or


[12/02/09 - 02:07 PM]
Oxygen's "Bad Girls Club" Season 4 Premiere Becomes Most Watched Ever
Oxygen spins the numbers for Tuesday, December 1.

[via press release from Oxygen]

BIGGEST, BADDEST EVER!

OXYGEN'S "BAD GIRLS CLUB" SEASON 4 PREMIERE BECOMES MOST WATCHED EVER

First-Ever Live Two Screen Experience @ www.OxygenLive.com Drives Growth Across Digital and Mobile Platforms

NEW YORK, December 2, 2009 � Last night's high octane season four premiere of "Bad Girls Club" was the series' most watched season premiere ever among A18-49 (611,000), W18-49 (431,000), and total viewers (874,000). Compared to last season's premiere (12/2/08), last night's premiere was up +8% among A18-49 (611,000 vs. 568,000), +6% among W18-49 (431,000 vs. 405,000) and +8% among total viewers (874,00 vs. 807,000).

The night also marked the debut of OxygenLive.com, a first-ever live two screen experience for Oxygen's fans, logging record-breaking participation (over 10,000 live user interactions). Also, www.oxygen.com delivered big increases versus season 3 in unique visitors (+3%), with the show's mobile site uniques (99%) and page views (121%) showing double and triple digit growth respectively.

This season premiere was the second most watched season premiere of any Oxygen original behind the series premiere of "Dance Your Ass Off" among A18-49, W18-49 and total viewers. The premiere also was the second most watched season premiere of an Oxygen original among W18-34, drawing 318,000 viewers (behind "Bad Girls Club" season three premiere).

This season of "Bad Girls Club" closes out 2009 with a bang, keeping the network on pace for its highest year ever among key demos. Oxygen is pacing to have 6 consecutive years of growth among A18-49, W18-49, and total viewers.

Season four brings seven new self-proclaimed "bad girls" together in a beautiful mansion in Los Angeles. These women recognize that their outrageous behavior has hindered their relationships, careers and lives. They have issues with anger, trust and control. In a house full of women with similarly explosive personalities, clashes erupt between roommates and housemates over everything from who's on cleaning duty to where they should go out at night. Will these bad girls, faced with the mirrored image of their own behavior, learn to moderate and control their bad girl energy or will they spin out of control and flee this opportunity for change? ? "Bad Girls Club" is produced by Bunim-Murray Productions.

About Oxygen Media

Oxygen Media is a multiplatform lifestyle brand that delivers relevant and entertaining content to young women, wherever they are. Oxygen is rewriting the rulebook for women's media, with a vast array of unconventional and original content including "Bad Girls Club," "Dance Your Ass Off" and "Tori & Dean: Home Sweet Hollywood." Popular features online include shopOholic, makeOvermatic, tweetOverse and hormoneOscope. Available in 75 million homes, online at www.oxygen.com, or on mobile devices at wap.oxygen.com, Oxygen Media is a service of NBC Universal.





  [december 2009]  
S
M
T
W
T
F
S
  


· BAD GIRLS CLUB, THE (OXYGEN)
· DANCE YOUR ASS OFF (OXYGEN)









most recent ratings | view all posts
[12/20/14 - 09:00 AM]
NBC Ranks #1 Friday Night Among the Big 4 in Adults 18-49, Total Viewers, Adults 25-54 and All Other Key Measures
NBC spins the numbers for Friday, December 19.

[12/20/14 - 08:47 AM]
Friday's Broadcast Ratings: NBC Tops Viewers, Demos with "Dateline"
The Peacock leads the night with its perennial newsmagazine.

[12/19/14 - 08:41 AM]
"The People Magazine Awards" Generates NBC's Biggest Audience in Its Slot, Excluding "Peter Pan Live!" and NFL, Since October 23
NBC spins the numbers for Thursday, December 18.

[12/19/14 - 08:25 AM]
Thursday's Broadcast Ratings: Comedies Power CBS to Top Spot
A repeat "The Big Bang Theory" and a new "Mom" lead the night among adults 18-49.

[12/18/14 - 11:01 AM]
"The Tonight Show" Handily Outperforms ABC, CBS Timeslot Competition for Week of Dec. 8-12
NBC spins the late-night numbers for the week of December 8-12.

[12/18/14 - 10:01 AM]
TBS Wins 2014 as Basic Cable's #1 Entertainment Network with Adults 18-49
Turner spins the numbers for the year to date.

[12/18/14 - 09:40 AM]
USA Network Continues Unprecedented Ratings Streak with 9th Consecutive Year as #1 in Cable in Total Viewers
USA spins the numbers for the year to date.

[12/18/14 - 08:44 AM]
"The Sing-Off" Ties for #2 in Its Slot Among the Big 4 in Adults 18-49
NBC spins the numbers for Wednesday, December 17.

[12/18/14 - 08:39 AM]
Wednesday's Broadcast Ratings: "Survivor" Wraps Season on Top for CBS
The Eye leads the night in both total viewers and adults 18-49.

[12/18/14 - 08:05 AM]
NBCSN Will Post Best Viewership in Network's History in 2014 & Rank as Fastest Growing Sports Cable Net
NBCSN spins the numbers for the year to date.

[12/18/14 - 07:59 AM]
Freshman Hit "Scorpion" and Relocated "NCIS: Los Angeles" Deliver Ratings Growth on Monday
CBS spins the numbers for Monday, December 15.

[12/17/14 - 11:00 AM]
Adult Swim Hits Milestone as Basic Cable's #1 Network With Young Adults for 10th Consecutive Year
Adult Swim spins the numbers for the year to date.

[12/17/14 - 10:40 AM]
ABC Is Up the Most this Season in Viewers - #1 in Non-Sports Adults 18-49
ABC spins the numbers for the season to date.

[12/17/14 - 08:48 AM]
The Finale of "The Voice 7" Hits a Non-Sports High in 18-49 for Any Network in Its Time Period Since September 30
NBC spins the numbers for Tuesday, December 16.

[12/17/14 - 08:30 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock's mainstay however is down 18% from its season finale a year ago.