or


[04/01/10 - 10:11 AM]
ABC Finishes No. 2 to an "Idol"-Boosted FOX on Wednesday in Adults 18-49
ABC spins the numbers for Wednesday, March 31.

[via press release from ABC]

Quick Take for Wednesday, March 31, 2010 (Fast Affiliate Live + Same Day Ratings)

ABC Finishes No. 2 to an "Idol"-Boosted Fox on Wednesday in Adults 18-49

ABC's Annual Broadcast of "It's the Easter Beagle Charlie Brown" Jumps Year to Year by 11% in Total Viewers and by 17% in Adults 18-49

Surging from its Lead-in, "The Middle" Ranks No. 2 at 8:30pm in Adults 18-49

Jumping from its Lead-in by a Best-Ever 100% in Adults 18-49 Against Fox's "American Idol," "Modern Family" Turns in its Best Numbers in 7 Weeks

"Modern Family" is Wednesday's No. 1 Scripted TV Show for 7 Weeks Running

For the 2nd Consecutive Week, ABC's "Cougar Town" Is the No. 1 Scripted TV Show at 9:30pm Among Adults 18-49

Wednesday Night (8:00-11:00 p.m.) ABC earned second place to "Idol"-boosted Fox on Wednesday among Adults 18-49 (2.1/6).

"It's the Easter Beagle Charlie Brown" (8:00-8:30 p.m.) ABC's annual broadcast of "It's the Easter Beagle Charlie Brown" surged year to year by 11% in Total Viewers (4.9 million vs. 4.4 million) and by 17% in Adults 18-49 (1.4/5 vs. 1.2/3).

"The Middle" (8:30-9:00 p.m.)

Surging from its lead-in at 8:30 p.m. by 36%, ABC's "The Middle" finished No. 2 in its time slot among Adults 18-49 (1.9/6-tie). The ABC freshman comedy also took second in the half-hour with Adults 25-54 and Men 18-34.

"Modern Family" (9:00-9:30 p.m.)

Opposite Fox's "American Idol" at 9:00 p.m., ABC's "Modern Family" built on its lead-in by a best-ever 100% to finish as the No. 1 scripted show in its time slot for its 6th week in a row among Adults 18-49 (3.8/11). Also in the half-hour, the ABC freshman comedy finished in a virtual-tie with "American Idol" as the No. 1 program among Men 18-34 (2.9/11 vs. 3.0/11).

� "Modern Family" qualified as Wednesday's No. 1 scripted TV show in young Adults (AD18-34/AD18-49) for its 7th consecutive original broadcast.

� Growing its overall audience for its 3rd original airing, "Modern Family" marked its most-watched telecast (9.3 million) and equaled its highest Adult 18-49 rating in 7 weeks � since 2/10/10. In fact the show drew its 2nd largest-audience-ever against "Idol."

"Cougar Town" (9:30-10:00 p.m.)

Airing against a surging "American Idol," ABC freshman "Cougar Town" stood as the No. 1 scripted show at 9:30 p.m. for the 2nd straight week in Adults 18-49 (2.6/7).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 30% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 3/31/10.





  [april 2010]  
S
M
T
W
T
F
S
    


· AMERICAN IDOL (ABC)
· COUGAR TOWN (TBS)
· MIDDLE, THE (ABC)
· MODERN FAMILY (ABC)





most recent ratings | view all posts
[12/17/17 - 08:12 AM]
Saturday's Broadcast Ratings: FOX, NBC Top Demos; CBS Leads Viewers
"Dateline Saturday Night Mystery" and "UFC on FOX" lead the night among adults 18-49.

[12/16/17 - 08:26 AM]
Friday's Broadcast Ratings: CBS Dramas Hold Off Competition
The Eye edges NBC in both total viewers and adults 18-49.

[12/15/17 - 08:35 AM]
Thursday's Broadcast Ratings: NBC, "Thursday Night Football" Keep Demo Crown
The Peacock tops the night among adults 18-49 while CBS is the most-watched broadcaster.

[12/14/17 - 09:32 AM]
CMT Wraps 2017 with 53 Straight Weeks of Growth, Besting Every Channel in Ad-Supported Cable to Notch the Longest Active Growth Streak
CMT further spins the numbers for the year to date.

[12/14/17 - 08:11 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos in Fall Finale Showdown
The network leads the night among adults 18-49 while CBS tops the charts in total viewers.

[12/13/17 - 08:16 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Hold Off the Demo Competition
The Peacock's reality franchise is the night's top draw among adults 18-49.

[12/12/17 - 08:16 AM]
Monday's Broadcast Ratings: "The Voice" Keeps NBC on Top in Viewers, Demos
The Peacock holds off the competition in both categories last night.

[12/11/17 - 08:11 AM]
Sunday's Broadcast Ratings: NBC Rides "Sunday Night Football" to Another Victory
The Peacock cruises to the top spot among total viewers and adults 18-49.

[12/10/17 - 08:21 AM]
Saturday's Broadcast Ratings: CBS Edges Competition with Holiday Mix
A rebroadcast of "Rudolph the Red Nosed Reindeer" is the night's most-watched program.

[12/09/17 - 08:28 AM]
Friday's Broadcast Ratings: CBS Dramas Rise in Latest Victory
The Eye's trio of dramas is up from last week among adults 18-49.

[12/08/17 - 08:21 AM]
Thursday's Broadcast Ratings: NBC Tops Night with "Thursday Night Football"
The Peacock holds off the competition in both total viewers and adults 18-49.

[12/07/17 - 08:31 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, CBS Leads Total Viewers
A tight race last night sees "Empire" and "Survivor: Heroes vs. Healers vs. Hustlers" both share the adults 18-49 crown.

[12/06/17 - 08:16 AM]
Tuesday's Broadcast Ratings: NBC Tops Viewers, Demos with "The Voice"
The Peacock's reality franchise wins the evening in both categories.

[12/05/17 - 08:18 AM]
Monday's Broadcast Ratings: NBC Stays on Top with "The Voice"
The Peacock tops both adults 18-49 and total viewers last night.

[12/04/17 - 12:06 PM]
Science Channel Scores with Its Highest Rated November Since 2010 in Primetime
Science Channel further spins the numbers for the month of November.