or


[02/28/10 - 10:43 AM]
185 Million People Have Watched the Olympics on the Networks of NBC Universal Through 16 Days
NBC spins the numbers for Saturday, February 27.

[via press release from NBC]

185 MILLION PEOPLE HAVE WATCHED THE OLYMPICS ON THE NETWORKS OF NBC UNIVERSAL THROUGH 16 DAYS

Surpasses Total Games Viewership for Torino, Nagano, Albertville

20.6 Million Average Viewers Saturday Night on NBC in Primetime, Four From Comparable Saturday at 2006 Winter Games

65 Million People Watched the Olympics Saturday on the Networks of NBC Universal, 12 Million More Than the Comparable Day at the 2006 Winter Games.

VANCOUVER - February 28, 2010 - 185 million Americans have watched the Vancouver Olympics on the networks of NBC Universal through 16 days of the Games; four million more than watched the first 16 days of the 2006 Winter Games (181 million), according to data available today from The Nielsen Company.

With 185 million viewers, the Vancouver Games (with still one day remaining) move past the Torino Games, Nagano Games and Albertville Games. When the final viewership numbers are available tomorrow, Vancouver will likely surpass the Salt Lake City Games (187 million ) and will trail only the *tabloid-fueled Lillehammer Games as the most-watched Winter Olympics in history.

MOST WATCHED WINTER OLYMPICS IN HISTORY:
1. Lillehammer, 1994 204 million (Entire Games)
2. Salt Lake City, 2002 187 million (Entire Games)
3. Vancouver, 2010 185 million (through 16 days - One day remaining)
T4. Torino, 2006 184 million (Entire Games)
T4. Albertville, 1992 184 million (Entire Games)
T4. Nagano, 1998 184 million (Entire Games)

*Fueled by the tabloid coverage of the Nancy Kerrigan/Tonya Harding scandal.

OLYMPICS DOMINATE PRIMETIME COMETITION: Through 16 nights the Olympics on NBC are drawing more than two million more viewers than the other three major networks combined (10 percent advantage). The Vancouver Olympics are averaging 24.5 million viewers in primetime, more than doubling Fox, tripling CBS and quadrupling ABC over that span.

OLYMPICS ON NBC 24.5 million
Fox/CBS/ABC combined: 22.2 million (10 percent advantage)
Fox 9.6 million (155 percent advantage)
CBS 7.2 million (240 percent advantage)
ABC 5.4 million (354 percent advantage)

SATURDAY NIGHT UP 25 PERCENT FROM COMPARABLE NIGHT IN 2006; DOMINATES PRIMETIME: Saturday night�s coverage drew 20.6 million viewers, four million more than the comparable night at the 2006 Winter Games (16.5 million, up 25%).

� Last night the Olympics averaged 20.6 million viewers, more than six million more than the combined delivery of the other three major networks (ABC, CBS, Fox: 14.0 million), beating the three together by 47 percent.

16-DAY AVERAGE IS 4 MILLION MORE THAN 2006: The 24.5 million average viewers through 16 nights of the Vancouver Games is four million more and 19 percent higher than the average viewership of the 2006 Winter Games through 16 nights (20.6 million).

The national household rating of 11.7/21 for Saturday night is up two full ratings points and 21 percent higher than the comparable night at the 2006 Winter Games (9.7/17). The 13.9/23 average household rating-to-date is 13 percent higher than 2006 (12.3/20).

NBC OLYMPICS MOBILE: 82 MILLION PAGE VIEWS: NBC Olympics Mobile platforms (Mobile Web Site and iTunes App), through 16 days have amassed 82 million page views, 47 million more than the total number of page views for the entire 17-day Beijing Games (34.7 million).

� There have been 1.9 million mobile video streams in 16 days, more than six times the total number for the entire 17-day Beijing Games (301k).

� By the time the Opening Ceremony broadcast started at 7:30 p.m. on Feb 12, NBC Olympics Mobile already generated more page views than the entire 2006 Winter Games (1.0 million).

