or


[10/20/09 - 12:47 PM]
The CW Posts Double-Digit Gains Versus a Year Ago
The CW spins the numbers for the week of October 12-18.

[via press release from The CW]

The CW Posts Double-Digit Gains Versus a Year Ago

October 20, 2009

Freshman Hit Vampire Diaries Climbs to Best Performance since Debut; Vampire and Supernatural Grow Week-to-Week and Year-to-Year in Key Demos

One Tree Hill and Gossip Girl Build Over Week-to-Week in Target Demos; One Tree Hill Delivers Largest Audience of the Season

Smallville Hits Season Highs in Total Audience and Adults 18-49, Scoring Time Period's Best Performance in Over a Year

The CW again posted solid year-to-year gains for the week ending 10/18/09 in key categories, including 21% in women 18-34 (1.7/5), 18% in adults 18-34 (1.3/4), 17% in women 18-49 (1.4/4) and 22% in adults 18-49 (1.1/3) versus its weekly primetime average a year ago (week ending 10/19/08).

MONDAY � 10/12/09

Last week's One Tree Hill climbed to its most watched episode of the season (2.55mil), and the second most watched since February. One Tree Hill also matched its season best in adults 18-49 (1.2/3).

Compared to the previous week, One Tree Hill improved 22% with women 18-34 (2.2/6), 15% in adults 18-34 (1.5/4), 14% in women 18-49 (1.6/4), 9% in adults 18-49 (1.2/3) and 20% in total viewers (2.55mil).

Gossip Girl was flat with last week in adults 18-34 (1.7/5), and up 6% in women 18-49 (1.8/4), 9% in adults 18-49 (1.2/3) and 14% in total viewers (2.4mil). Gossip Girl ranked #1 in its time period with female teens (1.7/6).

Gossip Girl built on its One Tree Hill lead-in among women 18-34 (14%), adults 18-34 (13%) and women 18-49 (13%), and matched One Tree Hill in adults 18-49.

WEDNESDAY � 10/14/09

America's Next Top Model ranked second in the hour in women 18-34 (2.3/7), females 12-34 (2.1/7), persons 12-34 (1.3/4) and female teens (1.4/5).

America's Next Top Model continued to show solid growth from the first to second half hour, including 19% in women 18-34, 15% in adults 18-34, 20% in women 18-49, 15% in adults 18-49 and 14% in total viewers.

THURSDAY � 10/15/09

The CW's freshman hit The Vampire Diaries earned its largest audience (3.9mil) and best ratings in adults 18-34 (2.0/6), adults 18-49 (1.8/5) and women 18-49 (2.4/7) since its debut.

Vampire Diaries remains on a hot streak with young viewers, again ranking as Thursday's #1 show on network TV with female teens (2.7/10) and females 12-34 (2.7/9-tie). Vampire Diaries ranked second in its time period with teens (1.9/7).

Both of The CW's Thursday dramas were on the rise this week. Vampire Diaries improved 5% in adults 18-34, 6% in adults 18-49, 9% in women 18-49 and 10% in total viewers. TVD matched its week ago delivery in women 18-34 (2.7/8). Meanwhile, Supernatural saw a nice bump this week, building 8% with women 18-34 (1.4/4), 27% with women 18-49 (1.4/3) and 5% with total viewers (2.6mil).

Vampire Diaries and Supernatural have each delivered solid improvements for The CW compared to last year. Vampire is out-performing the time period a year ago by 18% in adults 18-34 (2.0/6), 69% in women 18-34 (2.7/8), 6% in adults 18-49 (1.8/5) and 50% in women 18-49 (2.4/7). In its 5th season, Supernatural remains on the upswing, building by 30% in adults 18-34 (1.3/4), 27% in women 18-34 (1.4/4) and 17% in women 18-49 (1.4/3) over its performance a year ago.

With the year-over-year increases of both shows, The CW's Thursday has improved overall by 21% in adults 18-34 (1.7/5), 50% in women 18-34 (2.1/6), 7% in adults 18-49 (1.5/4) and 36% in women 18-49 (1.9/5).

FRIDAY � 10/16/09

Smallville climbed to season highs in total viewers (2.59mil) and adults 18-49 (1.1/4). In fact, Smallville delivered the time period's best performance in these categories in over a year (since Sept. 2008).





  [october 2009]  
S
M
T
W
T
F
S
    


· AMERICA'S NEXT TOP MODEL (CW)
· GOSSIP GIRL (CW)
· ONE TREE HILL (CW)
· SMALLVILLE (CW)
· SUPERNATURAL (CW)
· VAMPIRE DIARIES, THE (CW)









most recent ratings | view all posts
[12/20/14 - 09:00 AM]
NBC Ranks #1 Friday Night Among the Big 4 in Adults 18-49, Total Viewers, Adults 25-54 and All Other Key Measures
NBC spins the numbers for Friday, December 19.

[12/20/14 - 08:47 AM]
Friday's Broadcast Ratings: NBC Tops Viewers, Demos with "Dateline"
The Peacock leads the night with its perennial newsmagazine.

[12/19/14 - 08:41 AM]
"The People Magazine Awards" Generates NBC's Biggest Audience in Its Slot, Excluding "Peter Pan Live!" and NFL, Since October 23
NBC spins the numbers for Thursday, December 18.

[12/19/14 - 08:25 AM]
Thursday's Broadcast Ratings: Comedies Power CBS to Top Spot
A repeat "The Big Bang Theory" and a new "Mom" lead the night among adults 18-49.

[12/18/14 - 11:01 AM]
"The Tonight Show" Handily Outperforms ABC, CBS Timeslot Competition for Week of Dec. 8-12
NBC spins the late-night numbers for the week of December 8-12.

[12/18/14 - 10:01 AM]
TBS Wins 2014 as Basic Cable's #1 Entertainment Network with Adults 18-49
Turner spins the numbers for the year to date.

[12/18/14 - 09:40 AM]
USA Network Continues Unprecedented Ratings Streak with 9th Consecutive Year as #1 in Cable in Total Viewers
USA spins the numbers for the year to date.

[12/18/14 - 08:44 AM]
"The Sing-Off" Ties for #2 in Its Slot Among the Big 4 in Adults 18-49
NBC spins the numbers for Wednesday, December 17.

[12/18/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Survivor" Wraps Season on Top for CBS
The Eye leads the night in both total viewers and adults 18-49.

[12/18/14 - 08:05 AM]
NBCSN Will Post Best Viewership in Network's History in 2014 & Rank as Fastest Growing Sports Cable Net
NBCSN spins the numbers for the year to date.

[12/18/14 - 07:59 AM]
Freshman Hit "Scorpion" and Relocated "NCIS: Los Angeles" Deliver Ratings Growth on Monday
CBS spins the numbers for Monday, December 15.

[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
Adult Swim spins the numbers for the year to date.

[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.

[12/17/14 - 08:48 AM]
The Finale of "The Voice 7" Hits a Non-Sports High in 18-49 for Any Network in Its Time Period Since September 30
NBC spins the numbers for Tuesday, December 16.

[12/17/14 - 08:30 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock's mainstay however is down 18% from its season finale a year ago.