or


[12/02/09 - 02:07 PM]
Oxygen's "Bad Girls Club" Season 4 Premiere Becomes Most Watched Ever
Oxygen spins the numbers for Tuesday, December 1.

[via press release from Oxygen]

BIGGEST, BADDEST EVER!

OXYGEN'S "BAD GIRLS CLUB" SEASON 4 PREMIERE BECOMES MOST WATCHED EVER

First-Ever Live Two Screen Experience @ www.OxygenLive.com Drives Growth Across Digital and Mobile Platforms

NEW YORK, December 2, 2009 � Last night's high octane season four premiere of "Bad Girls Club" was the series' most watched season premiere ever among A18-49 (611,000), W18-49 (431,000), and total viewers (874,000). Compared to last season's premiere (12/2/08), last night's premiere was up +8% among A18-49 (611,000 vs. 568,000), +6% among W18-49 (431,000 vs. 405,000) and +8% among total viewers (874,00 vs. 807,000).

The night also marked the debut of OxygenLive.com, a first-ever live two screen experience for Oxygen's fans, logging record-breaking participation (over 10,000 live user interactions). Also, www.oxygen.com delivered big increases versus season 3 in unique visitors (+3%), with the show's mobile site uniques (99%) and page views (121%) showing double and triple digit growth respectively.

This season premiere was the second most watched season premiere of any Oxygen original behind the series premiere of "Dance Your Ass Off" among A18-49, W18-49 and total viewers. The premiere also was the second most watched season premiere of an Oxygen original among W18-34, drawing 318,000 viewers (behind "Bad Girls Club" season three premiere).

This season of "Bad Girls Club" closes out 2009 with a bang, keeping the network on pace for its highest year ever among key demos. Oxygen is pacing to have 6 consecutive years of growth among A18-49, W18-49, and total viewers.

Season four brings seven new self-proclaimed "bad girls" together in a beautiful mansion in Los Angeles. These women recognize that their outrageous behavior has hindered their relationships, careers and lives. They have issues with anger, trust and control. In a house full of women with similarly explosive personalities, clashes erupt between roommates and housemates over everything from who's on cleaning duty to where they should go out at night. Will these bad girls, faced with the mirrored image of their own behavior, learn to moderate and control their bad girl energy or will they spin out of control and flee this opportunity for change? ? "Bad Girls Club" is produced by Bunim-Murray Productions.

About Oxygen Media

Oxygen Media is a multiplatform lifestyle brand that delivers relevant and entertaining content to young women, wherever they are. Oxygen is rewriting the rulebook for women's media, with a vast array of unconventional and original content including "Bad Girls Club," "Dance Your Ass Off" and "Tori & Dean: Home Sweet Hollywood." Popular features online include shopOholic, makeOvermatic, tweetOverse and hormoneOscope. Available in 75 million homes, online at www.oxygen.com, or on mobile devices at wap.oxygen.com, Oxygen Media is a service of NBC Universal.





  [december 2009]  
S
M
T
W
T
F
S
  


· BAD GIRLS CLUB, THE (OXYGEN)
· DANCE YOUR ASS OFF (OXYGEN)





most recent ratings | view all posts
[09/01/15 - 12:16 PM]
Disney Channel Routs Summer Competition for 4th-Consecutive Year in Total Viewers and Major Youth Demographics
Disney Channel further spins the numbers for the summer to date.

[09/01/15 - 12:11 PM]
ABC Family Is the Summer's #1 Cable TV Network for the 3rd Time in Last 4 Summers in Women 18-34
ABC Family further spins the numbers for the summer to date.

[09/01/15 - 11:31 AM]
NBC's Saturday Afternoon Coverage of American Pharoah's 2nd Place Finish Is Most Watched Travers Stakes in 20 Years
NBC spins the numbers for Saturday, August 29.

[09/01/15 - 10:56 AM]
"Ninja Warrior" Ties Its Top 18-49 Rating in Three Years and Delivers Its #2 Most-Watched Episode Ever
NBC spins the numbers for Monday, August 31.

[09/01/15 - 10:27 AM]
"The Whispers" Season Finale Hits 4-Week Highs in Total Viewers and Adults 18-49
ABC spins the numbers for Monday, August 31.

[09/01/15 - 10:26 AM]
Monday's Broadcast Ratings: NBC, "American Ninja Warrior" Reclaim Top Spots
The Peacock easily wins the night in total viewers and adults 18-49.

[08/31/15 - 01:40 PM]
Bravo Media's "Below Deck" Earns Highest-Rated Season Premiere in Series History with 1.6 Million Total Viewers
Bravo further spins the numbers for Tuesday, August 25.

[08/31/15 - 08:40 AM]
Sunday's Broadcast Ratings: NFL Preseason Again Tops Charts, This Time for NBC
The Peacock's coverage of Cardinals/Raiders leads the night in both total viewers and adults 18-49.

[08/30/15 - 08:36 AM]
Saturday's Broadcast Ratings: CBS Rides NFL Preseason to Another Victory
Coverage of the Seahawks and the Chargers tops the charts in both total viewers and adults 18-49.

[08/30/15 - 08:31 AM]
Encore of "Saturday Night Live" Matches the Show's Highest Metered-Market Household Rating in 10 Weeks
NBC spins the numbers for Saturday, August 29.

[08/29/15 - 08:37 AM]
Friday's Broadcast Ratings: CBS Climbs to Top Spot with NFL Preseason
Coverage of the Lions at the Jaguars leads the night among total viewers and adults 18-49.

[08/29/15 - 08:34 AM]
Encore of "America's Got Talent" Ties for #2 in Its Time Period Among the Big 4 Networks in Men 18-34 and Men 18-49
NBC spins the numbers for Friday, August 28.

[08/28/15 - 08:47 AM]
"Food Fighters" Matches Its Season High in 18-49
NBC spins the numbers for Thursday, August 27.

[08/28/15 - 08:38 AM]
Thursday's Broadcast Ratings: "Big Brother," "Big Bang" Continue Win Streak for CBS
The Eye has won the past 11 Thursdays among total viewers and adults 18-49.

[08/27/15 - 11:09 AM]
Jimmy Fallon Tops His Broadcast Competition for the Late-Night Ratings Week of Aug. 17-21 in All Key Categories
NBC spins the late-night numbers for the week of August 17-21.