or


[12/21/09 - 12:48 PM]
New Original Series Help Lead TruTV to Biggest Year Ever in Ratings
truTV spins the numbers for the year to date.

[via press release from truTV]

New Original Series Help Lead truTV to Biggest Year Ever in Ratings

truTV scored its best year ever in 2009, driven by a slate of new series that included Conspiracy Theory with Jesse Ventura, Full Throttle Saloon, All Worked Up and It Only Hurts When I Laugh and returning series like Operation Repo, Black Gold and Rehab: Party at the Hard Rock Hotel. truTV's performance in 2009 tops all previous years, including when the network was known as Court TV.

"truTV's unique brand of 'actuality' programming has become a tremendous hit with viewers, especially our targeted young adult and young male demos," said Marc Juris, executive vice president and general manager, truTV/In Session. "We are thrilled that truTV's branding has continued to resonate so well in just its second year. We look forward to continuing our record-breaking success in 2010 with several returning shows, along with new series like NFL Full Contact."

truTV Ratings Highlights for 2009-to-date:

* truTV is delivering its most-watched year ever among adults 18-34 (235,000); adults 18-49 (521,000); adults 25-54 (534,000); men 18-34 (121,000); men 18-49 (286,000); and men 25-54 (298,000).

* For 2009, truTV ranks among ad-supported cable's Top 10 networks in total day delivery of adults 25-54 (376,000) and men 25-54 (198,000).

* truTV has been very successful in attracting a younger audience, with a three-year drop in primetime median age (46) since last year and significant primetime growth among adults 18-34, men 18-34 and women 18-34, all up 30%. truTV's growth among men 18-34 is the highest among all ad-supported cable networks.

* truTV's primetime is also displaying solid growth among adults 18-49 (+12%), adults 25-54 (+5%), men 18-49 (+18%) and men 25-54 (+11%).

* truTV's composition of key adult demos and male viewers reached new heights in 2009. Adults 18-34 are 21% of the network's primetime audience this year, up from 17% in 2008. Adults 18-49 make up 48% of the primetime audience, up from 44% in 2008. Male viewers make up 54% of the audience, up from 51% in 2008.

* truTV has increased primetime delivery of men 18-49 each year for the past 11 years (1999�2009) and is delivering nearly eight times more men 18-49 now than when the streak began.

* In the third quarter of this year, truTV reached more than 9 million unduplicated adults 18-49, its highest reach ever in that demo. truTV's fourth-quarter reach is nearly as high, with 8.7 million unduplicated adults 18-49.

* Operation Repo was truTV's breakout hit of 2009. Premieres in the third quarter ranked as cable's #1 entertainment program in the Monday 10-11 p.m. time period among young adult and young male demos. The show's most recent season premiere (Nov. 9) became the most-watched program episode ever for truTV in delivery of viewers (2,212,000) and households (1,614,000).

* Conspiracy Theory with Jesse Ventura premiered Dec. 2 with 1,635,000 viewers, truTV's biggest audience ever for a new series launch. Over its first three weeks, the show delivered 1,507,000 viewers and 750,000 adults 18-49, up 60% and 63%, respectively, when compared to the same time period a year ago.

* Rehab: Party at the Hard Rock Hotel returned for a new season Oct. 1 and ranked among cable's Top 5 entertainment programs for the Tuesday 10-11 p.m. time period in delivery of men 18-49 (509,000). The show garnered superb growth when compared to its prior season, with adults 18-34 up 58%, adults 18-49 up 48%, adults 25-54 up 48%, men 18-34 up 45%, men 18-49 up 47% and men 25-54 up 38%. Its median age of 39 was six years below the network's overall prime average and three years younger than its prior season.

* Black Gold launched its second season on Aug. 19 and was very successful in attracting a younger demo. The program displayed strong growth compared to its first season, with adults 18-34 up 31% and men 18-34 up 27%. As a result, Black Gold yielded a median age of 41, three years younger than its first season.

* Full Throttle Saloon, which launched Nov. 11, has averaged 1,243,000 viewers; 737,000 adults 18-49; and 475,000 Men 18-49. The program ranks among cable's Top 5 entertainment programs in its time period (Tuesdays at 10 p.m.) in delivery of men 18-49 (490,000) and men 25-54 (506,000).

* All Worked Up premiered Oct. 19. Its six premieres averaged 1,293,000 viewers, and the show ranked among cable's Top 5 entertainment programs for its time period (Mondays at 9 and 9:30 p.m.) among adults 18-49 (688,000) and men 18-49 (382,000). truTV recently announced it has ordered additional episodes of the series.

* It Only Hurts When I Laugh made its bow Oct. 22 and averaged 1,250,000 viewers; 649,000 adults 18-49; and 371,000 men 18-49. truTV has ordered additional episodes.

truTV is television's destination for real-life stories told from an exciting and dramatic first-person perspective. Currently seen in 91 million U.S. households, the 18-year-old network is enjoying its best deliveries ever in key demographics. truTV features high-stakes, action-packed originals that give viewers access to places and situations they can't normally experience. truTV's primetime fan favorites include the original series Black Gold, Operation Repo, The Smoking Gun Presents� and Forensic Files. During the daytime, the channel features expert trial coverage under the name In Session.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.