NBCOLYMPICS.COM HAS MORE THAN TRIPLE THE USERS OF THE ENTIRE 2006 WINTER GAMES: Through 16 days, NBCOlympics.com has delivered 44.1 million total unique users, 31 million more unique users and 232 percent higher than the entire 17 days of the 2006 Winter Games (13.3 million).

� NBCOlympics.com�s 682 million page views through 16 days is more than double the total for the 17 days of the 2006 Winter Games (331 million).

� Through 16 days, NBCOlympics.com has seen 43.2 million video streams serving more than 3.3 million hours of video, nearly 35 million more than the total number of video streams from the 2006 Winter Games (8.4 million).

NOTE: All data for NBCOlympics.com and NBC Olympics Mobile is provided by Omniture.

METERED MARKET RATINGS BY TIME ZONE (16-Day Average):
Mountain Time Zone 18.9/31
Central Time Zone 15.5/24
Pacific Time Zone 15.3/28
Eastern Time Zone 14.8/23

TOP 25 METERED MARKETS (16-Day Average):
1. SALT LAKE CITY, 22.0/37
2. DENVER, 21.4/35
3. MILWAUKEE, 21.1/33
4. SEATTLE, 19.7/36
5. MINNEAPOLIS, 19.2/33
6. ST. LOUIS, 18.5/29
7. COLUMBUS, 18.0/28
9. SAN DIEGO, 17.9/30
T10. PORTLAND, 17.8/33
T10. WEST PALM BEACH, 17.8/26
12. KANSAS CITY, 17.6/27
13. OKLAHOMA CITY, 17.2/26
14. NASHVILLE, 17.1/25
15. FT.MYERS, 17.0/27
16. TULSA, 16.9/25
17. AUSTIN, 16.8/27
18. CLEVELAND, 16.7/26
19. PROVIDENCE, 16.5/27
T20. BOSTON, 16.4/29
T20. PHOENIX, 16.4/27
22. CINCINNATI, 16.3/25
T23. CHICAGO, 15.8/25
T23. SAN FRANCISCO, 15.8/30
T23. DETROIT, 15.8/25
T23. SACRAMENTO, 15.8/28
T23. INDIANAPOLIS, 15.8/26
T23. RICHMOND, 15.8/24

TOP 25 METERED MARKETS FOR SATURDAY, FEB. 27:
1. SEATTLE, 17.1/31
2. SALT LAKE CITY, 16.9/30
3. FT.MYERS, 16.7/25
4. TULSA, 16.5/26
5. MILWAUKEE, 16.0/28
6. PORTLAND, 15.8/28
7. CLEVELAND, 15.7/25
8. ST. LOUIS, 15.2/26
9. DENVER, 15.0/28
10. SAN DIEGO, 14.8/23
T11. BOSTON, 14.4/25
T11. CINCINNATI, 14.4/23
13. COLUMBUS, 14.3/23
14. PITTSBURGH, 13.8/21
T15. SAN FRANCISCO, 13.6/27
T15. OKLAHOMA CITY, 13.6/21
T17. MINNEAPOLIS, 13.5/26
T17. AUSTIN, 13.5/24
19. SACRAMENTO, 13.4/23
20. WEST PALM BEACH, 13.3/20
21. TAMPA, 13.2/21
T22. ORLANDO, 13.1/21
T22. HARTFORD, 13.1/22
T22. KANSAS CITY, 13.1/22
T22. ALBUQUERQUE, 13.1/20
T22. KNOXVILLE, 13.1/18

NBC Universal, broadcasting its record 12th Olympics the most Olympics broadcast by any network, will present more than 835 hours of Vancouver Olympic Winter Games coverage - representing the most total hours ever for a Winter Olympics, more than the last two Winter Olympics combined, and the most live hours ever for a Winter Games. The Vancouver Games are the first Winter Olympics to be presented entirely in high definition.





