or


[01/21/09 - 02:02 PM]
ABC Marks Its Strongest Tuesday in 8 Weeks in Total Viewers and Adults 18-49
ABC spins the numbers for Tuesday, January 20.

[via press release from ABC]

Quick Take for Tuesday, January 20, 2009 (Fast Affiliate Live + Same Day Ratings)

With Continuing Inauguration Coverage into Prime, ABC Marks its Strongest Tuesday in 8 Weeks in Total Viewers and Adults 18-49

The No. 2 TV Show Overall for the Night to "Idol," ABC's "The Neighborhood Ball" Generates the Net's Top Numbers in the 2-Hour Time Slot Since November

Overcoming an "Idol"-Fueled Episode of Fox's "Fringe," ABC's Coverage of "The Neighborhood Ball" Emerges as the Most-Watched TV Show in the 9 O'clock Hour

"ABC News Special" Wins the 10 pm Hour in Key Adults and Beats NBC News' Inauguration Special by 3.3 Million Viewers and by 32% in Adults 18-49

On the Eve of the Historical Presidential Inauguration, Disney Channel's Monday Night Special, "Kids' Inaugural: We Are the Future," Reaches 7.1 Million Viewers

Tuesday Night (8:00-11:00 p.m.)

With its continuing inauguration coverage, ABC earned second place on Tuesday night among Total Viewers (11.5 million) and Adults 18-49 (3.4/8-tie).

� In Total Viewers and Adults 18-49, ABC registered its strongest Tuesday in 8 weeks � since 11/25/08.

"The Neighborhood Ball: An Inauguration Celebration" (8:00-10:00 p.m.)

The No. 2 TV show of the night to Fox's "American Idol" in Total Viewers, ABC's coverage of "The Neighborhood Ball" drew an average audience of 12.6 million viewers and earned a 3.7 rating, 9 share among Adults 18-49. President Obama hosted the first-ever "Neighborhood Ball" with scheduled musical performances by Beyonc�, Mary J. Blige, Mariah Carey, Faith Hill, JAY-Z, Alicia Keys, Shakira and Stevie Wonder. Also during the telecast, "Good Morning America's" Robin Roberts conducted the exclusive first post-inauguration interview with President Obama. Qualifying as the most-watched TV program during the 9 o'clock hour and surpassing Fox's "Idol"-driven installment of "Fringe," ABC's "Neighborhood Ball" overshadowed CBS' inauguration programming ("Change and Challenge") by 5.7 million viewers (12.6 million vs. 6.9 million) and by 117% in Adults 18-49 (3.9/9 vs. 1.8/4)

� Despite going up against all-original competition on the other nets, including Fox's "American Idol" during the 8 o'clock hour, "The Neighborhood Ball" generated ABC's biggest audience and top Adult 18-49 rating in the 2-hour time period since November, on the night of the "Dancing with the Stars" finale (11/25/08).

"ABC News Special - A Moment in History: The Inauguration of Barack Obama" (10:00-11:00 p.m.)

The "ABC News' Special � A Moment in History: The Inauguration of Barack Obama" took first place in the 10 o'clock hour among Adults 18-49 (2.9/7) and Adults 25-54 (3.4/8-tie). Head to head in the hour, the "ABC News Special" towered over NBC News' inauguration special ("Dateline") by 3.3 million viewers (9.5 million vs. 6.2 million), by 32% in Adults 18-49 (2.9/7 vs. 2.2/7) and by 31% in Adults 25-54 (3.4/8 vs. 2.6/6).

� The "ABC News Special" produced ABC's highest numbers in the time period in 2 months among Total Viewers, Adults 18-49 and Adults 25-54.

Monday (1/19/09): Disney Channel's "Kids' Inaugural: We Are the Future" (8:00-9:35 p.m.)

