or


[04/01/09 - 12:17 PM]
ABC's "Dwts Results" Outdraws NBC's "Loser" at 9pm by 3.4 Million Viewers
ABC spins the numbers for Tuesday, March 31.

[via press release from ABC]

Quick Take for Tuesday, March 31, 2009 (Fast Affiliate Live + Same Day Ratings)

Leaping from its Lead-in Opposite "Idol" and Soaring from Start to Finish, ABC's "DWTS Results" Outdraws NBC's "Loser" at 9pm by 3.4 Million Viewers

"Dancing with the Stars Results" is Up from its Most Recent Airing Against "Idol"

Greatly Improving the Time Period for ABC, "Cupid" Debuts with Solid Young Adult Lead-in Retention and Tops CBS' Veteran "Without a Trace" in Adults 18-34

"Dancing with the Stars Results" (9:00-10:00 p.m.)

Leaping from its lead-in by (+9.9 million viewers and +222% in Adults 18-49) opposite an extended edition of "American Idol" and surging throughout its telecast, ABC's "Dancing with the Stars Results" outdrew its NBC unscripted competition during the 9 o'clock hour ("Biggest Loser") by 3.4 million viewers (13.0 million vs. 9.6 million). Building throughout its broadcast, "DWTS Results" saw its audience soar by 4.2 million viewers and by 46% from start to finish.

� Compared to two weeks earlier when the show most recently had to compete against an extended "Idol," "DWTS Results" was up in both Total Viewers (13.0 million vs. 12.7 million) and Adults 18-49 (2.9/7 vs. 2.8/7).

"Cupid" (10:00-11:00 p.m.)

Debuting in the 10 o'clock hour with solid young adult lead-in retention against established original dramas on NBC ("Law & Order: SVU") and CBS ("Without a Trace"), ABC's "Cupid" earned second place among Adults 18-34 (1.8/5 vs. 1.5/5) and Women 18-34 (2.4/7 vs. 1.8/5), beating its CBS competition by 20% and 33%, respectively. "Cupid" retained a solid 85% of its "DWTS Results" lead-in among Adults 18-34 and 79% among Adults 18-49.

� "Cupid" greatly improved the time period for ABC, up by 23% in Total Viewers (7.6 million vs. 6.2 million) and by 35% in Adults 18-49 (2.3/6 vs. 1.7/5), over the Net's average with original drama programming in the hour this season ("Eli Stone").

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to over 30% currently, from 23% at the same point in 2008. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next-day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate Live + Same Day Ratings), 3/31/09.





  [april 2009]  
S
M
T
W
T
F
S
   


· BIGGEST LOSER, THE (NBC)
· CUPID (ABC)
· DANCING WITH THE STARS (ABC)
· ELI STONE (ABC)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· WITHOUT A TRACE (CBS)











most recent ratings | view all posts
[05/23/15 - 09:21 AM]
Friday's Broadcast Ratings: ABC Wins Demo Race with "Shark Tank" Repeat
The Alphabet leads the night among adults 18-49.

[05/23/15 - 08:21 AM]
ABC Leads Its 7th Straight Friday in Adults 18-49 with the Top 3 Shows
ABC spins the numbers for Friday, May 22.

[05/23/15 - 06:29 AM]
NBA Western Conference Finals Game 2 Delivers 49 Percent Audience Increase from Last Time on ESPN
ESPN spins the numbers for Friday, May 22.

[05/22/15 - 10:25 AM]
E! Delivers Ratings Highs Led by "Keeping Up with the Kardashians: About Bruce" Special and Season Finale of "The Royals"
E! further spins the numbers for Sunday, May 17.

[05/22/15 - 08:42 AM]
Thursday's Broadcast Ratings: Repeats Power CBS to Victory in Viewers, Demos
"The Big Bang Theory" is the evening's top show in both total viewers and adults 18-49.

[05/22/15 - 08:32 AM]
"500 Questions" Earns ABC's Best Summer Rating in its Slot Since August 2013
ABC spins the numbers for Thursday, May 21.

[05/22/15 - 08:31 AM]
"Mad Men" Finale Is Series' Highest-Rated Episode Ever Among Total Viewers and Adults 25-54
AMC further spins the numbers for Sunday, May 17.

[05/22/15 - 08:21 AM]
NBC's "Red Nose Day" Was No. 1 Among the Big 4 Networks in the 10 p.m. Hour
NBC spins the numbers for Thursday, May 21.

[05/22/15 - 07:01 AM]
NBA Western Conference Finals Game 2 Delivers 47 Percent Ratings Increase from Last Time on ESPN
ESPN spins the numbers for Thursday, May 21.

[05/21/15 - 03:43 PM]
Updated: ABC's 2014-15 Primetime Ratings
ABC further spins the numbers for the season to date.

[05/21/15 - 02:26 PM]
Update: NBC Wins the 2014-15 Primetime Season in Adults 18-49, Claims Its Second Consecutive September-to-May Crown
NBC further spins the numbers for the season to date.

[05/21/15 - 02:09 PM]
Final: ABC's 2015 May Sweep Ratings
ABC further spins the numbers for the May sweeps period.

[05/21/15 - 10:58 AM]
The Final Broadcast of the "Late Show with David Letterman" Delivers 13.76 Million Viewers - Its Largest Audience Since 1994
CBS spins the late-night numbers for Wednesday, May 20.

[05/21/15 - 08:57 AM]
"Mysteries of Laura" Captures Its Top Results Since February 25
NBC spins the numbers for Wednesday, May 20.

[05/21/15 - 08:31 AM]
ABC's "500 Questions" Opens Solidly Against CBS' "Survivor" Finale
ABC spins the numbers for Wednesday, May 20.