or


[03/19/10 - 08:38 AM]
Flashforward Returns as the Top Non-Sports Draw at 8pm
ABC spins the numbers for Thursday, March 18.

[via press release from ABC]

FlashForward Returns as the Top Non-Sports Draw at 8pm

Some early info on the return of FlashForward, ahead of the regular press release.

Returning to ABC's schedule for the first time in 3-1/2 months (since 12/3/09), opposite stiff competition from CBS' NCAA Basketball Tournament (up year to year) and NBC's original 2-hour comedy block, freshman "FlashForward" drew an average audience of 6.5 million viewers during its broadcast.

� The No. 1 non-sports program in its regular 8:00-9:00 p.m. time period with Total Viewers, "FlashForward" (6.6 million) topped NBC's original comedies ("Community"/"Parks and Recreation") in the hour by 32% (5.0 million) and Fox's "Bones" replay by 6% (6.2 million). The ABC rookie also topped its regular competition in the 8 o'clock hour among Adults 25-54 (2.4/7) and key Women (W18-49/W25-54).

� Despite the competition, "FlashForward" held steady among Adults 18-49 from its first to second hour, building 5% in its final half-hour at 9:30 p.m. (1.9/5 to 2.0/6). The rookie drama also gained audience from its first to second hour among Adults 25-54 (+4%), Adults 18-34 (+6%) and across all key Men: M18-34 (+15%), M18-49 (+7%) and M25-54 (+5%).

� TV's top freshman gainer this season with young adult viewers via DVR playback, "FlashForward" surges from its first-reported overnight numbers by 1.8 million viewers and by 9-tenths of an Adult 18-49 rating point (+31%), from the Live + Same Day ratings to the Live + 7 Day DVR finals.

Quick Take for Thursday, March 18, 2010 (Fast Affiliate Live + Same Day Ratings)

Returning to ABC's Schedule for the First Time in 3-1/2 Months, ABC's "FlashForward" Outdraws its Non-Sports Competition in its Regular Time Period

Opposite Stiff Competition, "FlashForward" Builds in Key Demos from Start to Finish

An Encore "Private Practice" is Up From its Most-Recent Repeat by Solid Margins

"FlashForward" (8:00-10:00 p.m.)

Returning to ABC's schedule for the first time in 3-1/2 months (since 12/3/09), opposite stiff competition from CBS' NCAA Basketball Tournament (up year to year) and NBC's original 2-hour comedy block, freshman "FlashForward" drew an average audience of 6.5 million viewers during its broadcast.

� The No. 1 non-sports program in its regular 8:00-9:00 p.m. time period with Total Viewers, "FlashForward" (6.6 million) topped NBC's original comedies ("Community"/"Parks and Recreation") in the hour by 32% (5.0 million) and Fox's "Bones" replay by 6% (6.2 million). The ABC rookie also topped its regular competition in the 8 o'clock hour among Adults 25-54 (2.4/7) and key Women (W18-49/W25-54).

� Despite the competition, "FlashForward" held steady among Adults 18-49 from its first to second hour, building 5% in its final half-hour at 9:30 p.m. (1.9/5 to 2.0/6). The drama also gained audience from its first to second hour among Adults 25-54 (+4%), Adults 18-34 (+6%) and across all key Men: M18-34 (+15%), M18-49 (+7%) and M25-54 (+5%).

� TV's top freshman gainer this season with young adult viewers via DVR playback, "FlashForward" surges from its first-reported overnight numbers by 1.8 million viewers and by 9-tenths of an Adult 18-49 rating point (+31%), from the Live + Same Day ratings to the Live + 7 Day DVR finals.

"Private Practice" (10:00-11:00 p.m.)

A rebroadcast of ABC's "Private Practice" was up over its most-recent repeat airing (on 2/25/10) by 19% in Total Viewers (4.3 million vs. 3.6 million) and by 10% in Adults 18-49 (1.1/3 vs. 1.0/3).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 30% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate, Live + Same Day Ratings), 3/18/10.





  [march 2010]  
S
M
T
W
T
F
S
 


· BONES (FOX)
· COMMUNITY (YAHOO)
· FLASH FORWARD (ABC)
· PARKS & RECREATION (NBC)





most recent ratings | view all posts
[05/27/16 - 10:31 AM]
AMC Is Now Home to Five of the Top 10 Shows on Cable TV and Two of the Top Three Cable Premieres This Television Season
AMC spins the numbers for the season to date.

[05/27/16 - 08:28 AM]
Night 1 of "500 Questions" Dominates Its Thursday Unscripted Competition
ABC spins the numbers for Thursday, May 26.

[05/27/16 - 08:23 AM]
NBC's "The Red Nose Day Special" Draws a 0.6/2 and 2.155 Million Viewers Overall
NBC spins the numbers for Thursday, May 26.

[05/26/16 - 09:16 AM]
NBC's "Sunday Night Football" Is Primetime Television's No. 1 Show for Historic Fifth Consecutive TV Season
NBC spins the numbers for the season to date.

[05/26/16 - 08:58 AM]
Wednesday's Broadcast Ratings: NBC, "SVU" Top Final Night of May Sweeps
The Peacock wins the night in both total viewers and adults 18-49.

[05/25/16 - 08:45 AM]
Tuesday's Broadcast Ratings: "The Voice" Goes Out on Top for NBC
The Peacock's reality franchise holds off ABC's own season finale of "Dancing with the Stars."

[05/25/16 - 08:30 AM]
"Empire" No. 1 Broadcast Series of 2015-2016 Season
FOX spins the numbers for the season to date.

[05/24/16 - 09:07 AM]
More Than 9.4 Million Watched Exaggerator Win Preakness Stakes on NBC - Up 6% from American Pharoah's 2015 Victory
NBC further spins the numbers for Saturday, May 21.

[05/24/16 - 08:55 AM]
Monday's Broadcast Ratings: "The Bachelorette" Return Pushes ABC on Top
The Alphabet wins the night over NBC among adults 18-49.

[05/23/16 - 08:49 AM]
Sunday's Broadcast Ratings: "Billboard Music Awards" Vault ABC to Victory
The Alphabet easily wins the night in total viewers and adults 18-49.

[05/22/16 - 08:50 AM]
Saturday's Broadcast Ratings: ABC Leads Low Key Demo Race
"20/20 Saturday" tops the night among adults 18-49.

[05/22/16 - 08:46 AM]
"SNL" Ranks #1 for the Night in the Metered Markets
NBC spins the numbers for Saturday, May 21.

[05/21/16 - 08:38 AM]
Friday's Broadcast Ratings: ABC Tops Demos as "20/20" Rises
The Alphabet's perennial newsmagazine and the season finale of "Shark Tank" lead the night among adults 18-49.

[05/21/16 - 08:38 AM]
ABC Wins Season's Final Friday with the Top 2 Shows
ABC spins the numbers for Friday, May 20.

[05/21/16 - 08:27 AM]
"Grimm" Matches Its 18-49 High Since March 18
NBC spins the numbers for Friday, May 20.