  [december 2009]  
S
M
T
W
T
F
S
  


· ALL WORKED UP (TRUTV)
· BLACK GOLD (TRUTV)
· CONSPIRACY THEORY WITH JESSE VENTURA (TRUTV)
· FULL THROTTLE SALOON (DA)
· IT ONLY HURTS WHEN I LAUGH (TRUTV)
· NFL FULL CONTACT (TRUTV)
· OPERATION REPO (TRUTV)
· REHAB: PARTY AT THE HARD ROCK HOTEL (TRUTV)





most recent ratings | view all posts
[10/02/26 - 04:16 PM]
USA Sports' Fever-Aces Game 3 Coverage on USA Network and CNBC Averages 2.25 Million Viewers; Second-Best First Round Game on Record
Viewership of Fever-Aces on USA Network and CNBC peaked at 2.7 million viewers in the 11:15 p.m. ET quarter hour.

[10/02/26 - 02:49 PM]
Yankees Sweep of Red Sox on NBC & Peacock Is Most-Watched First Two Games of MLB Wild Card or Division Series Since 2004
The audience for Wednesday's night's Game 2 peaked at 9.2 million viewers on NBC and Peacock from 9:30-9:45 p.m. ET.

[10/01/26 - 02:39 PM]
NHL on ESPN Opens Season with Year-Over-Year Viewership Growth
The Panthers-Hurricanes matchup averaged 859,000 viewers, up 16% from a year ago.

[10/01/26 - 02:18 PM]
Tuesday's Red Sox-Yankees on NBC & Peacock Is Most-Watched Game 1 Among MLB Wild Card or Division Series Since 2006
Coverage averaged 7.3 million viewers on NBC and Peacock.

[10/01/26 - 08:35 AM]
"Live with Kelly and Mark" Kicks Off Season 39 with Best Premiere Week in Three Years
"Live" has now ranked as the No. 1 talk show in syndication for 189 consecutive weeks (more than three years) across all key measures.

[09/30/26 - 04:44 PM]
"Dancing with the Stars" Sails to 7 Million Total Viewers on "Yacht Rock Night"
At 10 p.m., "R.J. Decker" hit a season high in early Live+Same Day Panel Only numbers with 3.20 million Total Viewers.

[09/30/26 - 03:27 PM]
Eagles-Bears on "Monday Night Football" Records 22.6 Million Viewers
Said audience marks the second largest Week 3 crowd in the ESPN era (since 2006).

[09/30/26 - 01:00 PM]
Historic "Big Brother" Season Hits 14.8 Billion Minutes Viewed, Up +9% from Last Year
The summer staple also saw year-over-year audience growth, averaging 5.1 million viewers in seven-day multiplatform viewing, up +8% from last summer, while ranking as the summer's most social program across all television programs (excluding sports).

[09/30/26 - 12:50 PM]
ABC's Tuesday Night Kicks Off Strong as "Dancing with the Stars" and Sophomore Drama "R.J. Decker" Each Score 10 Million Total Audience
Sophomore drama "R.J. Decker" earned a total cross-platform audience of 9.61 million, based on viewing over seven days across Hulu, Hulu on Disney+ and linear encores.

[09/30/26 - 11:01 AM]
Top 10 Most-Watched Prime Original Films & Series for the Week of September 21
"Neagley," "Reacher," "Sterling Point," "Off Campus," and "El Juicio" led all original series worldwide.

[09/29/26 - 03:28 PM]
FOX Sports Hits Home Run with Best MLB on FOX Regular Season Since '21 - No. 1 Among All Networks
Regular season coverage on FOX averaged 2.35 million viewers, up +15% vs. '25.

[09/29/26 - 03:12 PM]
FOX NFL Delivers Most-Watched Early Window of the Day on Any Network in Week 3
17,898,000 viewers tuned-in to FOX's 1:00 PM ET window.

[09/29/26 - 12:01 PM]
Netflix Top 10: Week of September 21 - "Monster: The Lizzie Borden Story" Takes the No. 1 Spot for a Second Week
"Unabomber" premiered in the top spot on the English film list, gathering 16.4 million views.

[09/29/26 - 12:00 PM]
USA Sports Delivers Viewership Records and Milestones in Inaugural Season of WNBA Coverage Ahead of WNBA Finals on USA Network This October
USA Sports averaged 525,000 viewers across its 48 regular-season games - the most national games of any broadcaster - up 25% vs. 2025 WNBA cable average viewership.

[09/29/26 - 09:50 AM]
"Jimmy Kimmel Live" Finishes 2025-2026 Season with Largest Overall Audience in Eight Years and Strongest Adults 18-49 in Four Years
In the final week of the 2025-2026 season, "Jimmy Kimmel Live" ranked No. 1 in both Total Viewers and Adults 18-49.