or


[10/26/09 - 12:30 PM]
The CW Again Leads All Nets in Percent Increases from Live+7 Dvr Playback
The CW further spins the numbers for the week of October 5-11.

[via press release from The CW]

THE CW AGAIN LEADS ALL NETS IN PERCENT INCREASES FROM LIVE+7 DVR PLAYBACK

90210 Ratings More Than Double in Live+7 in Key Demos, The Largest Percent Gains of Any Show on Any Network

THE VAMPIRE DIARIES, SMALLVILLE, 90210 and TOP MODEL Each Add More Than 1 Million Viewers Once All DVR Playback is Factored In

October 26, 2009 (Burbank, CA) - The CW Network continues to lead all networks in percentage ratings gains from all DVR playback in primetime for the week ending October 10, 2009, according to Nielsen Live+7 day ratings vs. Live-Only viewing. The CW's biggest increase came in its target demographic of women 18-34 (60%, 2.21rtg v. 1.38rtg), followed by women 18-49 (58%, 1.72rtg v. 1.09rtg) and adults 18-34 (56%, 1.61rtg v. 1.03rtg).

90210 again more than doubled its ratings in Live+7 vs. live-only comparisons in every key demo. With largest percentage gains of any show on television, 90210's ratings improved 106% in women 18-34 (3.21rtg v. 1.56rtg), 112% in women 18-49 (2.29rtg v. 1.08 rtg), 107% in adults 18-34 (2.07rtg v. 1.00rtg) and 101% in adults 18-49 (1.53rtg v. 0.76rtg). Tuesday companion MELROSE PLACE improved 54% in women 18-34 (2.17rtg v. 1.41rtg), 49% in adults 18-34 (1.45rtg v. 0.97rtg) and 50% in women 18-49 (1.57rtg v. 1.05rtg).

Freshman hit THE VAMPIRE DIARIES also continues to rack-up huge increases across the board once all in DVR playback is factored in, including 67% in women 18-34 (3.53rtg v. 2.12rtg), 66% in adults 18-34 (2.50rtg v. 1.51rtg) and 65% in women 18-49 (2.87rtg v. 1.74rtg). SUPERNATURAL gained 36% in women 18-34 (1.55rtg v. 1.14rtg), 35% in adults 18-34 (1.61rtg v. 1.19rtg) and 42% in women 18-49 (1.35rtg v. 0.95rtg).

Monday tandem of GOSSIP GIRL and ONE TREE HILL also posted strong gains from DVR usage, with GG up 61% in women 18-34 (3.55rtg v. 2.21rtg), 59% in adults 18-34 (2.14rtg v. 1.35rtg) and 65% in women 18-49 (67%, 2.32rtg v. 1.14rtg); while OTH grew 61% in women 18-34 (2.25rtg v. 1.40rtg), 51% in adults 18-34 (1.54rtg v. 1.02rtg) and 54% in women 18-49 (1.74rtg v. 1.13rtg).

Reality franchise AMERICA'S NEXT TOP MODEL's ratings improved across the board by 67% in women 18-34 (3.23rtg v. 1.93rtg), 54% in adults 18-34 (2.14rtg v. 1.39rtg) and 56% in women 18-49 (2.76rtg v. 1.77rtg). In its new Friday home, SMALLVILLE saw huge DVR increases, as its Live+7 ratings soared above its live-only viewing by 82% in adults 18-34 (1.44rtg v. 0.79rtg) and 84% in adults 18-49 (1.34rtg v. 0.73rtg).

Four of The CW's shows added more than a million viewers once all DVR playback was included in the Live+7 ratings, with freshman VAMPIRE DIARIES gaining nearly 1.5 million viewers (4.44mil vs. 2.96mil). DVR playback added 1.22 million more viewers to 90210 (2.71mil v. 1.49), 1.11 million more to SMALLVILLE (3.02mil v. 1.91mil) and 1.09 million more to TOP MODEL (3.78mil v. 2.69mil).





  [october 2009]  
S
M
T
W
T
F
S
    


· 90210 (CW)
· AMERICA'S NEXT TOP MODEL (VH1)
· GOSSIP GIRL (CW)
· MELROSE PLACE (CW)
· ONE TREE HILL (CW)
· SMALLVILLE (CW)
· SUPERNATURAL (CW)
· VAMPIRE DIARIES, THE (CW)





most recent ratings | view all posts
[08/26/25 - 12:01 PM]
Netflix Top 10 Week of August 18: "KPop Demon Hunters" Reigns as Netflix's Most Popular Film, Claims No. 1 in Top 10
"Wednesday" stayed on top of the English TV list for a third week with Wednesday Season 2, Part 1 claiming another 13.4 million views.

