or


[03/19/09 - 10:48 AM]
ABC Is Up Over the Year-Ago Wednesday on 6 of the Past 7 Weeks in Adults 18-49
ABC spins the numbers for Wednesday, March 18.

[via press release from ABC]

Quick Take for Wednesday, March 18, 2009 (Fast Affiliate Live + Same Day Ratings)

Growing Year to Year in Viewers and Young Adults, ABC is Up Over The Year-Ago Wednesday on 6 of the Past 7 Weeks in Adults 18-49

"Lost" is Wednesday's No. 1 Scripted TV Show Across the Key Adult Demos, its 8th Straight Original Telecast as the Night's Top Scripted Series in Adults 18-49

"Scrubs" Generates its Strongest Numbers in More than 2 Months, Since the Evening of its Premiere on ABC at the Beginning of January

With Strong Retention of its Lead-in, the Debut of "Better Off Ted" Produces ABC's Top Numbers in the Slot with Regular Programming in Nearly 5 Months

"Lost" Dominates its Drama Competition in the 9pm Hour in Adults 18-49, Beating Out CBS' "Criminal Minds" by 31% and NBC's "Life" by 180%

"Life On Mars" Surges Week to Week in Viewers and Young Adults, Ranking No. 2 in the 10 O'clock Hour Among Key Men Demographics

Wednesday Night (8:00-11:00 p.m.)

ABC finished in a near-tie for No. 2 on Wednesday night among Adults 18-49 (2.8/8), pacing within one-tenth of a rating point and tied in audience share with CBS (2.9/8). The Network took a strong second on the evening in Adults 18-34 (2.5/8), beating third-place CBS by 39% (1.8/6) and fourth-place NBC by 108% (1.2/4).

� Continuing to post year-to-year gains on the night, ABC's Wednesday results were up from the same night last year (3/19/08) by 8% in Total Viewers (6.7 million vs. 6.2 million) and by 33% in Adults 18-49 (2.8/8 vs. 2.1/6). The Network has finished up from the year-ago Wednesday on 6 of the past 7 weeks in the key young adult sales demo.

"Scrubs" (8:00-8:30 p.m.)

At 8:00 p.m., ABC's "Scrubs" earned second place in the half-hour among Adults 18-49 (2.2/7), while holding the No. 1 position with Men 18-34 (2.1/8).

� "Scrubs" drew its biggest audience (5.8 million) and equaled its highest Adult 18-49 rating (2.2/7) in more than 2 months � since 1/6/09, the series' debut night on ABC.

"Better Off Ted" (8:30-9:00 p.m.)

Retaining its "Scrubs" lead-in among young adults, ABC's series debut of "Better Off Ted" ranked No. 2 in the 8:30 p.m. half-hour in Adults 18-34 (2.0/7-tie), outdelivering its established CBS' comedy competition by 54% ("Gary Unmarried" = 1.3/4). Also in the half-hour, the new ABC show topped the second week of NBC's "Chopping Block" by 2.3 million viewers (5.6 million vs. 3.3 million) and by 69% in Adults 18-49 (2.2/6 vs. 1.3/4).

� In addition to holding its young adult lead-in, "Better Off Ted" built on its "Scrubs" lead-in across the key Women demographics (W18-34/W18-49/W25-54).

� In Total Viewers (5.6 million) and Adults 18-49 (2.2/6), "Better Off Ted" generated ABC's best numbers with regular programming in the time period in nearly 5 months � since 10/29/08.

"Lost" (9:00-10:00 p.m.)

Surging from its lead-in opposite Fox's "American Idol" and gaining audience throughout its broadcast, "Lost" dominated its drama competition in the 9 o'clock hour among Adults 18-49. In its time period, ABC's "Lost" (4.2/10) defeated CBS' "Criminal Minds" by 31% (3.2/8) and NBC's "Life" by 180% (1.5/4).

� ABC's "Lost" tallied its 8th original telecast as Wednesday's No. 1 scripted TV show in Adults 18-49. The ABC drama was also the evening's highest-rated scripted show in the other two key Adult demos: Adults 18-34 (4.0/11) and Adults 25-54 (4.5/10).

"Life on Mars" (10:00-11:00 p.m.)

During the 10 o'clock hour against original dramas on CBS ("C.S.I.: NY") and NBC ("Law & Order"), ABC's "Life on Mars" ranked No. 2 with key Men demographics: M18-34 (1.3/4-tie), M18-49 (1.8/5) and M25-54 (2.1/6).

� "Life on Mars" was up week to week by 18% in Total Viewers (5.3 million vs. 4.5 million) and by 43% in Adult 18-49 (2.0/5 vs. 1.4/4).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to over 30% currently, from 23% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (National Live + Same Day Program Ratings), 3/18/09.





