49.

[10/19/18 - 08:13 AM]
Thursday's Broadcast Ratings: FOX Holds Onto Demo Crown with "Thursday Night Football"
Despite a blowout Broncos-Cardinals game, the network once again takes home top honors among adults 18-49.

[10/18/18 - 08:13 AM]
Wednesday's Broadcast Ratings: "Empire" Rises as FOX Tops Demos
The network's flagship drama is the only series up week-to-week among adults 18-49.

[10/17/18 - 08:15 AM]
Tuesday's Broadcast Ratings: NBC Holds Off Demo Push by ABC Debuts
The Alphabet's premiere of "The Conners" leads all programs last night among adults 18-49.

[10/16/18 - 08:16 AM]
Monday's Broadcast Ratings: "The Voice" Once Again Tops Charts for NBC
The Peacock leads the evening in total viewers and adults 18-49.

[10/16/18 - 07:17 AM]
ESPN's "Monday Night Football": 49ers-Packers Up 38 Percent Year-Over-Year
ESPN spins the numbers for Monday, October 15.

[10/15/18 - 08:23 AM]
Sunday's Broadcast Ratings: NBC Tops Charts with "Sunday Night Football"
The Peacock once again takes home top honors in total viewers and adults 18-49.

[10/14/18 - 08:28 AM]
Saturday's Broadcast Ratings: ABC Cruises to Victory with College Football
The Alphabet takes home top honors in total viewers and adults 18-49.

[10/14/18 - 07:49 AM]
College Football Week 7: ABC's "Saturday Night Football" Up an Impressive 57% Year-Over-Year
ESPN spins the numbers for Saturday, October 13.

[10/13/18 - 08:28 AM]
Friday's Broadcast Ratings: FOX, "Last Man Standing" Top Demo Race
The network take home the adults 18-49 crown while CBS is the most-watched network.

[10/12/18 - 03:26 PM]
"The Good Place" & "Superstore" Debuts Set Series Records in Digital
NBC further spins the numbers for the season to date.

[10/12/18 - 11:44 AM]
Freeform's Newly Expanded "31 Nights of Halloween" Launches with Gains Over the Prior Year, as 'Hocus Pocus' Reaches 8.2 Million Viewers in Its First Week
Freeform further spins the numbers for the week of October 1-7.

[10/12/18 - 08:26 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Rises in Latest FOX Victory
The network once again takes home top honors in total viewers and adults 18-49.