On the eve of the historical Presidential Inauguration, Disney Channel's special, "Kids' Inaugural: We Are the Future," averaged 3.4 million Total Viewers, reaching 7.1 million overall, including 2.4 million unique Kid 6-11 and Tween 9-14 viewers. The concert, featuring recording artists the Jonas Brothers, Miley Cyrus, Demi Lovato, Bow Wow, Billy Ray Cyrus, Keke Palmer, Usher and Raymond IV, among others, honored the families of the men and women of the American Armed Services, highlighted by themes of service to community and performances by some of the most popular young recording artists today.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 29% currently, from 22% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 1/20/09.





  [january 2009]  
S
M
T
W
T
F
S
    


· AMERICAN IDOL (FOX)
· DANCING WITH THE STARS (ABC)
· DATELINE NBC (NBC)
· FRINGE (FOX)





most recent ratings | view all posts
[05/21/13 - 08:49 AM]
"The Voice" Wins Its Time Period in Every Key Demographic - Adults, Men and Women 18-34, 18-49 and 25-54
NBC spins the numbers for Monday, May 20.

[05/21/13 - 08:42 AM]
ABC's "Dancing with the Stars" Jumps to Best-Since-Premiere Numbers
ABC spins the numbers for Monday, May 20.

[05/21/13 - 08:38 AM]
Monday's Broadcast Ratings: "The Voice" Continues Its Demo Reign for NBC
Plus: FOX's "The Goodwin Games" and ABC's "Motive" open to modest results.

[05/21/13 - 08:04 AM]
"Katie" Is the #1 New Syndie Talker in Homes on Each Week Since Its Debut
Disney-ABC Domestic Television spins the numbers for the week of May 6-10.

[05/20/13 - 04:04 PM]
Friday's Cable Ratings: "Sons of Guns," "WWE Smackdown" Lead Demo Race
Plus: numbers for Starz's "Da Vinci's Demons," Animal Planet's "Swamp'd!" and VH1's "Best Week Ever."

[05/20/13 - 01:17 PM]
Discovery Channel's May 19 Premiere of "North America" Grabs 3.4 Million Viewers
Discovery spins the numbers for Sunday, May 19.

[05/20/13 - 12:08 PM]
"The Big Bang Theory" Delivers Its Largest-Ever L+7 Day Lift in Viewers and Adults 18-49
CBS further spins the numbers for the week of April 29-May 5.

[05/20/13 - 11:40 AM]
Bravo Media's "Married to Medicine" Delivers 1.8 Million Total Viewers in Freshman Season
Plus: look for the two-part reunion on Sunday, May 26 and Tuesday, May 28 as well as "Secrets Revealed" special on Tuesday, June 4.

[05/20/13 - 09:40 AM]
Live + 7 Day Ratings: ABC's "Grey's Anatomy "Emerges as the Week's #1 Drama in Adults 18-49
ABC further spins the numbers for the week of April 29-May 5.

[05/20/13 - 08:40 AM]
"All-Star Celebrity Apprentice" Grew Week to Week by 15% in 18-49 Rating and 24% in Total Viewers
NBC spins the numbers for Sunday, May 19.

[05/20/13 - 08:37 AM]
ABC Dominates Final Sunday of Season - Billboard Music Awards Hits a 12-Year High in Viewers and a 10-Year High in Adults 18-49
ABC spins the numbers for Sunday, May 19.

[05/20/13 - 08:28 AM]
Sunday's Broadcast Ratings: "Billboard Music Awards" Come Up Big for ABC
This year's telecast is up a third from last year among adults 18-49.

[05/19/13 - 12:48 PM]
Saturday's Broadcast Ratings: "Cops" Marathon Tops Demos for FOX
Meanwhile, CBS is the most-watched network overall but fourth in adults 18-49.

[05/19/13 - 09:16 AM]
"Saturday Night Live" Earns Its Highest Rating in Metered-Market Households Since April 6
NBC spins the numbers for Saturday, May 18.

[05/18/13 - 09:03 AM]
Friday's Broadcast Ratings: ABC Tops Viewers, Demos with "Shark Tank"
The show's two-hour season finale powers the Alphabet to victory.