[08/26/25 - 08:24 AM]
"Sunday Night Baseball Presented by Capital One": Boston Red Sox vs. New York Yankees Draws ESPN's Second-Largest Audience of MLB Season: 2,572,000 Viewers
The game peaked with 2,889,000 viewers at 8:15 p.m. ET, according to Nielsen.

[08/20/25 - 11:07 AM]
Alicia Silverstone-Led Crime Drama "Irish Blood" Is the Biggest New Series Premiere in Acorn TV History
The August 11 premiere also drove the biggest day of subscriber sign-ups on Acorn TV's direct-to-consumer platforms in nearly two years.

[08/19/25 - 04:03 PM]
FX's "Alien: Earth" Premiere Episode Launches with 9.2 Million Views Globally After Six Days of Streaming
Future episodes of the eight-episode season will premiere each following Tuesday on Hulu beginning at 8 p.m. ET and on FX at 8 p.m. ET/PT.

[08/19/25 - 12:01 PM]
Netflix Top 10 Week of August 11: "Wednesday" Charms at No. 1 For Another Top 10 Week
"Fit for TV: The Reality of the Biggest Loser," a three-part documentary exploring the reality show's biggest scandals, debuted at No. 2 in English TV with 7.5 million views.

[08/19/25 - 10:13 AM]
NBC Sports Delivers Most-Watched Premier League Opening Weekend in U.S., Headlined by Record-Setting Manchester United-Arsenal Match on NBC & Peacock
The Manchester United-Arsenal match on NBC, Peacock, and NBC Sports Digital platforms on Sunday, featuring 2024-25 PL runner-up Arsenal earning a 1-0 victory, averaged 2.0 million viewers.

[08/19/25 - 09:03 AM]
FOX Sports Delivers Network's Most-Watched NFL Preseason Game Since 2021
This past Sunday, 5.1 million viewers tuned in to FOX's preseason coverage of the Chicago Bears 38-0 victory over the Buffalo Bills.

[08/14/25 - 01:33 PM]
With 5 Million Cross-Platform U.S. Viewers in Its First Three Days, Sunday's Season Finale Episode of "The Gilded Age" Is the Fifth Consecutive Episode to Clinch a Series High
This season is well on track to become the most watched of the series.

[08/12/25 - 12:01 PM]
Netflix Top 10 Week of August 4: "Wednesday" Wins the Week - Season 2 Snaps Its Way to No. 1 in Top 10
Like the view from the top of El Capitan, "Untamed" held its place among the metaphorical clouds of the English TV List, now in the No. 3 spot with 7.2 million views.

[08/12/25 - 07:44 AM]
August 10 Edition of ESPN "Sunday Night Baseball Presented by Capital One" Draws Nearly Two Million Viewers for Chicago Cubs vs. St. Louis Cardinals Game
The audience peaked with 2,115,000 viewers at 9:15 p.m. ET.

[08/08/25 - 09:10 AM]
"Live with Kelly and Mark" Notches Summertime Win with Best Total Viewer Audience in Over Three Months
In addition, the show earned its best rating among Households in nine weeks and its best numbers among both Women 18-49 and Women 25-54 in five weeks.

[08/05/25 - 12:01 PM]
Netflix Top 10 Week of July 28: "Happy Gilmore 2" Continues to Swing Big at No. 1 in This Week's Top 10
The Yosemite National Park-set thriller "Untamed" maintained the No. 1 spot on the English TV List for a third week with another 12.2 million views added to its accumulated 59.6 million total.

[08/05/25 - 11:01 AM]
ESPN's "Sunday Night Baseball" Featuring the Detroit Tigers vs. Philadelphia Phillies Averaged 2 Million Viewers - Up 72% from Last Year's Comparable Game
"Sunday Night Baseball" is averaging 1,680,000 million viewers, up seven percent from last year.

[08/05/25 - 10:27 AM]
ABC Airs One of Its Most-Watched WNBA Games This Season
The Indiana Fever's win over the Seattle Storm averaged 1.6 million viewers, peaking with 2.0 million.

[08/01/25 - 01:56 PM]
Matt Damon and Ken Jennings' Million Dollar Win Scores Big in Ratings for "Who Wants to Be a Millionaire"
The series owns ABC's top two entertainment telecasts in Total Viewers summer to date with its week 2 episode (4.46 million) and season premiere (4.24 million).