[02/08/10 - 12:25 PM]
38.6 Million Viewers Watch "Undercover Boss"
CBS further spins the numbers for Sunday, February 7.

[via press release from CBS]


Largest Audience Ever for a New Series Following the Super Bowl

"Undercover Boss" Also Ranks as the Most Watched Reality Series Premiere Ever

Marks Biggest New Series Premiere on Television Since 1987

CBS's premiere of the new reality series UNDERCOVER BOSS delivered 38.6 million viewers, according to Nielsen time adjusted fast national live plus same day ratings for Sunday, Feb. 7.

UNDERCOVER BOSS (P) from 10:13-11:13PM posted a 19.0/32 with an average of 38.61m viewers, 16.6 in adults 25-54, 16.2 in adults 18-49 and 15.1 in adults 18-34.

The premiere of UNDERCOVER BOSS achieved the following historical highlights:

� The largest audience ever for a new series following the Super Bowl since the advent of people meters in 1987.

� The largest audience ever to watch the premiere episode of a reality series.

� The most watched new series premiere overall on television since "The Dolly Show" on Sept. 27, 1987 (39.47m).

� The third largest post-Super Bowl audience behind "Friends Special" on Jan. 28, 1996 and CBS's SURVIVOR: THE AUSTRALIAN OUTBACK on Jan 28, 2001.

� The largest audience for an entertainment program this season as well as the best ratings in households, adults 25-54, adults 18-49 and adults 18-34.

  [february 2010]  


most recent ratings | view all posts
[03/18/18 - 08:31 AM]
Saturday's Broadcast Ratings: CBS, NCAA Continue Win Streak
The Eye takes home top honors in both adults 18-49 and total viewers.

[03/17/18 - 08:45 AM]
Friday's Broadcast Ratings: NCAA Scores Another Victory for CBS
The Eye takes home top honors in total viewers and adults 18-49.

[03/16/18 - 08:19 AM]
Thursday's Broadcast Ratings: CBS Tops Charts with NCAA Tournament Coverage
The Eye's primetime portion leads the evening in both total viewers and adults 18-49.

[03/15/18 - 08:16 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, CBS Leads Total Viewers
The former's "9-1-1" and the latter's "Survivor: Ghost Island" top the night among adults 18-49.

[03/14/18 - 11:41 AM]
Discovery's Motor Madness Reaches Top Speeds Ranking as Cable's #1 Network Among M25-54 During First-Ever "Motor Mega Week"
Discovery Channel further spins the numbers for February 26 - March 5.

[03/14/18 - 08:40 AM]
"Home Town" Season Two Delivers Solid Live Plus Same Day Ratings for HGTV
HGTV further spins the numbers for the series to date.

[03/14/18 - 08:12 AM]
Tuesday's Broadcast Ratings: "This Is Us" Finale Puts NBC on Top
The Peacock wins the night among adults 18-49 however CBS is the most-watched broadcaster.

[03/13/18 - 08:19 AM]
Monday's Broadcast Ratings: NBC, "Voice" Hold Off Push from ABC, "Idol"
The Peacock wins the night in both total viewers and adults 18-49.

[03/12/18 - 04:16 PM]
Disney XD's "Star Wars Rebels" Concludes with a Season-Best Performance Across Key Demographics
Disney XD further spins the numbers for Monday, March 5.

[03/12/18 - 09:04 AM]
Sunday's Broadcast Ratings: "American Idol" Returns on Top for ABC
The Alphabet's inaugural season however opens down from FOX's final run.

[03/11/18 - 10:30 AM]
Saturday's Broadcast Ratings: ABC, NBC Share Demo Crown in Low Key Race
The Alphabet's weekly NBA coverage splits the top adults 18-49 honors.

[03/10/18 - 08:59 AM]
Friday's Broadcast Ratings: Dramas Keeps CBS in Top Spot
The Eye wins the evening in both total viewers and adults 18-49.

[03/09/18 - 08:17 AM]
Thursday's Broadcast Ratings: "Big Bang Theory," "Young Sheldon" Top Charts for CBS
Both series lead the night in total viewers and adults 18-49.

[03/08/18 - 01:14 PM]
TV One's Autobiographical Series "Uncensored" Earns #1 Spot on Ad-Supported Cable Among African-Americans for Second Straight Sunday
TV One further spins the numbers for Sunday, February 25.

[03/08/18 - 08:17 AM]
Wednesday's Broadcast Ratings: CBS, FOX & NBC All Share Demo Crown
The Eye however is the most-watched broadcaster last night.