or


[04/01/10 - 10:11 AM]
ABC Finishes No. 2 to an "Idol"-Boosted FOX on Wednesday in Adults 18-49
ABC spins the numbers for Wednesday, March 31.

[via press release from ABC]

Quick Take for Wednesday, March 31, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC Finishes No. 2 to an "Idol"-Boosted Fox on Wednesday in Adults 18-49

ABC's Annual Broadcast of "It's the Easter Beagle Charlie Brown" Jumps Year to Year by 11% in Total Viewers and by 17% in Adults 18-49

Surging from its Lead-in, "The Middle" Ranks No. 2 at 8:30pm in Adults 18-49

Jumping from its Lead-in by a Best-Ever 100% in Adults 18-49 Against Fox's "American Idol," "Modern Family" Turns in its Best Numbers in 7 Weeks

"Modern Family" is Wednesday's No. 1 Scripted TV Show for 7 Weeks Running

For the 2nd Consecutive Week, ABC's "Cougar Town" Is the No. 1 Scripted TV Show at 9:30pm Among Adults 18-49

Wednesday Night (8:00-11:00 p.m.) ABC earned second place to "Idol"-boosted Fox on Wednesday among Adults 18-49 (2.1/6).

"It's the Easter Beagle Charlie Brown" (8:00-8:30 p.m.) ABC's annual broadcast of "It's the Easter Beagle Charlie Brown" surged year to year by 11% in Total Viewers (4.9 million vs. 4.4 million) and by 17% in Adults 18-49 (1.4/5 vs. 1.2/3).

"The Middle" (8:30-9:00 p.m.)

Surging from its lead-in at 8:30 p.m. by 36%, ABC's "The Middle" finished No. 2 in its time slot among Adults 18-49 (1.9/6-tie). The ABC freshman comedy also took second in the half-hour with Adults 25-54 and Men 18-34.

"Modern Family" (9:00-9:30 p.m.)

Opposite Fox's "American Idol" at 9:00 p.m., ABC's "Modern Family" built on its lead-in by a best-ever 100% to finish as the No. 1 scripted show in its time slot for its 6th week in a row among Adults 18-49 (3.8/11). Also in the half-hour, the ABC freshman comedy finished in a virtual-tie with "American Idol" as the No. 1 program among Men 18-34 (2.9/11 vs. 3.0/11).

� "Modern Family" qualified as Wednesday's No. 1 scripted TV show in young Adults (AD18-34/AD18-49) for its 7th consecutive original broadcast.

� Growing its overall audience for its 3rd original airing, "Modern Family" marked its most-watched telecast (9.3 million) and equaled its highest Adult 18-49 rating in 7 weeks � since 2/10/10. In fact the show drew its 2nd largest-audience-ever against "Idol."

"Cougar Town" (9:30-10:00 p.m.)

Airing against a surging "American Idol," ABC freshman "Cougar Town" stood as the No. 1 scripted show at 9:30 p.m. for the 2nd straight week in Adults 18-49 (2.6/7).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 30% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 3/31/10.





  [april 2010]  
S
M
T
W
T
F
S
    


· AMERICAN IDOL (FOX)
· COUGAR TOWN (TBS)
· MIDDLE, THE (ABC)
· MODERN FAMILY (ABC)











most recent ratings | view all posts
[08/30/14 - 09:09 AM]
Friday's Broadcast Ratings: ABC, NBC Split the Demo Crown
CBS then remains the most-watched network last night.

[08/29/14 - 09:03 AM]
Thursday's Broadcast Ratings: Another Week, Another "Big Brother" Victory
CBS leads the night once again among adults 18-49 and total viewers.

[08/29/14 - 07:35 AM]
BBC America's "Intruders" Pulls 1.223 Million Viewers
BBC America further spins the numbers for Saturday, August 23.

[08/28/14 - 08:36 AM]
"America's Got Talent" Wins Its Time Slot Among the Big 4 in Every Key Measure and Is the #1 Show of the Night in Total Viewers
NBC spins the numbers for Wednesday, August 27.

[08/28/14 - 08:29 AM]
ABC's "Motive" Finale Is Up 13% to Tie a 10-Week High and Grows Over Its Year-Ago Finale
ABC spins the numbers for Wednesday, August 27.

[08/28/14 - 08:19 AM]
Wednesday's Broadcast Ratings: "Big Brother" Puts CBS on Top in Demos
Plus: "America's Got Talent" helps NBC lead the night among total viewers.

[08/27/14 - 02:34 PM]
Finale of "Pretty Little Liars" Is the Summer's #2 Most-Tweeted Drama/Comedy Telecast, Behind Only Its Summer Premiere
ABC Family spins the numbers for Tuesday, August 26.

[08/27/14 - 08:51 AM]
"America's Got Talent" Wins Its Two-Hour Time Period Among the Big 4 by a Margin of 91% and by 65% in Total Viewers
NBC spins the numbers for Tuesday, August 26.

[08/27/14 - 08:35 AM]
Tuesday's Broadcast Ratings: Another Week, Another "Got Talent" Win for NBC
The show's latest installment leads the night in both total viewers and adults 18-49.

[08/27/14 - 08:32 AM]
Night 2 "Bachelor in Paradise" 2-Night Event Holds Steady from Night 1 In Total Viewers and Adults 18-49
ABC spins the numbers for Tuesday, August 26.

[08/26/14 - 02:07 PM]
"Fast N' Loud" Roars to #1 Spot in Cable & #2 Spot in All of TV Monday Night
Discovery spins the numbers for Monday, August 25.

[08/26/14 - 11:24 AM]
Disney Channel Sweeps Total Day in Total Viewers and Major Youth Demos
Disney Channel spins the numbers for the week of August 18-24.

[08/26/14 - 10:54 AM]
NBC's "Emmy" Telecast Delivers the Event's Second-Biggest Overall Audience In Eight Years
NBC further spins the numbers for Monday, August 25.

[08/26/14 - 08:37 AM]
Monday's Broadcast Ratings: Emmys Put NBC on Top
Early results see nearly 14 million viewers tune into the 66th annual event.

[08/26/14 - 08:35 AM]
"Bachelor in Paradise" Holds Steady Week to Week Opposite "Emmys" on NBC, While Posting Gains in Women 18-34
ABC spins the numbers for Monday, August 25.