or


[01/14/09 - 03:07 PM]
Bad Girls Club Breaks One Million Viewers for First Time This Season
Oxygen spins the numbers for Tuesday, January 13.
[via press release from Oxygen]

"BAD GIRLS CLUB" BREAKS ONE MILLION VIEWERS FOR FIRST TIME THIS SEASON

Tuesday's Episode Among Oxygen's Top Five Best-Telecasts-Ever In Key Demos

NEW YORK -- January 14, 2009 - Tuesday's premiere episode of Oxygen's "Bad Girls Club" ("The Tipping Point") became the show's most watched telecast of the season, according to Nielsen Media Research. The episode was among one of Oxygen's best telecasts ever, with the second-largest W18-34 audience for a telecast in network history; it was also the network's best overall Tuesday primetime ( 8P-11P) result among W18-34. For the hour, Oxygen was the number three cable network among W18-34. The episode was also the network's number five most-watched telecast ever for W18-49, P18-49 and total viewers.

The episode drew in 834,000 P18-49 (a 38% increase compared to the previous episode), 634,000 W18-49 (a 39% increase), 498,000 W18-34 (a 35% increase) and 1.1 million total viewers (a 32% increase).

Oxygen's digital properties delivered increases as well, with the show's website registering 3.4 million page views and 592,000 video streams in the week leading up to Tuesday's episode. Compared to last week, the website is up 54% in page views and 83% in video streams. Last night, sign ups for the "Bad Girls Club" mobile group grew by 25%, a record registration amount for a single day. Oxygen's "Tuesday Tweet" also garnered its heaviest participation last night, with a 10% increase of fans twittering, compared to last week.

This season introduced new online features including live twittering, where fans can interact and chat during the show; an e-commerce initiative, allowing fans to purchase Bad Girls Club merchandise such as yoga pants and jewelry; and exclusive bonus footage on the o2 video player and games.

Source: Nielsen, 3/30/03 - 1/1/09, LS AA(000) for demos cited.

Source: Omniture SiteCatalyst, as dated.

About Oxygen Media

Oxygen is a program service of NBC Universal Cable Entertainment and is currently available in over 74 million homes. The network was launched 2000 to fill a void in the television landscape - creating a network targeted to younger women. Oxygen is rewriting the rulebook for women's television, with a vast array of unconventional and original programming including "Bad Girls Club," "The Janice Dickinson Modeling Agency" and "Tori & Dean: Home Sweet Hollywood."





  [january 2009]  
S
M
T
W
T
F
S
    


· BAD GIRLS CLUB, THE (OXYGEN)




most recent ratings | view all posts
[09/15/25 - 11:45 AM]
The "77th Emmy Awards" Delivers Its Largest Television Audience Since 2021, Up +8% from Last Year
Hosted by Nate Bargatze, the telecast was seen by more than 7.42 million viewers on the CBS Television Network and streaming on Paramount+.

[09/12/25 - 02:43 PM]
"The Groomsmen: First Look" Launches Hallmark Channel's "Fall Into Love" Seasonal Stunt with Chart-Topping Ratings
The film was the #1 most-watched entertainment cable program on Saturday among Households, Women 18+, Persons 18+, and Total Viewers.
[09/12/25 - 05:31 AM]
ESPN Networks Deliver Most-Watched WNBA Regular Season Ever
ESPN networks aired eight of the top 10 most-watched WNBA games during the 2025 season, highlighted by its most-watched WNBA game ever - 2.7 million viewers for Chicago Sky at Indiana Fever on May 17 (ABC).
[09/10/25 - 02:09 PM]
ESPN Delivers Most Viewed Tennis Telecast of the Year and Most Viewed US Open Since 2022
The Men's Championship averaged 3 million viewers on ABC, up 82% vs. 2024 while the Women's Championship averaged 2.4 million on ESPN, up 50% vs. 2024.
[09/09/25 - 03:43 PM]
On Pace for Record Year, ESPN Formula 1 Viewership Earns 10th Event High of '25 Season
F1 races are averaging 1.4M viewers this season across ESPN, ESPN2 and ABC, ahead of the all-time series record average of 1.21M that was set in 2022.
[09/09/25 - 03:29 PM]
ABC Scores Three of the Top Four Best Audiences of College Football's Week 2; "College GameDay" Delivers Second Most-Watched Regular Season Show on Record
Michigan/Oklahoma (9.7 million viewers) was ABC's most-viewed Week 2 game since 2006.
[09/09/25 - 03:17 PM]
FOX's "Big Noon Saturday" & "Big Noon Kickoff" Up Big Through Week 2
Iowa-Iowa State scored 4,278,000 viewers on FOX, most-watched game in the noon window.
[09/09/25 - 02:26 PM]
NBC Sports Posts Largest Two-Game NFL Kickoff Weekend Audience in a Decade & Second Best All-Time, Averaging 26.5 Million Viewers Across NBC & Peacock
NBC's 2025 NFL Kickoff Weekend average viewership trailed only 2015, as Steelers-Patriots in NFL Kickoff '15 and Cowboys-Giants in the Sunday night opener averaged 27.2 million viewers.
[09/09/25 - 02:01 PM]
FOX NFL Delivers Most-Watched Week 1 NFL Singleheader on Any Network Since 2015
17.9 million viewers tuned in to watch Sunday's FOX NFL singleheader - the most-watched Week 1 NFL singleheader on any network since 2015.
[09/09/25 - 01:43 PM]
"20/20" Ranks No. 1 Across the Board for Friday, Sept. 5
Airing against NFL competition on YouTube and U.S. Open Tennis on ESPN, "20/20" turned in its strongest Adults 25-54 performance since June and best Total Viewer and Adults 18-49 numbers since July.
[09/09/25 - 12:01 PM]
Netflix Top 10 Week of September 1: "Wednesday" Season 2 Does the Dead Dance to No. 1 in Top 10
"My Life with the Walter Boys" collectively brought in another 10.9 million views, putting the series at No. 2 on the English TV list.
[09/09/25 - 07:00 AM]
TLC's "90 Day: Hunt for Love" Draws Over 11.6M Viewers Across Platforms
The series emerged as one of the network's most-watched new titles of the year and currently ranks as the #2 freshman series on cable in 2025 to date among P/W25-54.
[09/08/25 - 02:45 PM]
The "2025 MTV Video Music Awards" Delivers Its Largest Television Audience Since 2019, Up +42% from Last Year
The telecast was seen by more than 5.5 million viewers on the CBS Television Network, simulcast on MTV and streaming on Paramount+.
[09/08/25 - 09:40 AM]
Cowboys-Eagles on NBC & Peacock Is 2nd Most-Watched NFL Kickoff Game
The exciting back-and-forth put the Eagles ahead 21-20 at halftime and averaged 34.3 million viewers on NBC and Peacock from 9:30-9:45 p.m. ET (late second quarter) - marking the largest peak audience ever for an NFL Kickoff Game.
[09/05/25 - 09:01 AM]
ESPN Networks Command Historic Viewership with Second Most-Watched Labor Day Weekend in at Least 30 Years
From Saturday, August 30 through Monday, September 1, fans consumed 16.8 billion minutes across ABC, ESPN and ESPN2, up 25 percent year-over-year.