or


[04/15/10 - 09:13 AM]
ABC's Modern Family Is Wednesday's #1 Scripted TV Show
ABC spins the numbers for Wednesday, April 14.

[via press release from ABC]

Quick Take for Wednesday, April 14, 2010 (Fast Affiliate Live + Same Day Ratings)

Growing Over its Most-Recent Original, ABC's "The Middle" Finishes No. 1 at 8:30pm in Adults 18-49, Beating Fox's Finale of "Human Target"

Building Sharply Opposite "Idol," ABC's "Modern Family" is Wednesday's No. 1 Scripted TV Show for its 8th Straight Original Telecast in Adults 1849

Against the Second Half of "Idol," ABC's "Cougar Town" is the No. 1 Scripted TV Show at 9:30pm in Adults 18-34 for its 3rd Consecutive Original Airing

Series Finale of "Ugly Betty" Achieves Season-Highs in Viewers and Adults 18-49

"The Middle" (8:30-9:00 p.m.)

Surging from its lead-in by 38% at 8:30 p.m., ABC's "The Middle" won its half-hour among Adults 18-49 (2.2/7), beating competition including the second half-hour of Fox's season finale of "Human Target" (2.1/7). ABC freshman "The Middle" also beat out its comedy competition in the slot, defeating CBS' freshman "Accidentally On Purpose" by 16% (1.9/6). In fact among young Adults, the ABC freshman comedy has been the highest-rated scripted show in its half-hour on 3 of its last 4 original telecasts.

· "The Middle" was up from its most recent original telecast by 8% in Total Viewers (6.7 million vs. 6.2 million) and by 10% in Adults 18-49 (2.2/7 vs. 2.0/6).

"Modern Family" (9:00-9:30 p.m.)

Opposite Fox's "American Idol" at 9:00 p.m., ABC's "Modern Family" built on its lead-in by 64% to finish as the No. 1 scripted show in its time slot among Adults 18-49, beating CBS' "Criminal Minds" by 13% (3.6/10 vs. 3.2/9). For its 2nd straight original telecast, ABC freshman finished in a virtual tie with "American Idol" as the No. 1 program in the half-hour with Men 18-34 (2.7/10 vs. 2.9/10).

· "Modern Family" qualified as Wednesday's No. 1 scripted TV show in young Adults (AD18-34/AD18-49) for its 8th consecutive original broadcast.

"Cougar Town" (9:30-10:00 p.m.)

Airing against a surging "American Idol," ABC freshman "Cougar Town" stood as the No. 1 scripted show at 9:30 p.m. among Adults 18-34 (2.0/6), Men 18-34 (1.5/5-tie) and Women 18-34 (2.5/7). In fact it was the ABC freshman series' 3rd consecutive original airing to register as the highest-rated scripted show in its slot on all 3 Nielsen measures.

· For the night, "Cougar Town" ranked as Wednesday's No. 2 scripted TV show with Adults 18-34 and Women 18-34, behind only "Modern Family."

"Ugly Betty" (10:00-11:00 p.m.)

Surging week to week by 1.4 million viewers (5.4 million vs. 4.0 million) and by 29% in Adults 18-49 (1.8/5 vs. 1.4/4), ABC's series finale of "Ugly Betty" hit season-highs with viewers and young adults. "Betty" finished No. 1 in its hour with Adults 18-34 (1.5/5-tie) and Women 18-34 (2.0/6-tie).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 36% currently, from 31% at the same point in 2009. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: Nielsen Media Research (Fast Affiliate, Live + Same Day Ratings), 4/14/10.





  [april 2010]  
S
M
T
W
T
F
S
    


· ACCIDENTALLY ON PURPOSE (CBS)
· AMERICAN IDOL (FOX)
· COUGAR TOWN (TBS)
· CRIMINAL MINDS (CBS)
· HUMAN TARGET (FOX)
· MIDDLE, THE (ABC)
· MODERN FAMILY (ABC)
· UGLY BETTY (ABC)









most recent ratings | view all posts
[07/04/15 - 08:45 AM]
"Dateline NBC" Is the #1 Big 4 Telecast of the Night in Adults 18-49 and 25-54
NBC spins the numbers for Friday, July 3.

[07/04/15 - 08:37 AM]
Friday's Broadcast Ratings: ABC, NBC Share Demo Crown in Repeat Battle
CBS then is the most-watched network last night.

[07/03/15 - 08:54 AM]
Thursday's Broadcast Ratings: CBS Tops Original Showdown with "Big Brother"
The Eye leads the night in both total viewers and adults 18-49.

[07/03/15 - 08:39 AM]
ABC's "Astronaut Wives Club" Improves Its Hour - "Rookie Blue" Holds 100% of Its Premiere
ABC spins the numbers for Thursday, July 2.

[07/03/15 - 08:30 AM]
"Food Fighters" Ties for #2 in Its Time Period Among the Big 4 Networks in Adults 18-49
NBC spins the numbers for Thursday, July 2.

[07/02/15 - 10:18 AM]
Jimmy Fallon and Seth Meyers Rank #1 for the Late-Night Second Quarter vs. Their ABC-CBS Competition in All Key Measures
NBC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 09:12 AM]
"Nightline" Wins 2Q15 in Total Viewers For Second Year in a Row, Leading in Four of the Last Five Quarters
ABC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 08:42 AM]
NBC Encores Tie for the Wednesday Win Among the Big 4 in 18-49
NBC spins the numbers for Wednesday, July 1.

[07/02/15 - 08:40 AM]
Wednesday's Broadcast Ratings: CBS, FOX & NBC All Share Demo Crown
The Eye's "Big Brother" is the night's top program among adults 18-49.

[07/01/15 - 04:47 PM]
OWN's "The Haves and the Have Nots" Sets New Record as Most-Watched Season Premiere in Network History with 3.3 Million Viewers
OWN spins the numbers for Tuesday, June 30.

[07/01/15 - 02:31 PM]
Bounce TV Posts its Most-Watched Quarter Ever in Second Quarter 2015
Bounce TV spins the numbers for the second quarter of 2015.

[07/01/15 - 01:44 PM]
FOX-Record 8.4 Million Watch USA Defeat Germany and Advance to FIFA Women's World Cup 2015 Final
FOX Sports spins the numbers for Tuesday, June 30.

[07/01/15 - 11:02 AM]
Teen Beach Craze Swells as 7.5 Million Viewers Tune in for the Premiere of "Teen Beach 2" on Disney Channel
Disney Channel further spins the numbers for Friday, June 26.

[07/01/15 - 10:09 AM]
E! and Esquire Network Deliver Significant Ratings Growth in Second Quarter
E! and Esquire Network spin the numbers for the second quarter of 2015.

[07/01/15 - 09:52 AM]
"Zoo" Premieres as the Summer's Most-Watched New Scripted Series
CBS spins the numbers for Tuesday, June 30.