or


[10/08/09 - 10:04 AM]
Late Show Wins Again in Viewers and Adults 25-54
CBS spins the late-night numbers for the week of September 28-October 2.

[via press release from CBS]

"LATE SHOW" WINS AGAIN IN VIEWERS AND ADULTS 25-54

"The Late Late Show" Places First in Viewers and Ties" "Late Night" in Adults 18-49 and Adults 25-54

Both Programs Lead Time Their Periods Season-to-Date

CBS's LATE SHOW with DAVID LETTERMAN topped "The Tonight Show with Conan O'Brien" in viewers and adults 25-54 for the second consecutive week and THE LATE LATE SHOW with CRAIG FERGUSON out delivered "Late Night with Jimmy Fallon" in viewers while also placing first in adults 18-49 and adults 25-54 (ties), according to Nielsen live plus same day ratings for the week ending Oct. 2.

THE LATE SHOW posted a 3.2/09 in households with an average of 4.43m viewers, up +23% in households (from 2.6/07) and +22% in viewers (from 3.63m) compared to the same week last year. LATE SHOW was even in both adults 25-54 (1.4/06) and adults 18-34 (0.7/03) compared to the same week last year.

LATE SHOW beat "The Tonight Show" in households by +68% (vs. 1.9/05), viewers by +66% (vs. 2.67m) and adults 25-54 by +17% (vs. 1.2/05).

Season-to-date, LATE SHOW is up +18% in households (3.3/09 from 2.8/07), +23% in viewers (4.73m from 3.86m) and even in adults 25-54 (1.5/06), adults 18-49 (1.1/05) and adults 18-34 (0.8/04).

LATE SHOW has improved its competitive position against "The Tonight Show" compared to last year. CBS leads NBC by +83% in households this season (3.3/09 vs. 1.8/05) compared to trailing by -15% last year (2.8/07 vs. 3.3/08). In viewers, LATE SHOW had an +86% advantage (4.73m vs. 2.54m) compared to trailing by -20% last year (3.86m vs. 4.80m). In adults 25-54, LATE SHOW enjoyed a +25% advantage in 2009 (1.5/06 vs. 1.2/05) compared to -6% in 2008 (1.5/06 from 1.6/06). In adults 18-49, LATE SHOW has a 2009 +10% lead (1.1/05 vs. 1.0/04) compared to 2008's -15% finish (1.1/05 vs. 1.3/05).

THE LATE LATE SHOW with CRAIG FERGUSON posted a 1.5/05 in households with 1.94m viewers, up +7% in both households (from 1.4/05) and viewers (from 1.81m) compared to the same week last year. LATE LATE SHOW was even in both adults 18-49 (0.6/04) and adults 18-34 (0.4/03) compared to the same week last year.

THE LATE LATE SHOW beat "Late Night With Jimmy Fallon" in households (vs. 1.1/04, +36%), viewers (vs. 1.43m, +36%) and tied in both adults 25-54 and adults 18-49. THE LATE LATE SHOW also topped "Jimmy Kimmel Live" in viewers (1.94m vs. 1.66m, +17%) and adults 18-49 (0.6/04 vs. 0.5/03, +20%).

Season-to-date, LATE LATE SHOW is up +7% in households (1.5/06 from 1.4/05), +10% in viewers (2.02m from 1.84m) and even in both adults 25-54 (0.8/05) and adults 18-49 (0.6/04).

THE LATE LATE SHOW improved its competitive position against "Late Night" compared to last year. CBS leads NBC by +36% in households this season (1.5/06 vs. 1.1/04) compared to being tied last season (1.4/05, each with Conan O'Brien hosting). LATE LATE SHOW has a +43% advantage in viewers (2.02m vs. 1.41m) compared to trailing by -3% last year (1.84m vs. 1.90m). In adults 25-54, LATE LATE SHOW has a +14% advantage in 2009 (0.8/05 vs. 0.7/04) compared to being tied in 2008 (0.8/05, each). In adults 18-49, LATE LATE SHOW and "Late Night" are tied in 2009 (0.6/04, each) compared to trailing in 2008 by -25% (0.6/04 vs. 0.8/04).





  [october 2009]  
S
M
T
W
T
F
S
    


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[07/22/14 - 08:40 AM]
Monday's Broadcast Ratings: FOX Claims Top Spot with "MasterChef," "Hotel Hell"
The network has won the adults 18-49 for four consecutive weeks.

[07/22/14 - 08:32 AM]
ABC Tops Monday in Viewers/"The Bachelorette" Is Up to Tie a Best-Since-Premiere Adults 18-49 Rating
ABC spins the numbers for Monday, July 21.

[07/22/14 - 08:24 AM]
"American Ninja Warrior" Hits a Season High in Total Viewers
NBC spins the numbers for Monday, July 21.

[07/21/14 - 10:30 AM]
Live+7-Day Playback for the Premiere Episode of "Under the Dome" Tops Last Summer's L+7 Series Premiere
CBS further spins the numbers for Monday, June 30.

[07/21/14 - 08:38 AM]
ABC Takes 2nd on Sunday in Viewers with "Wipeout" and "Rising Star" Improving Their Time Periods
ABC spins the numbers for Sunday, July 20.

[07/21/14 - 08:29 AM]
Sunday's Broadcast Ratings: CBS Pulls Back in Front with "Big Brother"
The Eye's summer mainstay leads the night among adults 18-49.

[07/21/14 - 08:19 AM]
Encore Telecast of "American Ninja Warrior" Beats an Original "Wipeout" on ABC in Adults 18-49
NBC spins the numbers for Sunday, July 20.

[07/18/14 - 01:47 PM]
"The Strain" Delivers Eye-Catching Premiere Ratings
FX further spins the numbers for Sunday, July 13.

[07/18/14 - 11:19 AM]
"Under the Dome" and "Extant" Are the Summer's Top Two Programs with 3-Day Playback Lift
CBS further spins the numbers for the summer to date.

[07/18/14 - 08:38 AM]
"Rookie Blue" Draws Its Biggest Overall Audience Since Its Season Premiere
ABC spins the numbers for Thursday, July 17.

[07/18/14 - 08:36 AM]
Thursday's Broadcast Ratings: CBS, FOX Split Demo Honors
"Big Brother 16" and "Hell's Kitchen" both power their respective networks among adults 18-49.

[07/18/14 - 08:21 AM]
"Last Comic Standing" Is No. 1 in the 10 p.m. Timeslot in the 18-49 Demo
NBC spins the numbers for Thursday, July 17.

[07/17/14 - 11:32 AM]
"The Tonight Show" Handily Defeats All Broadcast, Cable Timeslot Competition for Week of July 7-11
NBC spins the late-night numbers for the week of July 7-11.

[07/17/14 - 09:57 AM]
"The 7D" Is Disney XD's #2 Original Animated Series Launch of All Time Among Kids 2-11 and Kids 6-11
Disney XD spins the numbers for the week of July 7-11.

[07/17/14 - 08:31 AM]
Wednesday's Broadcast Ratings: "Big Brother," "Extant" Put CBS on Top
The Eye is last night's most-watched network in total viewers and adults 18-49.