or


[09/29/09 - 11:43 AM]
Fueled by Brand Evolution, Syfy Posts Most Watched Third Quarter in 17-Year History
Syfy spins the numbers for the third quarter of 2009.

[via press release from Syfy]

FUELED BY BRAND EVOLUTION, SYFY POSTS MOST WATCHED THIRD QUARTER IN 17-YEAR HISTORY

Places 4th in Adults 25-54 � Highest 3Q Ranking Ever

Warehouse 13 Sets All-Time Syfy Series Marks in Total Viewers, Adults 25-54 and Household Ratings

Soars 18% Among Upscale Adult 18-49 Viewers

Syfy.com Pacing for New Third Quarter Highs in Key Metrics

New York, NY � September 29, 2009 � Underscoring the broad-based appeal of its new brand identity since launching on July 7, Syfy amassed the largest third quarter audience in its 17-year history, establishing a new mark in total viewers with 1.36 million.

The record viewership from June 29th through September 27 catapulted Syfy into fourth place among Adults 25-54, its highest ranking ever in third quarter, versus all basic cable entertainment networks.

Syfy also posted all-time third quarter highs in Women 18-49 (292,000) and Women 25-54 (332,000).

Syfy dramatically improved among upscale Adult 18-49 viewers (versus third quarter '08), gaining +18% in Adults18-49 with $75K+ Household Income.

The gains were driven by the diverse powerhouse primetime schedule, sparked by summer sensation Warehouse 13, Syfy's most watched series ever in total viewers (4.02 million), Adults 25-54 (2.1 million) and HH ratings (2.9), and Eureka, which soared over three million total viewers for the first time ever.

Fueled by Ghost Hunters and Destination Truth -- both on pace for series ratings records -- Syfy captured the third quarter Wednesday 9-10PM (ET/PT) time period among Adults 18-34 and Adults 18-49, while winning the Tuesday 9-10PM (ET/PT) time period in Adults 25-54.

Third Quarter Highlights

In total viewers, Warehouse 13 topped new cable series such as TNT's Hawthorne (4.0 million) and Dark Blue (3.5 million), and Lifetime's Drop Dead Diva (3.1 million). The series finished second in the 2009 freshman class behind only USA's Royal Pains.

The second half of Eureka Season Three delivered a 2.3 HH rating, 1.38 million Adults18-49, 1.72 million Adults 25-54 and 3.17 million total viewers. In addition to breaking the three million total viewers barrier, this is also the series' best performance ever in Adults18-34 and Adults 25-54.

To date, the current season of Ghost Hunters is averaging a 2.1 HH rating, 3.0 million total viewers, 1.9 million Adults18-49 and 2.0 million Adults 25-54. This marks the first time it has averaged more than two million Adults 25-54 and more than three million total viewers.

Destination Truth is also enjoying a strong ratings performance in its third season. The September 9 premiere set record highs in all key demos including Adults 18-49 and Adults 25-54 as well as the first time the show averaged more than two million total viewers.

Users also flocked to the new brand identity online:

Syfy.com is on pace to hit new third quarter highs in uniques (3.1 million), visits (5.1 million), page views (30.0 million) and video streams (5.2 million).

Syfy.com is also on pace to deliver its best quarter ever in engagement as users average 17 minutes per visit and 28 minutes per unique.

Syfy is a media destination for imagination-based entertainment. With year round acclaimed original series, events, blockbuster movies, classic science fiction and fantasy programming, a dynamic Web site (www.Syfy.com), and a portfolio of adjacent business (Syfy Ventures), Syfy is a passport to limitless possibilities. Originally launched in 1992 as SCI FI Channel, and currently in 95 million homes, Syfy is a network of NBC Universal, one of the world's leading media and entertainment companies. (Syfy. Imagine greater.)





  [september 2009]  
S
M
T
W
T
F
S
  


· DARK BLUE (TNT)
· DESTINATION TRUTH (SYFY)
· DROP DEAD DIVA (LIFETIME)
· EUREKA (SYFY)
· GHOST HUNTERS (SYFY)
· HAWTHORNE (TNT)
· ROYAL PAINS (USA)
· WAREHOUSE 13 (SYFY)









most recent ratings | view all posts
[11/22/14 - 09:02 AM]
"Constantine" Jumps 38% Week to Week in Adults 18-49 to Hit Its Highest Rating Since Its Series Debut
NBC spins the numbers for Friday, November 21.

[11/22/14 - 08:45 AM]
Friday's Broadcast Ratings: ABC Tops Demos for Fourth Consecutive Week
The network's "Shark Tank" posts a 2.0 rating among adults 18-49.

[11/22/14 - 08:39 AM]
ABC Wins Friday for November Sweep in Adults 18-49 - Hits Season Highs Across the Night
ABC spins the numbers for Friday, November 21.

[11/21/14 - 11:00 AM]
Season Three Premiere of Bounce TV's "Off The Chain" Series Reaches Over 1.7 Million Viewers
Bounce TV spins the numbers for Wednesday, November 19.

[11/21/14 - 08:56 AM]
"Parenthood" Is Up Week to Week by 40% in 18-49 Rating to Season High
NBC spins the numbers for Thursday, November 20.

[11/21/14 - 08:43 AM]
Thursday's Broadcast Ratings: ABC Tops Viewers, Demos with Fall Finales
"Grey's Anatomy," "Scandal" and "How to Get Away with Murder" power the Alphabet in front last night.

[11/21/14 - 08:27 AM]
ABC Wins All 4 November Sweep Thursdays for the First Time in Over 23 Years
ABC spins the numbers for Thursday, November 20.

[11/20/14 - 11:27 AM]
"The Tonight Show" Continues Dominance Against ABC, CBS Timeslot Competition for Week of Nov. 10-14
NBC spins the late-night numbers for the week of November 10-14.

[11/20/14 - 08:51 AM]
"The Mysteries of Laura" Captures Its Highest 18-49 and Total-Viewer Results Since October 15
NBC spins the numbers for Wednesday, November 19.

[11/20/14 - 08:30 AM]
Wednesday's Broadcast Ratings: "Modern Family" Powers Demo Victory for ABC
The Alphabet's flagship comedy is also up nearly 20% from last week among adults 18-49.

[11/20/14 - 08:23 AM]
Up Year to Year and Week to Week, ABC is No. 1 on Wednesday in Adults 18-49
ABC spins the numbers for the Wednesday, November 19.

[11/20/14 - 06:13 AM]
Bravo Media Scores Best Tuesday Prime Among All Key Demos Year To-Date
Bravo spins the numbers for Tuesday, November 18.

[11/19/14 - 11:37 AM]
"Madam Secretary" Elevates CBS's Sunday Upscale Audience
CBS spins the numbers for its Sunday lineup to date this season.

[11/19/14 - 10:16 AM]
Season to Date ABC Is the Only Net Up in Adults 18-49 and Gains the Most Viewers
ABC further spins the numbers for the season to date.

[11/19/14 - 10:10 AM]
CBS Tuesday Dramas Up in Viewers and Demos; Network Sweeps Night
CBS spins the numbers for Tuesday, November 18.