or


[03/01/10 - 09:30 AM]
Undercover Boss Tops the Closing Ceremonies of the Olympics in Adults 18-49 from 9:30-10:00 Pm
CBS spins the numbers for Sunday, February 28.

[via press release from CBS]

"UNDERCOVER BOSS" TOPS THE CLOSING CEREMONIES OF THE OLYMPICS IN ADULTS 18-49 FROM 9:30-10:00 PM AND WINS TIME PERIOD IN ADULTS 18-34

"Undercover Boss" and "The Amazing Race" Post Across-the-Board Increases From Last Week

Live Plus 7-Day DVR Playback Lifts the Time Period Premiere of "Undercover Boss" to a 6.0 in Adults 18-49 and Adds 1.6 Million Viewers

"The Amazing Race" Also Notches 7-Day Playback Gains

UNDERCOVER BOSS, CBS's newest reality hit, continues to deliver impressive ratings, up from last week and topping the closing ceremonies of the Olympics in adults 18-49 in its second half-hour and winning its time period in adults 18-34, according to Nielsen preliminary live plus same day ratings for Sunday, Feb. 28.

At 9:00 PM, UNDERCOVER BOSS was first in adults 18-34 (3.8/11) and second in households (8.7/13), viewers (15.07m), adults 25-54 (6.1/13) and adults 18-49 (5.0/12, -0.2 behind NBC). UNDERCOVER BOSS topped the second half-hour of the Olympic's closing ceremonies in adults 18-49 (5.6/13 vs. 4.8/12) and an original episode of "Desperate Housewives" in viewers (vs. 10.81m, +39%), adults 18-34 (vs. 3.1/09, +23%), adults 18-49 (vs. 3.6/09, +39%) and adults 25-54 (vs. 4.2/09, +45%).

Compared to last week, UNDERCOVER BOSS was up +9% in both households (from 8.0/13) and adults 18-34 (from 3.5/09), +3% in adults 25-54 (from 5.9/12), +4% in adults 18-49 (from 4.8/11) and added +1.31m viewers (from 13.76m, +10%).

THE AMAZING RACE 16 was second in households (5.8/09), viewers (10.24m), adults 25-54 (4.1/09) and adults 18-49 (3.2/08). Compared to last week, THE AMAZING RACE 16 was up +12% in households (from 5.2/08), +11% in adults 25-54 (from 3.7/08), +10% in adults 18-49 (2.9/07) and added +1.23m viewers (from 9.01m, +14%).

COLD CASE was second in households (6.1/10), viewers (9.79m), adults 25-54 (3.3/08) and averaged a 2.4/06 in adults 18-49. COLD CASE was up +9% in households (from 5.6/09), +10% in adults 25-54 (from 3.0/07), +4% in adults 18-49 (from 2.3/06) and added +980,000 viewers (from 8.81m, +11%) compared to last week.

For the night, CBS was second in households (6.8/11), viewers (11.46m), adults 25-54 (4.0/09) and adults 18-49 (3.1/08), all behind NBC's Olympics programming

With live plus 7-day DVR playback data released today for the week ending Feb.14, the time period premiere of UNDERCOVER BOSS on Sunday, Feb.14 soared to a 6.0/14 in adults 18-49 from 5.2/13 and added +1.6 million viewers (17.05m from 15.45m). Among adults 25-54, UNDERCOVER BOSS jumped to a 7.3/15 from 6.4/14.

The premiere of THE AMAZING RACE 16 increased to a 3.1/08 in adults 18-49 (from 2.8/07), 4.0/09 in adults 25-54 (from 3.5/08) and added +810,000 viewers (9.81m from 9.01m).

Updated Sunday ratings will be available tomorrow.





  [march 2010]  
S
M
T
W
T
F
S
 


· AMAZING RACE, THE (CBS)
· COLD CASE (CBS)
· DESPERATE HOUSEWIVES (ABC)
· UNDERCOVER BOSS (CBS)





most recent ratings | view all posts
[10/27/26 - 03:36 PM]
College Football on FOX Scores Big Numbers in Week 8
7,015,000 viewers tuned into FOX "Big Noon Saturday" for Indiana's win over Michigan.

