or


[07/10/09 - 11:29 AM]
Big Brother Returns with a Time Period Win in Viewers and All Key Demos
CBS spins the numbers for Thursday, July 9.
[via press release from CBS]

"BIG BROTHER" RETURNS WITH A TIME PERIOD WIN IN VIEWERS AND ALL KEY DEMOS

"Big Brother 11" Tops Last Summer's Premiere in Viewers, Adults 18-49 and Adults 18-34

"Big Brother 11" Boosts CBS's Summer Time Period Average By +64% in Adults 18-49 and +89% in Adults 18-34

Biggest Online Launch Ever for "Big Brother" on CBS.com

The premiere of BIG BROTHER 11 won its time period in all key measures and topped last summer's premiere of BIG BROTHER 10 in viewers, adults 18-49 and adults 18-34, according to Nielsen preliminary live plus same day ratings for Thursday, July 9.

BIG BROTHER 11 THURSDAY (P) was first in households (4.4/08), viewers (6.68m), adults 25-54 (2.7/09), adults 18-49 (2.3/08) and adults 18-34 (1.7/08). Compared to the first episode of BIG BROTHER 10 (which premiered on Sunday, July 13 last summer), CBS was up +10% in both households (from 4.0/07) and adults 18-49 (from 2.1/07), +13% in adults 18-34 (from 1.5/05), even in adults 25-54 and added +550,000 viewers (from 6.13m, +9%).

Compared to the Thursday BIG BROTHER 10 time period premiere (which was on July 31, 2008), CBS was up +5% in households (from 4.2/08), even in both adults 18-49 and adults 18-34 and added +280,000 viewers (from 6.40m, +4%).

Compared to the time period live plus same day delivery this summer (rebroadcasts of CBS's crime dramas and sitcoms), CBS was up +42% in adults 25-54 (from 1.9/06), +64% in adults 18-49 (from 1.4/05), +89% in adults 18-34 (from 0.9/03).

For the night, CBS was first in households (5.0/09), viewers (7.53m), adults 25-54 (2.5/07) and second in adults 18-49 (1.9/06, -0.2 behind FOX).

In addition, BIG BROTHER 11 had its biggest launch ever online, with +11% growth in unique users on CBS.com vs. the season 10 premiere. In addition, streams grew +263% compared to last year across the CBS Audience Network, which distributes CBS content to hundreds of partner sites. Growth was driven by fan anticipation to complimentary content such as cast photos, videos, and interviews, plus interactive features like community discussions.

Updated Thursday ratings will be available this afternoon.





  [july 2009]  
S
M
T
W
T
F
S
   


· BIG BROTHER (CBS)




most recent ratings | view all posts
[10/03/25 - 02:17 PM]
ESPN's Record-Setting '25 MLB Wild Card Series
Across eight games, the MLB Wild Card Series is averaging 4.4 million viewers, up 65% from last year.
[10/03/25 - 12:07 PM]
"Dancing with the Stars" Continues to Shatter Records - Growing Two Weeks in a Row Since Season Premiere for First Time Since 2005
Plus: "High Potential" hit a season high in Total Viewers (4.24 million), growing by double digits over the show's comparable third episode from last fall.
[10/02/25 - 04:09 PM]
ESPN Delivers the Most-Watched WNBA Semifinals Ever
Game 5 between the Indiana Fever and the Las Vegas Aces averaged 1.8 million viewers, peaking at 2.1 million.
[10/02/25 - 02:51 PM]
ESPN's Record-Setting Day One of MLB Wild Card Series
Coverage of Red Sox versus Yankees averaged 6.5 million viewers, peaking at 9.9 million.
[10/02/25 - 11:00 AM]
"Survivor" and "The Amazing Race" Season Premieres Hit Their Largest 3-Day Streaming Viewerships Ever
The "Survivor" season 49 premiere grew to 6.83 million viewers with three days of multiplatform viewership; while "The Amazing Race" season 38 premiere grew to 4.01 million viewers.
[10/02/25 - 09:38 AM]
"Celebrity Wheel of Fortune" Scores on Friday Nights with Biggest Total Viewer Audience in Nearly Two Years
"Celebrity Wheel of Fortune" stood as the No. 1 program of the night, rising by double digits in Total Viewers over its previous season premiere.
[10/01/25 - 10:27 AM]
"Big Brother" Season Finale Is Most-Watched Episode in Over Three Years
The finale was up +33% from its year ago finale and up +33% from this season's average.
[09/30/25 - 03:44 PM]
ESPN and ABC Win College Football's Week 5; "College GameDay's" Most-Viewed Season Rolls On
ABC is off to its best start ever with 7.1 million average viewers per game, and the network has aired eight of the top 10 most-viewed games this season.
[09/30/25 - 02:08 PM]
Packers-Cowboys OT Thriller Averages 26.9 Million Viewers on NBC & Peacock, As NBC Sports Opens with Best Four-Week Audience Average in 20 Seasons of NBC "SNF"
The audience peaked at 29.9 million viewers in the second quarter (9-9:15 p.m. ET).
[09/30/25 - 12:01 PM]
Netflix Top 10 Week of September 22: "Wayward" Lures Viewers at No. 1, "KPop Demon Hunters" Sets Top 10 Record
New on Netflix this week is "House of Guinness," a historical drama series created by Steven Knight, which debuted at No. 3 on the English TV list with 5.2 million views.
[09/30/25 - 10:24 AM]
"High Potential" Season Premiere Vaults to Nearly 16 Million in First Week Across Platforms
This marks ABC's best season premiere for a drama among Total Viewers in five years.
[09/29/25 - 06:06 AM]
ESPN's 2025 MLB Game Viewership Up 21 Percent from Last Year
Coverage delivered 1.8 million viewers on average across 30 games this season.
[09/26/25 - 01:11 PM]
"Dancing with the Stars" Week Two Delivers Over 5 Million Total Viewers Rising Over Season Premiere for First Time in 14 Years
Once again, the show led its time period and stood as the No. 1 show of the night in Total Viewers (5.46 million) and Adults 18-49 (1.02 rating).
[09/25/25 - 02:05 PM]
Viewers Have Watched More Than 8 Billion Minutes of "Big Brother" This Summer - Up +27% from Last Year
Multiplatform average episode viewership grew to 5.1 million, up +23% versus last year in 35-days of viewing, outpacing the competition.
[09/24/25 - 02:47 PM]
"Jimmy Kimmel Live" Returned on Tuesday to 6.26 Million Total Viewers on Broadcast, According to Initial Live+Same Day Measurement
In addition to linear ratings, the monologue has garnered more than 26 million views across YouTube and social platforms.