  [february 2010]  
S
M
T
W
T
F
S
 


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[10/03/25 - 02:17 PM]
ESPN's Record-Setting '25 MLB Wild Card Series
Across eight games, the MLB Wild Card Series is averaging 4.4 million viewers, up 65% from last year.

[10/03/25 - 12:07 PM]
"Dancing with the Stars" Continues to Shatter Records - Growing Two Weeks in a Row Since Season Premiere for First Time Since 2005
Plus: "High Potential" hit a season high in Total Viewers (4.24 million), growing by double digits over the show's comparable third episode from last fall.

[10/02/25 - 04:09 PM]
ESPN Delivers the Most-Watched WNBA Semifinals Ever
Game 5 between the Indiana Fever and the Las Vegas Aces averaged 1.8 million viewers, peaking at 2.1 million.

[10/02/25 - 02:51 PM]
ESPN's Record-Setting Day One of MLB Wild Card Series
Coverage of Red Sox versus Yankees averaged 6.5 million viewers, peaking at 9.9 million.

[10/02/25 - 11:00 AM]
"Survivor" and "The Amazing Race" Season Premieres Hit Their Largest 3-Day Streaming Viewerships Ever
The "Survivor" season 49 premiere grew to 6.83 million viewers with three days of multiplatform viewership; while "The Amazing Race" season 38 premiere grew to 4.01 million viewers.

[10/02/25 - 09:38 AM]
"Celebrity Wheel of Fortune" Scores on Friday Nights with Biggest Total Viewer Audience in Nearly Two Years
"Celebrity Wheel of Fortune" stood as the No. 1 program of the night, rising by double digits in Total Viewers over its previous season premiere.

[10/01/25 - 10:27 AM]
"Big Brother" Season Finale Is Most-Watched Episode in Over Three Years
The finale was up +33% from its year ago finale and up +33% from this season's average.

[09/30/25 - 03:44 PM]
ESPN and ABC Win College Football's Week 5; "College GameDay's" Most-Viewed Season Rolls On
ABC is off to its best start ever with 7.1 million average viewers per game, and the network has aired eight of the top 10 most-viewed games this season.

[09/30/25 - 02:08 PM]
Packers-Cowboys OT Thriller Averages 26.9 Million Viewers on NBC & Peacock, As NBC Sports Opens with Best Four-Week Audience Average in 20 Seasons of NBC "SNF"
The audience peaked at 29.9 million viewers in the second quarter (9-9:15 p.m. ET).

[09/30/25 - 12:01 PM]
Netflix Top 10 Week of September 22: "Wayward" Lures Viewers at No. 1, "KPop Demon Hunters" Sets Top 10 Record
New on Netflix this week is "House of Guinness," a historical drama series created by Steven Knight, which debuted at No. 3 on the English TV list with 5.2 million views.

[09/30/25 - 10:24 AM]
"High Potential" Season Premiere Vaults to Nearly 16 Million in First Week Across Platforms
This marks ABC's best season premiere for a drama among Total Viewers in five years.

[09/29/25 - 06:06 AM]
ESPN's 2025 MLB Game Viewership Up 21 Percent from Last Year
Coverage delivered 1.8 million viewers on average across 30 games this season.

[09/26/25 - 01:11 PM]
"Dancing with the Stars" Week Two Delivers Over 5 Million Total Viewers Rising Over Season Premiere for First Time in 14 Years
Once again, the show led its time period and stood as the No. 1 show of the night in Total Viewers (5.46 million) and Adults 18-49 (1.02 rating).

[09/25/25 - 02:05 PM]
Viewers Have Watched More Than 8 Billion Minutes of "Big Brother" This Summer - Up +27% from Last Year
Multiplatform average episode viewership grew to 5.1 million, up +23% versus last year in 35-days of viewing, outpacing the competition.

[09/24/25 - 02:47 PM]
"Jimmy Kimmel Live" Returned on Tuesday to 6.26 Million Total Viewers on Broadcast, According to Initial Live+Same Day Measurement
In addition to linear ratings, the monologue has garnered more than 26 million views across YouTube and social platforms.