[10/27/26 - 03:14 PM]
FOX's "America's Game of the Week" Roars with 24,670,000 Viewers in Week 7
The network's Sunday window ranks as the #1 program in all of television through the first seven weeks of the season (24,749,000 average).

[10/27/26 - 03:03 PM]
No Time Like October: FOX Sports Drives in 12,259,000 Viewers for Game 1 and 10,854,000 Viewers for Game 2
Both telecasts were the most-watched of their respective days on any network.

[10/27/26 - 02:59 PM]
NBC and Peacock Deliver Most-Watched WNBA Finals Game 4 Ever
Led by Gabby Williams' 17 points, Golden State's 67-62 win over Atlanta peaked at 2.5 million viewers for the game's exciting conclusion from 3:30-3:45 p.m. ET.

[10/27/26 - 02:40 PM]
"College GameDay Built by The Home Depot" Continues Record-Setting Season; ESPN Networks Deliver Three of the Top Five Games Across All Nets
Ole Miss/Texas (8.1 million) was the top game of the week and added to ESPN's nine total games this season with 8+ million viewers.

[10/27/26 - 02:06 PM]
Chiefs-Seahawks Is Most Watched Week 7 NBC "Sunday Night Football" Game Since 2013, Averaging 26.3 Million Viewers on NBC & Peacock
The audience peaked at 29.0 million viewers on NBC and Peacock in the second quarter (9:30-9:45 p.m. ET).

[10/27/26 - 01:01 PM]
"Crystal Lake" Makes Killer Debut on Peacock
"Crystal Lake" has generated 1.3 billion minutes watched over its first 11 days, making it the fourth highest scripted original series ever on Peacock.

[10/26/26 - 11:32 AM]
ESPN's NBA Opening Week Delivered Its Largest Audience Since 2014
The Philadelphia 76ers' victory over the Cleveland Cavaliers averaged 2.5 million viewers, up 26% from last year's comparable game.

[10/26/26 - 09:26 AM]
"CMA Presents I Will Always Love You: A Celebration of Dolly Parton" Scores Nearly 5 Million Total Viewers on ABC and Disney+
The special ranked No. 1 in Total Viewers from 9-11 p.m. (4.74 million), leading its closest competitors in the timeslot by double digits.

[10/23/26 - 03:54 PM]
ESPN's NBA Opening Wednesday Delivered Its Second-Largest Audience Ever
The Minnesota Timberwolves' victory over the Miami Heat averaged 2.52 million viewers, up 16% from last year's comparable game.

[10/23/26 - 03:25 PM]
USA Sports Delivers Most-Watched WNBA Finals Game 3 Since 1999, Best Ever on Cable
1.71 million viewers on average tuned into Wednesday night's Game 3 coverage across USA Sports' linear platforms (USA Network and CNBC) and streaming on Peacock.

[10/23/26 - 08:30 AM]
Record College Football Viewership Propels ESPN to Second Best Start Since 2011 with "College GameDay" on Track for Most-Watched Season Ever
ESPN networks are averaging 2.2 million viewers across 120 games on ABC, ESPN, ESPN2 and ESPNU - the second-best start for ESPN since 2011.

[10/22/26 - 04:01 PM]
ABC News Wins Across Friday Night, Sunday Morning and Late-Night
"20/20: The Suitcase Murders" ranked as Friday's No. 1 newsmagazine in Total Viewers, Adults 25-54, and Adults 18-49.

[10/22/26 - 04:00 PM]
CBS Dominates Its Premiere Week in Seven-Day Multiplatform Viewership, Up +14% from Last Year, with Six Series Topping 10 Million Viewers
Among its broadcast competition, CBS claimed eight of the top 10 series.

[10/22/26 - 02:50 PM]
NBC Sports Delivers Most-Watched NBA Tip-Off Primetime Game Ever with 76ers-Knicks
Viewership peaked at 9.1 million - an NBA Tip-Off record - from 9:45-10:00 pm ET as the 76ers clinched the victory.