or


[04/14/09 - 12:15 PM]
Second Installment of Animal Planet's River Monsters Catches Network's Best-Performing Telecast Ever
Animal Planet spins the numbers for Sunday, April 12.

[via press release from Animal Planet]

Second Installment of Animal Planet's RIVER MONSTERS Catches Network's Best-Performing Telecast Ever

-- Animal Planet Ranks in Top Five in All of Cable at 10 PM with RIVER MONSTERS --

April 14, 2009

(New York, N.Y.) This past Sunday evening, Animal Planet and extreme angler Jeremy Wade's new series RIVER MONSTERS searched for a killer catfish on its second fishing adventure and captured a killer audience with 1.325M homes (1.4 household rating) and 966K P25-54 viewers, making it the network's best-performing, regularly-scheduled prime telecast ever. Nearly two million (1.866M) P2+ viewers watched a new episode at 10 PM (ET/PT), outperforming last week's series debut by 39%. With RIVER MONSTERS, Animal Planet placed fourth among M25-54 and sixth among all of cable in terms of P25-54 delivery in the 10 PM hour. In prime overall, RIVER MONSTERS ranked among the top 10 cable programs among M25-54 (#6) and P25-54 (#10). The series continues for five additional weeks on Sunday evenings.

RIVER MONSTERS garnered stunning triple-digit ratings and delivery gains compared to the year-ago timeslot average among all key demos, including: P2+ 209% (1.866M vs. 610k); HH +193% (1.325M vs. 452K); P25-54 +360% (966K vs. 210K); M25-54 +508% (608K vs. 100K); W25-54 +225% (358K vs. 110K); and P18-49 +371% (1.012M vs. 215K).

"Two spectacular river adventures with Jeremy Wade and two amazing Sunday nights for Animal Planet," says Marjorie Kaplan, president and general manager of Animal Planet Media. "RIVER MONSTERS has struck a nerve with our viewers and between man-eating piranha and killer catfish, the series is the ultimate in frightening and breathtaking storytelling. We have a huge success on our hands -- or our fins."

RIVER MONSTERS travels worldwide with host, biologist and extreme angler Jeremy Wade to solve freshwater mysteries, debunk myths and track down harrowing tales. Wade has made his life's passion and career searching for a variety of aquatic vertebrae while navigating the globe's waterways. Wade comes face-to-face with fear while trying to understand these mysterious predators with a taste for human flesh. He puts his life on the line to find truly monster-sized fish while globetrotting through Germany, Australia, Brazil and even the state of Texas. His remaining quests catapult him in search fascinating creatures such as alligator gar, wels catfish, bullshark, piraiba/candiru, and arapaima, all supposedly deadly creatures shrouded in mystery -- especially their feeding habits.

RIVER MONSTERS is a production of Icon Films for Animal Planet. Harry Marshall is the executive producer for Icon Films, and Mick Kaczorowski is the executive producer for Animal Planet.

About Animal Planet Media

Animal Planet Media (APM), a multi-media business unit of Discovery Communications, is the world's only entertainment brand that immerses viewers in the full range of life in the animal kingdom with rich, deep content via multiple platforms and offers animal lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment. APM consists of the Animal Planet television network, available in more than 95 million homes in the U.S.; online assets www.animalplanet.com, the ultimate online destination for all things animal; the 24/7 broadband channel, Animal Planet Beyond; Petfinder.com, the #1 pet-related Web property globally that facilitates pet adoption; and other media platforms including a robust Video-on-Demand (VOD) service; mobile content; and merchandising extensions.

About Discovery Communications

Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's number one nonfiction media company reaching more than 1.5 billion cumulative subscribers in 170 countries. Discovery empowers people to explore their world and satisfy their curiosity through 100-plus worldwide networks, led by Discovery Channel, TLC, Animal Planet, Science Channel, Planet Green, Investigation Discovery and HD Theater, as well as leading consumer and educational products and services, and a diversified portfolio of digital media services including HowStuffWorks.com. For more information, please visit www.discoverycommunications.com.





  [april 2009]  
S
M
T
W
T
F
S
   


· RIVER MONSTERS (ANIMAL PLANET)





most recent ratings | view all posts
[08/25/16 - 10:44 AM]
HBO's "The Night Of" Heads Into Finale with Strong Momentum Averaging 7 Million Viewers
HBO spins the numbers for the summer to date.

[08/25/16 - 09:24 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Seal Another Victory
The Peacock continues its win streak among total viewers and adults 18-49.

[08/24/16 - 09:13 AM]
Tuesday's Broadcast Ratings: "Got Talent," "Better Late Than Never" Top Charts
NBC leads the evening among total viewers and adults 18-49.

[08/23/16 - 11:19 AM]
Starz Original Series "Power" and "Survivor's Remorse" Continue Record-Breaking Third Seasons in Week 6
Starz spins the numbers for the season to date.

[08/23/16 - 08:37 AM]
Monday's Broadcast Ratings: "Ninja Warrior," "Running Wild" Return on Top for NBC
The Peacock keeps its win streak alive post-Olympics among total viewers and adults 18-49.

[08/22/16 - 02:07 PM]
NBC's Rio Olympics Is the Most Successful Media Event in History
NBC further spins the numbers for its coverage to date.

[08/22/16 - 09:07 AM]
Sunday's Broadcast Ratings: NBC, Olympic Games Wrap on Top
The Peacock takes home yet another victory among total viewers and adults 18-49.

[08/22/16 - 08:44 AM]
"The Voice" Generates Strong Sampling, Delvering the Top "Voice" 18-49 Rating Since March
NBC spins the numbers for Sunday, August 21.

[08/22/16 - 08:22 AM]
ABC's Sunday Fun & Games Lineup Grows Against Olympics Closing Ceremony
ABC spins the numbers for Sunday, August 21.

[08/21/16 - 10:59 AM]
Saturday's Broadcast Ratings: NBC Rides Penultimate Night of Olympic Games to Victory
The Peacock continues its streak of victories in total viewers and adults 18-49.

[08/20/16 - 09:16 AM]
Friday's Broadcast Ratings: NBC Tops Charts with Olympic Games, "Superstore"
The Peacock leads the evening among total viewers and adults 18-49.

[08/20/16 - 08:42 AM]
"Superstore's" Post-Olympic Telecast Generates Strong Sampling
NBC spins the numbers for Friday, August 19.

[08/19/16 - 10:33 AM]
Hallmark Channel's Newest Original Primetime Series, "Chesapeake Shores" Premieres to a Strong Start
The Hallmark Channel spins the numbers for the week of August 8-14.

[08/19/16 - 08:40 AM]
Thursday's Broadcast Ratings: NBC Rides Olympic Games to Another Win
The Peacock dominates the evening in total viewers and adults 18-49.

[08/19/16 - 06:38 AM]
NBC Ranks #1 In Primetime for 115th Consecutive Night of Summer Olympics
NBC spins the numbers for Thursday, August 18.