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[04/22/10 - 10:37 AM]
Despite Increased Compeition, the CW's "Top Model" Builds Week-To-Week
The CW spins the numbers for Wednesday, April 21.

[via press release from The CW]

DESPITE INCREASED COMPEITION, THE CW'S "TOP MODEL" BUILDS WEEK-TO-WEEK

Facing "Idol," TOP MODEL Improved Over Last Week in All Key Demos

TOP MODEL Ranks Second in Adults 18-34, Women 18-34, Women 18-49; Tops Original "Mercy" on NBC in Adults 18-49

April 22, 2010 (Burbank, CA) - The CW's reality hit AMERICA'S NEXT TOP MODEL went head-to-head with "American Idol" for the first time this season and saw its ratings improve over last week by 5% in women 18-34 (2.2/7), 8% in adults 18-34 (1.4/5), 11% in women 18-49 (2.1/6), 17% in adults 18-49 (1.4/4) and 4% in total viewers (2.96mil), according to preliminary live plus same day Nielsen ratings for Wednesday, April 21, 2010.

TOP MODEL ranked second from 8:00-9:00p.m. among adults 18-34, women 18-34, women 18-49, persons 12-34 (1.3/5) and females 12-34 (2.0/7), behind only "Idol." TOP MODEL also topped an original "Mercy" on NBC in adults 18-49.





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· AMERICAN IDOL (FOX)
· AMERICA'S NEXT TOP MODEL (VH1)
· MERCY (NBC)





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