or


[01/19/10 - 09:18 AM]
ABC Marks a Monday Season Best
ABC spins the numbers for Monday, January 18.

[via press release from ABC]

ABC Marks a Monday Season Best/The Bachelor Beats Fox's 24/Castle Hits a Season High

Some early points on ABC's Monday, ahead of the regular press release.

Monday Night (8-11pm): Posting its 5th straight week of Monday growth and matching its highest Adult 18-49 number this season, ABC (3.5/9) took second place on the night to CBS' original line-up, beating Fox with the 2-hour Monday season opener of 24 (3.4/8) and NBC's originals (1.9/5 - Chuck/Heroes/Jay Leno).

� ABC was up over the year-ago night in both Total Viewers (+1.6 million - 10.2 million vs. 8.6 million) and Adults 18-49 (+6% - 3.5/9 vs. 3.3/8).

The Bachelor: On the Wings of Love (8-10pm): From 8-10pm, ABC's The Bachelor defeated Fox's 2-hour Monday season opener of 24 in head-to-head competition by +12% in Adults 18-49 (3.8/9 vs. 3.4/8) and ranked #1 with Adults 18-34 (3.7/10) and key Women (W18-34/W18-49). The broad-appealing ABC unscripted show also made ABC the top-rated broadcaster in the time period with Teens 12-17 and Kids 2-11.

� The Bachelor posted a season-high with its 2nd straight week of Total Viewer and Adult 18-49 growth and was up over the same night last year on both Nielsen counts.

Castle (10-11pm): Growing its Adult 18-49 audience (2.8/8 � a season high) for its 2nd straight original telecast, ABC's Castle finished a strong second to CBS' CSI: Miami in the 10pm hour, topping NBC's Jay Leno by a best-ever 115% (1.3/3). The ABC sophomore drama ranked #1 in its time slot with Women 18-34, beating CSI: Miami for the first time ever.

� Castle boosted ABC's performance in the hour over the same night a last year by 3.6 viewers (9.4 million vs. 5.8 million) and by 8% in Adults 18-49 (2.8/8 vs. 2.6/7 - an original True Beauty on 1/19/09).

� Castle hit season-high rating with Adults 18-49 and marked a series-high with Adults 18-34.

Quick Take for Monday, January 18, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC is Up in Adults 18-49 for the 5th Straight Week Topping Fox's 2-Hour Monday Premiere of "24" and NBC's Original Line-up

"The Bachelor" Beats Fox's "24" in Adults 18-49 and Ranks No. 1 from 8-10pm in Adults 18-34 and Key Women Demos

"The Bachelor" Sees Week-to-Week Increases for the Second Week in a Row, Hitting Season Highs in Total Viewers and Young Adults

At 10pm, ABC's "Castle" Registers a Season High in Adults 18-49, Towering Over NBC's "Leno" by a Best-Ever 115% in Key Young Adult Demo

Monday Night (8:00-11:00 p.m.)

Posting its 5th straight week of Monday growth and matching its highest Adult 18-49 number this season, ABC (3.5/9) took second place on the night to CBS' original line-up, beating Fox with the 2-hour Monday season opener of "24" (3.4/8) and NBC's originals (1.9/5 � "Chuck"/"Heroes"/"Jay Leno"). ABC ranked No. 1 on the night among Adults 18-34 (3.3/9-tie), Women 18-34 (4.6/11) and Women 18-49 (4.9/11), standing as the top Net for the 3rd week running among the key Women demos.

� ABC was up over the year-ago night in both Total Viewers (+1.6 million - 10.2 million vs. 8.6 million) and Adults 18-49 (+6% - 3.5/9 vs. 3.3/8).

"The Bachelor: On the Wings of Love" (8:00-10:00 p.m.)

From 8:00-10:00 p.m., ABC's "The Bachelor" defeated Fox's 2-hour Monday season opener of "24" in head-to-head competition by +12% in Adults 18-49 (3.8/9 vs. 3.4/8) and ranked No. 1 with Adults 18-34 (3.7/10) and key Women (W18-34/W18-49). The broad-appealing unscripted show also made ABC the top-rated broadcaster in the time period with Teens 12-17 (1.7/5) and Kids 2-11 (1.3/4).

� "The Bachelor" qualified as Monday's No. 1 TV program among Women 18-34 (4.8/12) and Women 18-49 (5.5/12-tie).

