or


[12/23/09 - 11:07 AM]
Oxygen's "Bad Girls Club" Delivers Most Watched Telecast Ever in Network History
Oxygen spins the numbers for Tuesday, December 22.

[via press release from Oxygen]

NAUGHTY IS NICE!

OXYGEN'S "BAD GIRLS CLUB" DELIVERS MOST WATCHED TELECAST EVER IN NETWORK HISTORY

www.Oxygen.com, "Bad Girls Club" Show Site and Live Two Screen Experience @ www.OxygenLive.com Logged Their Best Premiere Day This Season

NEW YORK, December 23, 2009 -Last night's fourth episode of Oxygen's "Bad Girls Club" season four delivered an early Christmas present to the network by becoming the series' and the network's most watched telecast ever among A18-49 (1,112,000), W18-34 (572,000), A18-34 (800,000), and total viewers (1,677,000), according to Fast Nationals provided by Nielsen Media Research. Compared to last week's episode (12/15/09), last night's episode was up +8% among A18-49 (1,112,000 vs. 1,025,000), +1%, among W 18-49 (749,000 vs. 744,000), +9% among W18-34 (572,000 vs. 527,000) and +18% among total viewers (1,677,000 vs. 1,421,000). The episode was the 26th telecast to deliver over 1MM viewers for Oxygen in 2009 and the first episode to ever deliver over 1.5 MM total viewers.

The night also marked record-breaking participation on the show's site and on www.OxygenLive.com, a first-ever live two screen experience for Oxygen's fans. Oxygen.com delivered 1.8MM pageviews and 83,000 video streams, with OxygenLive increasing uniques by +77% and pageviews by 70%. "Bad Girls Club" also took over four of the top ten trending topics on Twitter last night between 10-11pm. At one point during the telecast, "Bad Girls Club," "Natalie" and "Portia" were #1, #2 and #3 respectively. Also notable, "Bad Girls Club" show site was among the biggest shows sites on the web in the week ending 12/19/09, ranking #5 among adult cable networks.

The "Bad Girls Club" season four premiere (12/1/09) was series' most watched season premiere ever among A18-49 (611,000), W18-49 (431,000), and total viewers (874,000). The fourth episode improved +36% among W18-49 (1,112,000 vs. 817,000), +23% W18-49 (749,000 vs. 607,000), +26% among W18-34 (572,000 vs. 453,000), and +47% for total viewers (1,677,000 vs. 1,143,000) over the prior season average.

This season of "Bad Girls Club" closes out 2009 with a bang, keeping the network on pace for its highest year ever among key demos. Oxygen is pacing to have 6 consecutive years of growth among A18-49, W18-49, and total viewers.

"Bad Girls Club" drama returns with all new episodes beginning Tuesday, January 5 at 10pm ET/PT on Oxygen.

Season four brings seven new self-proclaimed "bad girls" together in a beautiful mansion in Los Angeles. These women recognize that their outrageous behavior has hindered their relationships, careers and lives. They have issues with anger, trust and control. In a house full of women with similarly explosive personalities, clashes erupt between roommates and housemates over everything from who's on cleaning duty to where they should go out at night. Will these bad girls, faced with the mirrored image of their own behavior, learn to moderate and control their bad girl energy or will they spin out of control and flee this opportunity for change? "Bad Girls Club" is produced by Bunim-Murray Productions.

About Oxygen Media

Oxygen Media is a multiplatform lifestyle brand that delivers relevant and entertaining content to young women, wherever they are. Oxygen is rewriting the rulebook for women's media, with a vast array of unconventional and original content including "Bad Girls Club," "Dance Your Ass Off" and "Tori & Dean: Home Sweet Hollywood." Popular features online include shopOholic, makeOvermatic, tweetOverse and hormoneOscope. Available in 75 million homes, online at www.oxygen.com, or on mobile devices at wap.oxygen.com, Oxygen Media is a service of NBC Universal.





  [december 2009]  
S
M
T
W
T
F
S
  


· BAD GIRLS CLUB, THE (OXYGEN)





most recent ratings | view all posts
[10/19/19 - 08:32 AM]
Friday's Broadcast Ratings: FOX, "WWE SmackDown" Hold Onto Demo Crown
The network edges the competition among adults 18-49 while CBS remains the most-watched network.

[10/18/19 - 08:13 AM]
Thursday's Broadcast Ratings: FOX, "Thursday Night Football" Cruise to Victory
The network dominates the evening in both total viewers and adults 18-49.

[10/17/19 - 08:13 AM]
Wednesday's Broadcast Ratings: "Chicago" Crossover Puts NBC on Top
The Peacock wins the night in total viewers, shares the adults 18-49 crown with FOX.

[10/16/19 - 01:32 PM]
Critically-Acclaimed Limited Series "Unbelievable" Watched by 32 Million Member Households
Netflix details the show's viewership from its first 28 days.

[10/16/19 - 01:31 PM]
"Stranger Things" Season 3 Was the Most Watched Season to Date
The streaming service reveals 64 million member households watched in its first four weeks.

[10/16/19 - 08:11 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Stay on Top in Demos
The Peacock's lineup wins the night among adults 18-49 while CBS remains the most-watched network.

[10/15/19 - 08:14 AM]
Monday's Broadcast Ratings: FOX, NBC Share Adults 18-49 Crown
FOX - as well as ABC - got a boost from some local stations carrying Monday's NFL game.

[10/14/19 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock once again wins the evening in all categories.

[10/13/19 - 08:55 AM]
Saturday's Broadcast Ratings: FOX, ALCS Snap College Football Win Streak
The network's MLB telecast wins the night in total viewers and adults 18-49.

[10/12/19 - 08:38 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Holds Onto Demo Crown
FOX's telecast is still the adults 18-49 champ, but down over 28% from last week's network debut.

[10/11/19 - 08:12 AM]
Thursday's Broadcast Ratings: FOX Stays on Top with "Thursday Night Football"
The network's NFL coverage continues its reign in total viewers and adults 18-49.

[10/10/19 - 08:43 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Rises in FOX Demo Victory
The network once again takes home the adults 18-49 crown while NBC remains the most-watched network.

[10/09/19 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Demo Crown
CBS likewise remains the most-watched broadcaster on Tuesday nights.

[10/08/19 - 08:29 AM]
Monday's Broadcast Ratings: FOX, "9-1-1" Top Demo Race
The network pulls in front of NBC among adults 18-49.

[10/07/19 - 08:25 AM]
Sunday's Broadcast Ratings: Another Week, Another Victory for "Sunday Night Football"
NBC wins the evening in total viewers and adults 18-49 while FOX gets its own NFL boost.