or


[04/01/10 - 10:11 AM]
ABC Finishes No. 2 to an "Idol"-Boosted FOX on Wednesday in Adults 18-49
ABC spins the numbers for Wednesday, March 31.

[via press release from ABC]

Quick Take for Wednesday, March 31, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC Finishes No. 2 to an "Idol"-Boosted Fox on Wednesday in Adults 18-49

ABC's Annual Broadcast of "It's the Easter Beagle Charlie Brown" Jumps Year to Year by 11% in Total Viewers and by 17% in Adults 18-49

Surging from its Lead-in, "The Middle" Ranks No. 2 at 8:30pm in Adults 18-49

Jumping from its Lead-in by a Best-Ever 100% in Adults 18-49 Against Fox's "American Idol," "Modern Family" Turns in its Best Numbers in 7 Weeks

"Modern Family" is Wednesday's No. 1 Scripted TV Show for 7 Weeks Running

For the 2nd Consecutive Week, ABC's "Cougar Town" Is the No. 1 Scripted TV Show at 9:30pm Among Adults 18-49

Wednesday Night (8:00-11:00 p.m.) ABC earned second place to "Idol"-boosted Fox on Wednesday among Adults 18-49 (2.1/6).

"It's the Easter Beagle Charlie Brown" (8:00-8:30 p.m.) ABC's annual broadcast of "It's the Easter Beagle Charlie Brown" surged year to year by 11% in Total Viewers (4.9 million vs. 4.4 million) and by 17% in Adults 18-49 (1.4/5 vs. 1.2/3).

"The Middle" (8:30-9:00 p.m.)

Surging from its lead-in at 8:30 p.m. by 36%, ABC's "The Middle" finished No. 2 in its time slot among Adults 18-49 (1.9/6-tie). The ABC freshman comedy also took second in the half-hour with Adults 25-54 and Men 18-34.

"Modern Family" (9:00-9:30 p.m.)

Opposite Fox's "American Idol" at 9:00 p.m., ABC's "Modern Family" built on its lead-in by a best-ever 100% to finish as the No. 1 scripted show in its time slot for its 6th week in a row among Adults 18-49 (3.8/11). Also in the half-hour, the ABC freshman comedy finished in a virtual-tie with "American Idol" as the No. 1 program among Men 18-34 (2.9/11 vs. 3.0/11).

� "Modern Family" qualified as Wednesday's No. 1 scripted TV show in young Adults (AD18-34/AD18-49) for its 7th consecutive original broadcast.

� Growing its overall audience for its 3rd original airing, "Modern Family" marked its most-watched telecast (9.3 million) and equaled its highest Adult 18-49 rating in 7 weeks � since 2/10/10. In fact the show drew its 2nd largest-audience-ever against "Idol."

"Cougar Town" (9:30-10:00 p.m.)

Airing against a surging "American Idol," ABC freshman "Cougar Town" stood as the No. 1 scripted show at 9:30 p.m. for the 2nd straight week in Adults 18-49 (2.6/7).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 30% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 3/31/10.





  [april 2010]  
S
M
T
W
T
F
S
    


· AMERICAN IDOL (FOX)
· COUGAR TOWN (TBS)
· MIDDLE, THE (ABC)
· MODERN FAMILY (ABC)











most recent ratings | view all posts
[01/27/15 - 12:55 PM]
American Heroes Channel Has Best January Ever in Prime Delivery
American Heroes Channel spins the numbers for the month of January to date.

[01/27/15 - 12:38 PM]
Disney Channel's Total Day Tops Nickelodeon by Largest Margin Ever Among Tweens and Gains Biggest Advantage in Nearly 1 1/2 Years Among Kids 6-11
Disney Channel spins the numbers for the month of January to date.

[01/27/15 - 12:32 PM]
Turner Broadcasting's TBS and Adult Swim Score Demo Victories in Live + 7 Delivery for the Second Week of January
Turner spins the numbers for the month of January to date.

[01/27/15 - 12:24 PM]
Viewers Continue to Book Saturday Nights with Hallmark Channel
The Hallmark Channel spins the numbers for Saturday, January 24.

[01/27/15 - 12:07 PM]
HGTV Delivers Best Month Ever, Best Week Ever, In January 2015
HGTV spins the numbers for the month of January to date.

[01/27/15 - 12:06 PM]
"The Originals" and "Jane the Virgin" Combine to Give The CW Its Most Watched Monday in More Than Three Years
The CW spins the numbers for Monday, January 26.

[01/27/15 - 09:47 AM]
"Super Bowl's Greatest Commercials" Delivers Largest Audience and Best Ratings in Adults 18-49 and Adults 25-54 Since 2010
CBS spins the numbers for Monday, January 26.

[01/27/15 - 08:49 AM]
"48 Hours: Kiss of Death and the Google Executive" Is Saturday's #1 Program with Viewers
CBS spins the numbers for Saturday, January 24.

[01/27/15 - 08:45 AM]
"The Celebrity Apprentice" Matches the Highest 18-49 Rating Among 12 Telecasts in Its Prior Cycle
NBC spins the numbers for Monday, January 26.

[01/27/15 - 08:34 AM]
Monday's Broadcast Ratings: ABC, "The Bachelor" Win Tight Demo Race
Plus: "Super Bowl's Greatest Commercials 2015" on CBS is the night's most-watched program.

[01/27/15 - 08:31 AM]
ABC Wins Monday in Adults 18-49 with "The Bachelor" as the Night's No. 1 Show
ABC spins the numbers for Monday, January 26.

[01/26/15 - 12:42 PM]
3.3 Million Total Viewers Sign Up for "Sons of Liberty"
History spins the numbers for Sunday, January 25.

[01/26/15 - 12:35 PM]
"Bring It!" Returns with 1.8 Million Viewers
Lifetime spins the numbers for Friday, January 23.

[01/26/15 - 08:48 AM]
"The 63rd Annual Miss Universe Pageant" Earned the Event's Top 18-49 Score Since August 23, 2009 and Was the Most-Watched Since July 23, 2006
NBC spins the numbers for Sunday, January 25.

[01/26/15 - 08:30 AM]
Sunday's Broadcast Ratings: "Miss Universe Pageant" Powers NBC to Demo Victory
Plus: CBS leads the night among total viewers.