or


[09/29/09 - 11:43 AM]
Fueled by Brand Evolution, Syfy Posts Most Watched Third Quarter in 17-Year History
Syfy spins the numbers for the third quarter of 2009.

[via press release from Syfy]

FUELED BY BRAND EVOLUTION, SYFY POSTS MOST WATCHED THIRD QUARTER IN 17-YEAR HISTORY

Places 4th in Adults 25-54 � Highest 3Q Ranking Ever

Warehouse 13 Sets All-Time Syfy Series Marks in Total Viewers, Adults 25-54 and Household Ratings

Soars 18% Among Upscale Adult 18-49 Viewers

Syfy.com Pacing for New Third Quarter Highs in Key Metrics

New York, NY � September 29, 2009 � Underscoring the broad-based appeal of its new brand identity since launching on July 7, Syfy amassed the largest third quarter audience in its 17-year history, establishing a new mark in total viewers with 1.36 million.

The record viewership from June 29th through September 27 catapulted Syfy into fourth place among Adults 25-54, its highest ranking ever in third quarter, versus all basic cable entertainment networks.

Syfy also posted all-time third quarter highs in Women 18-49 (292,000) and Women 25-54 (332,000).

Syfy dramatically improved among upscale Adult 18-49 viewers (versus third quarter '08), gaining +18% in Adults18-49 with $75K+ Household Income.

The gains were driven by the diverse powerhouse primetime schedule, sparked by summer sensation Warehouse 13, Syfy's most watched series ever in total viewers (4.02 million), Adults 25-54 (2.1 million) and HH ratings (2.9), and Eureka, which soared over three million total viewers for the first time ever.

Fueled by Ghost Hunters and Destination Truth -- both on pace for series ratings records -- Syfy captured the third quarter Wednesday 9-10PM (ET/PT) time period among Adults 18-34 and Adults 18-49, while winning the Tuesday 9-10PM (ET/PT) time period in Adults 25-54.

Third Quarter Highlights

In total viewers, Warehouse 13 topped new cable series such as TNT's Hawthorne (4.0 million) and Dark Blue (3.5 million), and Lifetime's Drop Dead Diva (3.1 million). The series finished second in the 2009 freshman class behind only USA's Royal Pains.

The second half of Eureka Season Three delivered a 2.3 HH rating, 1.38 million Adults18-49, 1.72 million Adults 25-54 and 3.17 million total viewers. In addition to breaking the three million total viewers barrier, this is also the series' best performance ever in Adults18-34 and Adults 25-54.

To date, the current season of Ghost Hunters is averaging a 2.1 HH rating, 3.0 million total viewers, 1.9 million Adults18-49 and 2.0 million Adults 25-54. This marks the first time it has averaged more than two million Adults 25-54 and more than three million total viewers.

Destination Truth is also enjoying a strong ratings performance in its third season. The September 9 premiere set record highs in all key demos including Adults 18-49 and Adults 25-54 as well as the first time the show averaged more than two million total viewers.

Users also flocked to the new brand identity online:

Syfy.com is on pace to hit new third quarter highs in uniques (3.1 million), visits (5.1 million), page views (30.0 million) and video streams (5.2 million).

Syfy.com is also on pace to deliver its best quarter ever in engagement as users average 17 minutes per visit and 28 minutes per unique.

Syfy is a media destination for imagination-based entertainment. With year round acclaimed original series, events, blockbuster movies, classic science fiction and fantasy programming, a dynamic Web site (www.Syfy.com), and a portfolio of adjacent business (Syfy Ventures), Syfy is a passport to limitless possibilities. Originally launched in 1992 as SCI FI Channel, and currently in 95 million homes, Syfy is a network of NBC Universal, one of the world's leading media and entertainment companies. (Syfy. Imagine greater.)





  [september 2009]  
S
M
T
W
T
F
S
  


· DARK BLUE (TNT)
· DESTINATION TRUTH (SYFY)
· DROP DEAD DIVA (LIFETIME)
· EUREKA (SYFY)
· GHOST HUNTERS (SYFY)
· HAWTHORNE (TNT)
· ROYAL PAINS (USA)
· WAREHOUSE 13 (SYFY)





most recent ratings | view all posts
[02/27/17 - 02:39 PM]
Daytona 500 on FOX Scores More Than 23 Million Total Viewers
FOX Sports spins the numbers for Sunday, February 26.

[02/27/17 - 11:45 AM]
2017 Oscars Average 32.9 Million Viewers with 96% Retention Year to Year - TV's Top Entertainment Telecast in 1 Year
ABC spins the numbers for Sunday, February 26.

[02/27/17 - 08:33 AM]
Sunday's Broadcast Ratings: ABC Wins Big with Oscars
Last night's ceremony is on par with a year ago among total viewers but down more than 10% among adults 18-49.

[02/26/17 - 08:37 AM]
Saturday's Broadcast Ratings: ABC Holds Off Demo Competition
The Alphabet's NBA coverage leads the night among adults 18-49.

[02/26/17 - 08:34 AM]
"SNL" Encore Is #1 for the Night in 18-49 Metered Market Results
NBC spins the numbers for Saturday, February 25.

[02/25/17 - 08:43 AM]
ABC Wins Friday with "Shark Tank" as the #1 Show for the 6th Week Running
ABC spins the numbers for Friday, February 24.

[02/25/17 - 08:30 AM]
Friday's Broadcast Ratings: ABC Edges Out Competition in Adults 18-49
"Shark Tank" sparks another demo victory for the Alphabet.

[02/25/17 - 08:26 AM]
"Grimm" Matches Its 18-49 High Since the Show's Season Premiere
NBC spins the numbers for Friday, February 24.

[02/24/17 - 08:42 AM]
Thursday's Broadcast Ratings: ABC Hangs Onto Demo Crown
A new "Grey's Anatomy" sparks another victory for the Alphabet among adults 18-49.

[02/23/17 - 02:15 PM]
History's "The Curse of Oak Island" Delivers Series High 3.8 Million Viewers in Season Four Finale
History spins the numbers for Tuesday, February 21.

[02/23/17 - 09:00 AM]
BBC America's "Planet Earth II" Becomes Highest Rated U.S. Nature Show
BBC America further spins the numbers for Saturday, February 18.

[02/23/17 - 08:27 AM]
Wednesday's Broadcast Ratings: ABC Holds Off Demo Competition
The Alphabet's "Modern Family" remains the night's top draw among adults 18-49.

[02/22/17 - 08:39 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Top Demo Charts
The Peacock once again wins the night among adults 18-49.

[02/21/17 - 08:25 AM]
Monday's Broadcast Ratings: "The Bachelor" Continues Its Demo Reign
The Alphabet wins the night among adults 18-49 while CBS is the most-watched network.

[02/20/17 - 08:37 AM]
Sunday's Broadcast Ratings: ABC Wins Low Key Night in Demos
The Alphabet wins the evening among adults 18-49 with a modest 0.9 average rating.