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[11/11/08 - 03:26 PM]
The CW: The Only Network to Improve Over a Year Ago with Young Women
The CW spins the numbers for the week of November 3-9.

[via press release from The CW]

THE CW: THE ONLY NETWORK TO IMPROVE OVER A YEAR AGO WITH YOUNG WOMEN

By Focusing on Young Women, The CW Posts Impressive Gains Over Last Year; Fueled by Double- and Triple-Digit Growth on Monday and Tuesday

With GOSSIP GIRL and ONE TREE HILL, The CW Remains Monday's #1 Network with Young Women

TOP MODEL Matches Cycle Highs in Key Demos

SMALLVILLE Scores Best Ratings and Largest Audience in Nearly A Year

November 11, 2008 (Burbank, CA) - The CW Network delivered a strong performance last week, driven by its #1 drama combination on Monday, as well as season highs for TOP MODEL and SMALLVILLE. The CW was the only network to score year-to-year gains this week among its target demographic of women 18-34 (+20%, 1.8/5) and women 18-49 (+8%, 1.4/3), for the week ending Nov 9, 2008.

By focusing on young women, The CW continues to deliver impressive gains in its target demographic this fall. The CW is up 20% in women 18-34 (1.8/5) through 10 weeks of its new season which began on 9/1/08 compared to the first 10 weeks of its new season a year ago (9/17/07-11/26/07). The CW's Monday is up 150% in women 18-34 compared to a year ago, and Tuesday has improved 41% with young women versus last fall.

GOSSIP GIRL, ONE TREE HILL and AMERICA'S NEXT TOP MODEL all ranked among the top 15 shows on broadcast television last week among women 18-34.

Monday, Nov. 3

The potent combination of GOSSIP GIRL and ONE TREE HILL once again lifted The CW to finish as Monday's #1 network with women 18-34 (3.8/9) and females 12-34 (3.5/9) for the 8th time this season. This marks The CW's third best Monday of the season (and third best ever) with young women.

GOSSIP GIRL scored its best ratings in more than a month among women 18-34 (3.9/10) and women 18-49 (2.6/6), best since 9/29/08. GOSSIP GIRL won the 8:00-9:00p.m. hour among women 18-34 and females 12-34 (3.6/10), and ranked second in adults 18-34 (2.4/6).

Wednesday, Nov. 5

On Wednesday, AMERICA'S NEXT TOP MODEL matched its best performance of the cycle among women 18-34 (3.8/11) and adults 18-34 (2.5/8). TOP MODEL also won the 8-9pm time period among women 18-34 (3.8/11) and adults 18-34 (2.5/8-tie).

Thursday, Nov. 6

Thursday's SMALLVILLE hit season highs in adults 18-34 (1.9/6), adults 18-49 (1.9/5) and total viewers (4.5mil). IN FACT, it was the highest rated and most watched episode of the series in nearly a year (since 11/15/07).





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· AMERICA'S NEXT TOP MODEL (CW)
· GOSSIP GIRL (CW)
· ONE TREE HILL (CW)
· SMALLVILLE (CW)









most recent ratings | view all posts
[11/25/14 - 01:52 PM]
Hallmark Channel's "Countdown to Christmas" Is the Most Watched Network Among Women 25-54 for 4th Consecutive Weekend
The Hallmark Channel spins the numbers for Saturday, November 22 and Sunday, November 23.

[11/25/14 - 01:17 PM]
"Homeland" and "The Affair" Deliver Their Highest Rated Episodes and Total Nights of the Season
Showtime spins the numbers for Sunday, November 23.

[11/25/14 - 11:55 AM]
Nickelodeon Tops Basic Cable with Kids and Total Viewers
Nickelodeon spins the numbers for the week of November 17-23.

[11/25/14 - 11:14 AM]
CMT Keeps the Party Going as 1.3 Million Viewers Tune in for Premieres of "Party Down South 2" and "Drunksgiving" Special
CMT spins the numbers for Wednesday, November 19 and Thursday, November 20.

[11/25/14 - 10:43 AM]
Adult Swim Ranks #1 Among Basic Cable Networks for Total Day Delivery of Adults 18-24 & 18-34 and Men 18-24
Turner spins the numbers for the week of November 17-23.

[11/25/14 - 09:28 AM]
"60 Minutes" Makes the Top 10 for the Fifth Straight Week
CBS spins the numbers for Sunday, November 23.

[11/25/14 - 08:49 AM]
Monday's Broadcast Ratings: NBC Holds Onto Demo Crown with "The Voice"
Plus: "Scorpion" on CBS gets a big boost from a special "The Big Bang Theory" repeat lead in.

[11/25/14 - 08:49 AM]
"The Voice" Is Currently the #1 Big 4 Telecast of the Night in Adults 18-49
NBC spins the numbers for Monday, November 24.

[11/25/14 - 08:39 AM]
"Live with Kelly and Michael" Matches Season Highs in Homes and Women 25-54
Disney-ABC Domestic Television spins the numbers for the week of November 10-14.

[11/25/14 - 08:36 AM]
"Dancing with the Stars" Scores Season Highs and Is Up Year to Year
ABC spins the numbers for Monday, November 24.

[11/24/14 - 03:24 PM]
Thursday's "Kimmel" Is the Show's 2nd-Most-Social Episode Ever/Celebrities Read Mean Tweets #8 is the Biggest Yet in the Series
ABC spins the digital numbers for Thursday, November 20.

[11/24/14 - 03:02 PM]
Discovery's "Gold Rush" Remains #1 Program on All of Television Among Men 18-49
Discovery spins the numbers for Friday, November 21.

[11/24/14 - 11:17 AM]
L+7 Lifts "The Big Bang Theory" Past "Sunday Night Football" As the #1 Program in Viewers, A18-49 and Adults 25-54 in Week Seven
CBS further spins the numbers for the week of November 3-9.

[11/24/14 - 10:24 AM]
Live + 7 Ratings: ABC Claims 3 of the Week's Top 5 Biggest Broadcast Gainers in Adults 18-49
ABC further spins the numbers for the week of November 3-9.

[11/24/14 - 08:56 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Holds Off "American Music Awards"
NBC wins the night among total viewers and adults 18-49.