  [march 2009]  
S
M
T
W
T
F
S


· AMERICAN IDOL (ABC)
· BETTER OFF TED (ABC)
· CHOPPING BLOCK (NBC)
· CRIMINAL MINDS (CBS)
· CSI: NEW YORK (CBS)
· GARY UNMARRIED (CBS)
· LAW & ORDER (NBC)
· LIFE (NBC)
· LIFE ON MARS (ABC)
· LOST (ABC)
· SCRUBS (ABC)





most recent ratings | view all posts
[06/24/25 - 12:01 PM]
Netflix Top 10 Week of June 16: "Tyler Perry's Straw" Leads Top 10 for Third Week, "The Waterfront" Swims to No. 1
Plus: "Ginny & Georgia" Season 3 racked up another 8.1 million views and felt peachy keen at No. 2, while Season 2 landed at No. 8 and Season 1 at No. 10, with an additional 2.7 million views each.

[06/24/25 - 08:42 AM]
Third Most-Watched WNBA Game Ever on ESPN: Indiana Fever vs Las Vegas Aces Averaged 1.7 Million Viewers, Up 52% from Last Year's ESPN Average
Said coverage peaked at 2.2 million viewers.

[06/23/25 - 12:09 PM]
Indiana Pacers vs. Oklahoma City Thunder Game 7 on ABC and ESPN+ Is Most-Watched NBA Finals Game in Six Years
The seven-game series averaged 10,266,000 viewers and delivered the seven most-watched broadcasts on all of television since the first week of May.

[06/18/25 - 09:01 AM]
Murder Mystery May Drives Acorn TV to the Most Successful Month In Its History
Total hours watched surpassed 20 million for the first time in Acorn TV history, with unique engaged subscribers also achieving an all-time high, up double digits from the streamer's average over the past 12 months.

[06/17/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Adults 25-54 and Adults 18-49 vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
On Wednesday, "Nightline" scored its most-watched telecast (1.049 million) in 5 months and strongest delivery in Adults 25-54 (404,000) in 1 year.

[06/17/25 - 12:01 PM]
Netflix Top 10 Week of June 9: "Tyler Perry's Straw" Has Biggest Week for a Film in 2025
"Ginny & Georgia's" third season maintained its No. 1 spot on the English TV List with 16.9 million views, as fans saw their favorite characters pushed "to the limit."

[06/17/25 - 07:27 AM]
ESPN Delivered Third Most-Watched WNBA Game Ever on ABC: New York Liberty Vs Indiana Fever Averaged 2.2 Million Viewers, Up 76% from Last Year's ABC Average
Said coverage peaked at 2.8 million viewers.

[06/10/25 - 04:46 PM]
Premiere Episode of NBC's New Unscripted Series "Destination X" Is Now Up to 4.2 Million Viewers Across All Platforms
To date, the series has reached more than 9 million viewers across all platforms.

[06/10/25 - 02:18 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for the 3rd Consecutive Week
On Thursday, "Nightline" scored its strongest telecast in Adults 25-54 (259,000) in nearly 3 months and best Adults 18-49 delivery (202,000) in 5 months.

[06/10/25 - 12:01 PM]
Netflix Top 10 Week of June 2: "Straw" Moves Viewers, "Ginny & Georgia" Has Peachy Season 3 Premiere in Top 10
Plus: UK crime thriller "Dept. Q" cracked the code and climbed to No. 2 in its second week (8.9 million views).

[06/10/25 - 11:58 AM]
ESPN Delivers Most-Watched NCAA Division I Women's College World Series on Record
The WCWS Finals, featuring Texas and Texas Tech, averaged 2.2 million viewers across linear as the Longhorns claimed their first national championship in the first three-game series since 2021.

[06/10/25 - 10:54 AM]
TNT Sports' Inaugural Roland-Garros Coverage in U.S. Delivers Record-Breaking Audience & Engagement
Sunday's Men's Singles Final between World #2 Carlos Alcaraz and World #1 Jannik Sinner peaked at 2.6 million viewers at 2:30 p.m. ET and averaged 1.8 million average viewers across TNT and truTV for the entire telecast.

[06/10/25 - 08:56 AM]
ESPN's Most-Watched Season of "Sunday Night Baseball Presented by Capital One" in Eight Years
ESPN's coverage of the Boston Red Sox victory over the New York Yankees on the June 8 edition averaged nearly two million viewers (1,919,000).

[06/09/25 - 12:46 PM]
"The 78th Annual Tony Awards" Hosted by Cynthia Erivo Delivers Its Largest Broadcast Audience Since 2019 and Its Largest Streaming Audience Ever
The telecast averaged 4.85 million viewers, up +38% from last year.

[06/06/25 - 10:42 AM]
"Live with Kelly and Mark" Soars with Star-Studded Week
"Live" ranked as the No. 1 talk show in syndication for 121 consecutive weeks across all key measures.