� "The Bachelor" posted a season-high with its 2nd straight week of Total Viewer (10.6 million) and Adult 18-49 (3.8/9) growth and was up over the same night last year on both Nielsen counts.

"Castle" (10:00-11:00 p.m.)

Growing its Adult 18-49 audience (2.8/8 � a season high) for its 2nd straight original telecast, ABC's "Castle" finished a strong second to CBS' "CSI: Miami" in the 10 o'clock hour, topping NBC's "Jay Leno" by a best-ever 115% (1.3/3). The ABC sophomore drama ranked No. 1 in its time slot with Women 18-34 (3.3/9), beating "CSI: Miami" (3.2/9) for the first time ever.

� "Castle" hit season-high rating with Adults 18-49 (2.8/8) and marked a series-high with Adults 18-34 (2.5/7).

� "Castle" boosted ABC's performance in the hour over the same night a last year by 3.6 million viewers (9.4 million vs. 5.8 million) and by 8% in Adults 18-49 (2.8/8 vs. 2.6/7 - an original "True Beauty" on 1/19/09).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 34% currently, from 29% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 1/18/10.





  [january 2010]  
S
M
T
W
T
F
S
     


· 24 (FOX)
· BACHELOR, THE (ABC)
· CASTLE (ABC)
· CHUCK (NBC)
· CSI: MIAMI (CBS)
· HEROES (NBC)
· JAY LENO SHOW, THE (NBC)
· TRUE BEAUTY (ABC)











most recent ratings | view all posts
[10/30/14 - 08:50 AM]
Bounce TV Posts Double-Digit Primetime Viewership Gains Among HHs, A18-49 & A25-54 in October
Bounce TV spins the numbers for the month of October to date.

[10/30/14 - 08:39 AM]
Wednesday's Broadcast Ratings: World Series Wraps on Top for FOX
Plus: The CW's "Arrow" and "The 100" see double-digit weekly gains despite said competition.

[10/30/14 - 08:35 AM]
"The Mysteries of Laura" Retains 92% of the Prior Week's Rating in Adults 18-49
NBC spins the numbers for Wednesday, October 29.

[10/30/14 - 08:19 AM]
October Is a Record-Breaking Month for DIY Network
DIY Network spins the numbers for the month of October to date.

[10/29/14 - 03:25 PM]
Duggar Wedding Rings in Record Ratings for TLC
TLC spins the numbers for Tuesday, October 28.

[10/29/14 - 10:23 AM]
ABC Leads Season in Non-Sports Adults 18-49 with Top Dramas, #1 New Show and #1 New Comedy
ABC further spins the numbers for the season to date.

[10/29/14 - 08:50 AM]
"The Voice" Ranks as the #1 Non-Sports Telecast of the Night on the Big 4 in 18-49
NBC spins the numbers for Tuesday, October 28.

[10/29/14 - 08:33 AM]
ABC's Tuesday Night Grows Week to Week Against the 2014 World Series
ABC spins the numbers for Tuesday, October 28.

[10/29/14 - 08:32 AM]
Tuesday's Broadcast Ratings: FOX Rides the World Series to Another Demo Victory
Plus: "Marvel's Agents of SHIELD" on ABC grows by double-digits from last week among adults 18-49.

[10/29/14 - 08:32 AM]
HGTV Ranked Among Top 10 Networks for Sixth Consecutive Month
HGTV spins the numbers for the month of October to date.

[10/28/14 - 04:06 PM]
Disney XD's "Star Wars Rebels" Posts Series High in Kids 6-11 and "Gravity Falls" Scores Ratings High in Boys 6-11
Disney XD spins the numbers for Monday, October 27.

[10/28/14 - 03:28 PM]
Destination America Records Best October Ever in Prime
Destination America spins the numbers for the month of October to date.

[10/28/14 - 03:03 PM]
ESPN's "Monday Night Football" Scores Highest Rating Since 2009 with Redskins-Cowboys
ESPN spins the numbers for Monday, October 27.

[10/28/14 - 02:01 PM]
Latest Hallmark Channel Original Film, "The Good Witch's Wonder," Averages 2.5 Million Viewers and Marks the Network's Most Watched Film of 2014 to Date
The Hallmark Channel spins the numbers for Saturday, October 25.

[10/28/14 - 02:01 PM]
Discovery Channel Grabs Double Digit Viewership and Ratings Gains in October
Discovery spins the numbers for the month of October to date.