or


[02/17/10 - 08:54 AM]
Lost Is Tuesday's #1 Scripted TV Show for the 3rd Week Running
ABC spins the numbers for Tuesday, February 16.

[via press release from ABC]

Lost is Tuesday's #1 Scripted TV Show for the 3rd Week Running

Some early points for Lost ahead of the regular ratings release.

Despite facing the Winter Olympics this year, ABC was up over the year-ago Tuesday (2/17/09) for the 2nd-straight week, surging year-to-year by 2.0 million viewers (6.4 million vs. 4.4 million) and by 73% in Adults 18-49 (2.6/7 vs. 1.5/4).

Opposite fierce competition from NBC's Winter Olympics and the second hour of Fox's American Idol from 9-10pm, ABC's Lost jumped from its lead-in by 5.6 million viewers (9.8 million vs. 4.2 million) and by 200% in young adults (4.5/10 vs. 1.5/4) and grew its audience from start to finish (+6% in viewers/+9% in young adults). In fact in the preliminary Fast Affiliate Ratings, Lost defeated NBC Olympic coverage the 9 o'clock hour by 13% in Adults 18-34 (4.4/12 vs. 3.9/10) and by 41% in Men 18-34 (4.5/13 vs. 3.2/9). Despite the fact that both the Olympics and Idol moved into the time period this week, Lost exhibited impressive retention of its audience week to week with viewers, young adults and key men: Total Viewers (88%), Adults 18-49 (90%), Men 18-49 (92%) and Men 25-54 (92%). Lost stood as Tuesday's #1 scripted TV show for the 3rd week running in Adults 18-49, Adults 18-34 and across key Men (M18-34/M18-49/M25-54).

During the 10 o'clock hour against the Olympics, ABC's the forgotten finished as TV's #1 scripted show in Adults 18-49 (1.7/5).

Quick Take for Tuesday, February 16, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC is Up on Tuesday Year to Year for the Second Straight Week by 2.0 Million Viewers and by 73% in Adults 18-49

Jumping from its Lead-in and Building Throughout its Telecast, "Lost" at 9pm Stands as Tuesday's No. 1 Scripted Show in Adults 18-49 for the 3rd Week in a Row

ABC's "the forgotten" Finishes as TV's No. 1 Scripted Show at 10pm in Adults 18-49 With its Second-Best Young Adult Performance Since November

Tuesday Night (8:00-11:00 p.m.)

Despite facing the Winter Olympics this year, ABC was up over the year-ago Tuesday (2/17/09) for the 2nd straight week, surging year to year by 2.0 million viewers (6.4 vs. 4.4 million) and by 73% in Adults 18-49 (2.6/7 vs. 1.5/4).

"Lost" (9:00-10:00 p.m.)

Opposite fierce competition from NBC's Winter Olympics and the second hour of Fox's "American Idol" from 9:00-10:00 p.m., ABC's "Lost" jumped from its lead-in by 5.6 million viewers (9.8 vs. 4.2 million) and by 200% in young adults (4.5/10 vs. 1.5/4) and grew its audience from start to finish (+6% in viewers/+9% in young adults). In fact in the preliminary Fast Affiliate Ratings, "Lost" defeated NBC Olympic coverage in the 9 o'clock hour by 13% in Adults 18-34 (4.4/12 vs. 3.9/10) and by 41% in Men 18-34 (4.5/13 vs. 3.2/9). Despite the fact that both the Olympics and "Idol" moved into the time period this week, "Lost" exhibited impressive retention of its audience week to week with viewers, young adults and key men: Total Viewers (88%), Adults 18-49 (90%), Men 18-49 (92%) and Men 25-54 (92%).

� "Lost" stood as Tuesday's No. 1 scripted TV show for the 3rd week running in Adults 18-49, Adults 18-34 and across key Men (M18-34/M18-49/M25-54).

"the forgotten" (10:00-11:00 p.m.)

During the 10 o'clock hour against the Olympics, ABC's "the forgotten" finished as TV's No. 1 scripted show in Adults 18-49 (1.7/5). In fact, the ABC freshman drama saw its second-best performance among young adults in 3 months � since 11/17/09.

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 35% currently, from 29% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 2/16/10.





  [february 2010]  
S
M
T
W
T
F
S
 


· AMERICAN IDOL (FOX)
· FORGOTTEN, THE (ABC)
· LOST (ABC)









most recent ratings | view all posts
[03/30/15 - 01:29 PM]
ABC Family's "The Fosters" and "Chasing Life" Rise to Season Highs in Finales
ABC Family further spins the numbers for Monday, March 23.

[03/30/15 - 12:00 PM]
National Geographic Channel's "Killing Jesus" Nabs 3.7 Million Viewers, Scoring Highest Total Viewership in Network History
National Geographic Channel spins the numbers for Sunday, March 29.

[03/30/15 - 11:46 AM]
"The Walking Dead" Season Five Finale Is Highest-Rated Finale in Series History, Delivering 15.8 Million Viewers and 10.4 Million Adults 18-49
AMC spins the numbers for Sunday, March 29.

[03/30/15 - 11:27 AM]
Live + 7 Day Ratings: ABC's "Secrets and Lies" and "Fresh Off the Boat" Post Their Biggest Playback Gains Yet
ABC further spins the numbers for the week of March 9-15.

[03/30/15 - 09:37 AM]
Live + 3 Day Ratings: "Fresh Off the Boat" Emerges as Tuesday's #1 Comedy in Adults 18-49
ABC further spins the numbers for Tuesday, March 24.

[03/30/15 - 08:45 AM]
The "iHeart Radio Music Awards" Grows 21% Versus NBC's Average in Its Time Period Last Season Excluding Sports in Adults 18-49
NBC spins the numbers for Sunday, March 29.

[03/30/15 - 08:37 AM]
ABC's "Once Upon a Time" Is Sunday's Top Scripted Broadcast Series
ABC spins the numbers for Sunday, March 29.

[03/30/15 - 08:34 AM]
Sunday's Broadcast Ratings: CBS Holds Onto Top Spots in Viewers, Demos
NCAA overrun helps power the Eye to the front of the broadcast pack last night.

[03/30/15 - 08:34 AM]
2015 NCAA Tournament Delivers Record-Setting Numbers Through Elite Eight
CBS spins the numbers for Sunday, March 29.

[03/29/15 - 09:41 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with ABC
"48 Hours" was the night's most-watched program among the broadcast networks.

[03/29/15 - 09:35 AM]
"Saturday Night Live," With Host Dwayne Johnson, Is the #1 Telecast of the Night on the Big 4 Networks in Metered-Market Households and Adults 18-49
NBC spins the numbers for Saturday, March 28.

[03/28/15 - 08:53 AM]
Friday's Broadcast Ratings: NCAA Continues Its Reign for CBS
The Eye once again leads the night in total viewers and adults 18-49.

[03/28/15 - 08:36 AM]
"Grimm" Is Currently Reporting Its Top Total-Viewer Result Since January 23
NBC spins the numbers for Friday, March 27.

[03/27/15 - 01:13 PM]
Bravo Media's "The Millionaire Matchmaker" Earns Highest-Rated Episode of the Season with 2.2 Million Total Viewers
Bravo spins the numbers for Sunday, March 22.

[03/27/15 - 11:11 AM]
E!'s "The Royals" Shows Significant Audience Growth in Its Second Week
E! further spins the numbers for Sunday, March 22.